Asia Pacific Caffe Latte Market By Product (Traditional Style Cappuccino, Wet Cappuccino, Dry Cappuccino, Flavored Cappuccino And Iced Cappuccinos), By Distribution Channel (Restaurants, Coffeehouses, Vending Machines And Others) And By Region - Industry Analysis, Size, Share, Growth, Trends, And Forecasts (2017–2022)

Asia Pacific Caffe Latte Market By Product (Traditional Style Cappuccino, Wet Cappuccino, Dry Cappuccino, Flavored Cappuccino And Iced Cappuccinos), By Distribution Channel (Restaurants, Coffeehouses, Vending Machines And Others) And By Region - Industry Analysis, Size, Share, Growth, Trends, And Forecasts (2017–2022)

ID: 5759 | Pages: 145 | January 2018 | Region: Asia Pacific


The Asia Pacific Caffe Latte Market was worth USD xx billion in 2016 and is projected to grow at a CAGR of xx%, to reach USD xx billion by 2021. Latte is a type of coffee drink made using steamed milk and espresso. There are several variants for making this by replacing coffee. The alternatives to coffee include matcha or turmeric, masala chai and other types of milk substitutes such as soy milk or almond milk. It is also known as wet cappuccino in certain regions.

This Italian origin beverage is very popular in Europe and is a part of their breakfast for many years. It is similar to cappuccino expect the milk foam is thin in latte. Iced Latte is rapidly gaining popularity among people, especially among young patrons of coffee beverages. Latte even plays a minor role in defining politicians of some countries.

Rapidly growing urban population and increasing popularity for coffee beverages among young people are the major factors driving the Caffe Latte market. Availability of Caffe Lattes in almost all the coffee shops and restaurants, presence of large number of loyal consumers of latte, new and exotic variants such as almond milk and masala chai and rising number of population with disposable incomes are propelling the Caffe Latte market. However, high prices of latte and less penetration in rural population are restraining the growth of the market.

The Caffe Latte market is categorized by product, distribution channel and region. Based on the product, the market is categorized into Traditional Style Cappuccino, Wet Cappuccino, Dry Cappuccino, Flavored Cappuccino and Iced Cappuccinos. Traditional style cappuccinos account for the largest market share in Caffe latte market. However, flavored cappuccino and iced cappuccinos are rapidly gaining popularity among the consumers. On the basis of distribution channel, the market is categorized into Restaurants, Coffeehouses, Vending Machines and Others. Coffeehouses are the largest market segment in terms of distribution whereas usage of vending machines is increasing in office spaces, supermarkets and convenience stores.

On the basis of region, the Asia Pacific Caffe Latte market is categorized into China, India, Japan, Australia and Japan. Asia Pacific is the fastest growing market segment due to the increasing urban population and increase in demand for western food and beverages. Increase in disposable incomes in emerging countries such as India also drives the caffe latte market.

Some of the major players in Caffe Latte market are Starbucks, Brad Barry Company, Innovative Beverage Concepts, Inc, Vita Coco, Weebly, Dunkin Donuts, Aroma Espresso Bar, Baristas, and Café Coffee Day.

1. Introduction                                 

                1.1 Market Definition                    

                1.2 Study Deliverables                  

                1.3 Base Currency, Base Year and Forecast Periods                          

                1.4 General Study Assumptions                

2. Research Methodology                                           

                2.1 Introduction                               

                2.2 Research Phases                      

                                2.2.1 Secondary Research           

                                2.2.2 Primary Research 

                                2.2.3 Econometric Modelling      

                                2.2.4 Expert Validation  

                2.3 Analysis Design                         

                2.4 Study Timeline                          

3. Overview                                       

                3.1 Executive Summary                

                3.2 Key Inferences                         

                3.3 Epidemology                              

4. Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)                                    

