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Pulished Date April, 2021
ID: 11421
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Commercial Touch Display market segmentation by Product (monitors, signage displays, open frame touchscreen displays, poS terminals, medical displays) By Touch Technology (resistive, capacitive, surface acoustic wave, infrared) by Application (indoor, outdoor) by Resolution (HD, FHD, 4K) By Aspect ratio (wide, square) by Size (7- 27’’, 28- 65”, 65”), By Industry (retail, hospitality, and BFSI, corporate, transportation, sports and entertainment, healthcare, education) - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2021-2026.

Pulished: April, 2021
ID: 11421
Pages: 175

Commercial Touch Display Market Size, Trends & Growth (2021 - 2026)

The commercial touch screen is often an LCD or OLED screen with an input and output device and usually superimposed on an electronic visual display of an information processing system. Commercial touchscreens are widely used in various industries such as retail/hospitality, BFSI, business, transportation, sports, entertainment, healthcare, and education.

The massive adoption of touchscreens in the retail, hospitality, healthcare, and transportation industries and the adoption of state-of-the-art, energy-efficient, attractive, and high-end technologies are the main drivers of the Commercial Touch Display market. The global Commercial Touch Display market is expected to see substantial growth during the forecast period due to the increasing proliferation of smartphones and tablets. Advances in technology have led to a radical change from the traditional bulky, slow, and inaccurate mono resistive touch screen to a highly sensitive capacitive multi-touch screen.

Recent Developments:

  • BOE patented a new display solution that enables visually impaired people to experience images.
  • Tanvas, Inc. (https://tanvas.co), pioneers of the next generation of multi-touch haptic technology, has partnered with Innolux Corporation (http://www.innolux-automotive.com). The companies will produce an automotive-rated 15-inch touchscreen using TanvasTouch, programmable textures, and haptic effects on smooth physical surfaces.
  • The TA3E series is an integrated touch screen that provides immediate touch experiences without the need to purchase separate touch screen accessories. Various touch solutions for customer interactions can be applied to promote your brand, with up to 10 touch points * supported

Drivers and Restraints of Commercial Touch Display Market:


Touch screen technology is used for the human-computer interface to provide input and output from the processing unit. The touch screen has various applications in industrial sectors and even in everyday use. Smartphones, tablets, laptops, and personal computers are the most important and profitable products where touch screen technology is used. Rapid popularization, ease of use, affordability, increased consumer spending, and increased ergonomics are the key drivers in the growth of the touchscreen market. Continuous improvement of touchscreen hardware through the creation of a new, innovative, and feature-rich touchscreen may offer avenues for market growth. The introduction of the multi-touch screen has also led to higher profitability with a substantial increase in Commercial Touch Display market share. The development of scratch-free and multi-touch screens is the main trend in the touch screen market. The recent introduction of ultra-thin glass, thinner than the dollar bill, may also be a key factor in the growth of new technologies such as roll-up displays and wearable technologies. Customizing the touchscreen to provide a personalized end-user experience can also drive Commercial Touch Display market demand for the foreseeable future. Force-sensing touch technology, waveguide technology, and the increasing use of e-book readers are other trends that could have a positive effect on the market over the next seven years.


The availability of raw material is the main challenge for Commercial Touch Display market growth. Rising production costs and strong competition can also lower the profitability of the market. Heating up the screen due to the inability to dissipate heat on high-end phones and tablets can also be a challenge for the Commercial Touch Display market.

Commercial Touch Display Market Segmentation:

By Product:

  • Monitors 
  • Signage Displays 
  • Open Frame Touchscreen Displays 
  • PoS Terminals 
  • Medical Displays 

By Touch Technology:

  • Resistive 
  • Capacitive 
  • Surface Acoustic Wave 
  • Infrared 

By Application:

  • Indoor 
  • Outdoor 

Touch screen applications are primarily classified into personal use applications, including smartphones, tablets, and consumer electronics, and professional use applications including business applications including kiosks, healthcare, retail, education, and government sectors. Sports stadiums, indoor stadiums, airports, train/bus stations, retail stores, schools, hotels, and restaurants use commercial indoor touch screens. They also have important uses in the healthcare, education, corporate and broadcast, and retail industries, likely to drive growth in the commercial indoor touchscreen market. Indoor displays are generally based on fine pixel LCD, OLED, or LED technology and do not require any additional protection features to make them waterproof and operable at high temperatures. This property of commercial touchscreens also increases their demand. Additionally, the increasing adoption of highly interactive and immersive display technologies is driving the growth of the commercial indoor touchscreen market.

