APAC Fitness Trackers Market

APAC Fitness Trackers Market – An Overview

Fitness trackers market in the Asia Pacific is expected to grow at a CAGR of 19.9% during the forecast period.

The market in the Asia Pacific is growing tremendously due to the increasing geriatric population and growing tendency to improve the diagnostic and healthcare services. The rising number of people suffering from diabetes and asthma is greatly influencing the growth rate of the market. Also, increasing the utilization of smartphones and laptops is making the market move forward. These devices are becoming popular across this region due to increasing awareness over the availability of different products. This attribute is lavishing the demand of the fitness trackers market in the Asia Pacific. Rising standards of living is another factor escalating the growth of the market. Wireless technology also plays an important role as these devices can easily connect to smartphones and laptops via Bluetooth are leveling up the growth rate of the market in this region.

Rising awareness over the availability of different devices to measure fitness-related activities among individuals is mainly driving the demand of the market. The growing geriatric population across the region is one more factor lavishing the growth rate of the fitness trackers market in the Asia Pacific. These devices are highly accurate and convenient to use and some of the wearable devices like smartwatches and others do not even disturb our daily activity. This is also greatly influencing the growth rate of the market to the extent. In addition, increasing focus on investments by government and non-government organizations is elevating the demand of this market in the Asia Pacific. The rise in the utilization of smartphones and laptops is propelling the growth rate of the market.

However, rapid changes in the economic strategies are slowly hindering the demand of the market. Rise in the prices of these devices due to increasing production cost is remained as a challenging factor for the market. The dearth of skilled labor in manufacturing specific designs is also restraining the growth rate of the fitness trackers market in the Asia Pacific. Lack of standardization is limiting the demand of the market. Growing data theft issues while connecting to external devices are quietly inhibiting the growth of the market in the Asia Pacific.

The implementation of different schemes and policies by the government in favor of the end-users is merely to set growth opportunities for the market. As the IT sector is playing an important role in launching different applications with live data monitoring, easy accessibility and others are creating a chance for the fitness trackers market in Asia pacific. The emergence of e-commerce and the easy availability of any electronic device in online stores are likely to boost up the demand of the fitness trackers market. Constant economic growth is also leveraging the growth rate of the APAC fitness trackers market.

This research report has been segmented & sub-segmented into the following categories:

• By Product Type: Activity Monitors, Smart Watches and Smart Clothing
• By Wearing Type: Hand wear, Leg wear and Head wear
• By Application: Heart rate tracking, Sleep measurement, Glucose measurement and Sports, Running, Cycling Tracking
• By End-users: Sports, Hospitals and diagnosis center and Others
• By Age Group: Adult's Fitness Tracker and Children’s Fitness Tracker
• By Sales Channel: Online and Offline
• By Country: India, China, Japan, South Korea, Australia, New Zealand, Thailand, Malaysia, Vietnam, Philippines, Indonesia, Singapore and Rest of APAC

Regional Analysis:

In the Asia Pacific, China is the one holding the highest shares of the market by owing to the rise in the production rate of various innovative devices with the latest technology. Consumer’s interest to check heart rate, sleep time, a number of calories burnt and other measurements are likely to bolster the demand of the market in this country. Also, rising investments in the development of innovative devices by both government and non-government bodies are elevating the growth rate of the market. India is positioned second in leading dominant shares of the fitness trackers market. This country is maintaining constant economic growth from the past few years which is straightly promoting the demand of the market. Japan, Singapore, and Malaysia are accounted for in having the fastest growth rate from recent years. The rising popularity of fitness trackers through digital advertisements and also the launch of various devices in favor of the end-users are boosting up the growth rate of the market.

Notable companies in the market:

Companies like Fitbit, Inc., Apple Inc., Adidas AG, Xiaomi Inc., Samsung Electronics Co. Ltd., Nike Inc., Moov Inc., Lumo Bodytech Inc. and Jawbone are playing a leading role in the APAC Fitness Trackers Market.