                4.1 Market Drivers                          

                4.2 Market Restraints                    

                4.3 Key Challenges                         

                4.4 Current Opportunities in the Market                              

5. Market Segmentation                                              

                5.1 Product                        

                                5.1.1 Introduction           

                                5.1.2 Traditional Style Cappuccino            

                                5.1.3 Wet Cappuccino   

                                5.1.4 Dry Cappuccino     

                                5.1.5 Flavored Cappuccino          

                                5.1.6 Iced Cappuccinos 

                                5.1.7  Y-o-Y Growth Analysis, By Product              

                                5.1.8  Market Attractiveness Analysis, By Product            

                                5.1.9  Market Share Analysis, By Product              

                5.2 Distribution Channel                               

                                5.2.1 Introduction           

                                5.2.2 Restaurants            

                                5.2.3 Coffeehouses        

                                5.2.4  Vending Machines              

                                5.2.5 Others      

                                5.2.6 Y-o-Y Growth Analysis, By Distribution Channel      

                                5.2.7 Market Attractiveness Analysis, By Distribution Channel    

                                5.2.8 Market Share Analysis, By Distribution Channel      

6. Geographical Analysis                                              

                6.1 Introduction                               

                                6.1.1 Regional Trends    

                                6.1.2 Impact Analysis     

                                6.1.3 Y-o-Y Growth Analysis        

                                                6.1.3.1 By Geographical Area

                                                6.1.3.2 By Product

                                                6.1.3.3 By Distribution Channel

                                6.1.4  Market Attractiveness Analysis     

                                                6.1.4.1 By Geographical Area

                                                6.1.4.2 By Product

                                                6.1.4.3 By Distribution Channel

                                6.1.5  Market Share Analysis      

                                                6.1.5.1 By Geographical Area

                                                6.1.5.2 By Product

                                                6.1.5.3 By Distribution Channel

                6.2 China                             

                6.3 India                              

                6.4 Japan                            

                6.5 South Korea                               

                6.6 Australia                      

7. Strategic Analysis                                       

                7.1 PESTLE analysis                         

                                7.1.1 Political     

                                7.1.2 Economic 

                                7.1.3 Social         

                                7.1.4 Technological         

                                7.1.5 Legal          

                                7.1.6 Environmental       

                7.2 Porter’s Five analysis                              

                                7.2.1 Bargaining Power of Suppliers        

                                7.2.2 Bargaining Power of Consumers    

                                7.2.3 Threat of New Entrants     

                                7.2.4 Threat of Substitute Products and Services              

                                7.2.5 Competitive Rivalry within the Industry     

8. Market Leaders' Analysis                                        

                8.1 Starbucks                    

                                8.1.1 Overview 

                                8.1.2 Product Analysis   

                                8.1.3 Financial analysis  

                                8.1.4 Recent Developments       

                                8.1.5 SWOT analysis       

                                8.1.6 Analyst View          

                8.2 Brad Barry Company                               

                8.3 Innovative Beverage Concepts                          

                8.4 Vita Coco                     

                8.5 Weebly                        

                8.6 Dunkin Donuts                          

                8.7 Aroma Espresso Bar                

                8.8 Baristas                        

                8.9 Café Coffee Day                       

9. Competitive Landscape                                           

                9.1 Market share analysis                            

                9.2 Merger and Acquisition Analysis                       

                9.3 Agreements, collaborations and Joint Ventures                         

                9.4 New Product Launches                         

10. Market Outlook and Investment Opportunities                                         

Appendix                                           

                a) List of Tables                

                b) List of Figures                              

  • Regional and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
  • Segment-level analysis in terms product  with market size forecasts and estimations to detect key areas of industry growth in detail
  • Identification of key drivers, restraints, opportunities and challenges (DROC) in the market and their impact on shifting market dynamics
  • Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
  • Study the micro environment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analyzing the level of competition and business strategy development
  • A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment
  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies
  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis and main conclusions
  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market
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  1. Asia Pacific Caffe Latte Market By Product, From 2016-2022 ( USD Billion )
  2. Asia Pacific Traditional Style Cappuccino Market By Region, From 2016-2022 ( USD Billion )
  3. Asia Pacific Wet Cappuccino Market By Region, From 2016-2022 ( USD Billion )
  4. Asia Pacific Dry Cappuccino Market By Region, From 2016-2022 ( USD Billion )
  5. Asia Pacific Flavored Cappuccino  Market By Region, From 2016-2022 ( USD Billion )
  6. Asia Pacific Iced Cappuccinos Market By Region, From 2016-2022 ( USD Billion )
  7. Asia Pacific Caffe Latte Market By Distribution Channel , From 2016-2022 ( USD Billion )
  8. Asia Pacific Restaurants Market By Region, From 2016-2022 ( USD Billion )
  9. Asia Pacific Coffeehouses Market By Region, From 2016-2022 ( USD Billion )
  10. Asia Pacific Vending Machines Market By Region, From 2016-2022 ( USD Billion )
  11. Asia Pacific Others Market By Region, From 2016-2022 ( USD Billion )
  12. Japan Caffe Latte Market By Product, From 2016-2022 ( USD Billion )
  13. Japan Caffe Latte Market By Distribution Channel , From 2016-2022 ( USD Billion )
  14. China Caffe Latte Market By Product, From 2016-2022 ( USD Billion )
  15. China Caffe Latte Market By Distribution Channel , From 2016-2022 ( USD Billion )
  16. India Caffe Latte Market By Product, From 2016-2022 ( USD Billion )
  17. India Caffe Latte Market By Distribution Channel , From 2016-2022 ( USD Billion )
  18. Australia Caffe Latte Market By Product, From 2016-2022 ( USD Billion )
  19. Australia Caffe Latte Market By Distribution Channel , From 2016-2022 ( USD Billion )
  20. South Korea Caffe Latte Market By Product, From 2016-2022 ( USD Billion )
  21. South Korea Caffe Latte Market By Distribution Channel , From 2016-2022 ( USD Billion )
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