By Resolution:

  • HD
  • FHD
  • 4K

By Industry:

  • Retail, Hospitality, and BFSI
  • Corporate
  • Transportation
  • Sports & Entertainment
  • Healthcare
  • Education

Commercial Touch Display Market Region wise analysis:

Marked Segmentation based on the region:

  1. North America
    1. U.S
    2. Canada

The North American Commercial Touch Display market is expected to see substantial growth due to the heavy use of technology-intensive products and the increasing demand for wearable technologies and exceptional image quality. This region has the highest Commercial Touch Display market share and is expected to continue to dominate for the next seven years.

  1. Europe
    1. Norway
    2. Germany
    3. Sweden
  2. Asia Pacific
    1. China
    2. India
    3. Japan

APAC is the leading with the shares of commercial touch display market in second position. The region has seen significant advances in the display device market, as well as the rapid adoption of new technologies, including OLED and quantum dots. APAC is an attractive market for manufacturers of monitors, open-frame touchscreens and signage displays, with large companies such as Samsung and LG Display based in South Korea, Sharp, Panasonic and a few others based in South Korea, Japan. APAC is required to record the most elevated development rate in the Commercial Touch Display market during the estimate time frame. Be that as it may, North America and Europe are required to hit hard by the COVID-19 flare-up because of their substantial dependence on China as the fundamental provider of chips and hardware for the business COVID-19 touchscreen industry.

  1. Latin America
    1. Brazil
    2. Mexico
    3. Argentina
  2. Middle East and Africa

a. Middle East

b. Africa

Key Players of Market:

The commercial touch display market comprises major players such as Samsung Electronics (South Korea), Leyard Optoelectronics (Planar) (China), LG Electronics (South Korea), Innolux Corporation (Taiwan), BOE Technology (China), Sharp (Foxconn) (Japan), NEC Corporation (Japan), Qisda Corp. (Taiwan), AU Optronics (Taiwan), and Panasonic (Japan).


The COVID-19 pandemic has further accelerated in terms of intensity and expanded its reach globally. The suspension of business activity on account of the coronavirus pandemic, coupled with the cancellations of all sorts of activities where large number of people gather—from shopping malls to sporting events to conventions—has created uncertainties form any companies involved in unattended retailing. Moreover, coronavirus causes supply chain disruptions for manufacturers of touchscreen displays or kiosks as this virus gets spread easily by coming in contact with the affected people or material used by them. The widespread outbreak of COVID-19 has resulted in disruptions in global supply chains, border restrictions, and travel restrictions by government bodies. Stringent measures are resulting in a significant decline in global commercial activities, impacting the demand from the retail, transportation, hospitality, sports & entertainment sectors, as well as global economic growth, which is hampering the growth of the commercial touch display market. The adverse impact of COVID-19 such as economic slowdown, cancellation of different activities, and the virus spreading easily through affected people or material used by them hinders the growth of the global commercial touch display market.

1. Introduction                            

          1.1 Market Definition                  

          1.2 Scope of the report               

          1.3 Study Assumptions               

          1.4 Base Currency, Base Year and Forecast Periods              

2. Research Methodology                      

          2.1 Analysis Design          

          2.2 Research Phases                   

                    2.2.1 Secondary Research 

                    2.2.2 Primary Research     

                    2.2.3 Data Modelling        

                    2.2.4 Expert Validation     

          2.3 Study Timeline            

3. Report Overview                     

          3.1 Executive Summary               

          3.2 Key Inferencees          

4. Market Dynamics                    

          4.1 Impact Analysis           

                    4.1.1 Drivers

                    4.1.2 Restaints       

                    4.1.3 Opportunities 

          4.2 Regulatory Environment                  

          4.3 Technology Timeline & Recent Trends                  

5. Competitor Benchmarking Analysis                        

          5.1 Key Player Benchmarking                 

                    5.1.1 Market share analysis         

                    5.1.2 Products/Service      

                    5.1.3 Regional Presence    

          5.2 Mergers & Acquistion Landscape               

          5.3 Joint Ventures & Collaborations                 

6. Market Segmentation                        

          6.1 Commercial Touch Display Market, By Product               

                    6.1.1 Monitors       

                    6.1.2 Signage Displays     

                    6.1.3 Open Frame Touchscreen Displays         

                    6.1.4 PoS Terminals          

                    6.1.5 Medical Displays      

                    6.1.6 Market Size Estimations & Forecasts (2021-2026)        

                    6.1.7 Y-o-Y Growth Rate Analysis         

                    6.1.8 Market Attractiveness Index         

          6.2 Commercial Touch Display Market, By Touch Technology                   

                    6.2.1 Resistive       

                    6.2.2 Capacitive     

                    6.2.3 Surface Acoustic Wave       

                    6.2.4 Infrared         

                    6.2.5 Market Size Estimations & Forecasts (2021-2026)        

                    6.2.6 Y-o-Y Growth Rate Analysis         

                    6.2.7 Market Attractiveness Index         

          6.3 Commercial Touch Display Market, By Application          

                    6.3.1 Indoor 

                    6.3.2 Outdoor        

                    6.3.3 Market Size Estimations & Forecasts (2021-2026)        

                    6.3.4 Y-o-Y Growth Rate Analysis         

                    6.3.5 Market Attractiveness Index         

          6.4 Commercial Touch Display Market, By Resolution           

                    6.4.1 HD      

                    6.4.2 FHD    

                    6.4.3 4K      

                    6.4.4 Market Size Estimations & Forecasts (2021-2026)        

                    6.4.5 Y-o-Y Growth Rate Analysis         

                    6.4.6 Market Attractiveness Index         

          6.5 Commercial Touch Display Market, By Industry              

                    6.5.1 Retail, Hospitality, and BFSI          

                    6.5.2 Corporate      

                    6.5.3 Transportation        

                    6.5.4 Sports & Entertainment      

                    6.5.5 Healthcare     

                    6.5.6 Education      

                    6.5.7 Market Size Estimations & Forecasts (2021-2026)        

                    6.5.8 Y-o-Y Growth Rate Analysis         

                    6.5.9 Market Attractiveness Index         

7. Geographical Landscape                    

          7.1 Global Identity Governance and Administration Market, by Region                   

          7.2 North America - Market Analysis (2018 - 2024)             

                    7.2.1 By Country     



                    7.2.2 By Product     

                    7.2.3 By Touch Technology         

                    7.2.4 By Application

                    7.2.5 By Resolution 

                    7.2.6 By Industry    

          7.3 Europe             

                    7.3.1 By Country     






                     Rest of Europe

                    7.3.2 By Product     

                    7.3.3 By Touch Technology         

                    7.3.4 By Application

                    7.3.5 By Resolution 

                    7.3.6 By Industry    

          7.4 Asia Pacific                 

                    7.4.1 By Country     




                     South Korea

                     South East Asia

                     Australia & NZ

                     Rest of Asia-Pacific

                    7.4.2 By Product     

                    7.4.3 By Touch Technology         

                    7.4.4 By Application

                    7.4.5 By Resolution 

                    7.4.6 By Industry    

          7.5 Latin America             

                    7.5.1 By Country     




                     Rest of Latin America

                    7.5.2 By Product     

                    7.5.3 By Touch Technology         

                    7.5.4 By Application

                    7.5.5 By Resolution 

                    7.5.6 By Industry    

          7.6 Middle East and Africa          

                    7.6.1 By Country     

                     Middle East


                    7.6.2 By Product     

                    7.6.3 By Touch Technology         

                    7.6.4 By Application

                    7.6.5 By Resolution 

                    7.6.6 By Industry    

8. Key Player Analysis                           

          8.1 Samsung Electronics             

                    8.1.1 Business Description

                    8.1.2 Products/Service      

                    8.1.3 Financials      

                    8.1.4 SWOT Analysis         

                    8.1.5 Recent Developments         

                    8.1.6 Analyst Overview      

          8.2 Leyard Optoelectronics                   

          8.3 LG Electronics             

          8.4 Innolux Corporation              

          8.5 BOE Technology                   

          8.6 Sharp               

          8.7 NEC Corporation                   

          8.8 Qisda Corp.                

          8.9 AU Optronics              

          8.10 Panasonic                 

9. Market Outlook & Investment Opportunities                     


          List of Tables          

          List of Figures                  

  • Global, Regional and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
  • The segment-level analysis in terms of by type, by application, by end-user, along with market size forecasts and estimations to detect key areas of industry growth in detail
  • Identification of key drivers, restraints, opportunities, and challenges (DROC) in the market and their impact on shifting market dynamics
  • Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographics, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
  • Study the microenvironment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analyzing the level of competition and business strategy development
  • A comprehensive list of key market players along with with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment
  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies
  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis, and main conclusions
  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market
  1. Global Commercial Touch Dissplay Market By Region, From 2021-2026 ( USD Billion )
  2. Global Commercial Touch Dissplay Market By Product, From 2021-2026 ( USD Billion )
  3. Global Monitors  Market By Region, From 2021-2026 ( USD Billion )
  4. Global Signage Displays  Market By Region, From 2021-2026 ( USD Billion )
  5. Global Open Frame Touchscreen Displays  Market By Region, From 2021-2026 ( USD Billion )
  6. Global PoS Terminals  Market By Region, From 2021-2026 ( USD Billion )
  7. Global Medical Displays  Market By Region, From 2021-2026 ( USD Billion )
  8. Global Commercial Touch Dissplay Market By Touch Technology, From 2021-2026 ( USD Billion )
  9. Global Resistive  Market By Region, From 2021-2026 ( USD Billion )
  10. Global Capacitive  Market By Region, From 2021-2026 ( USD Billion )
  11. Global Surface Acoustic Wave  Market By Region, From 2021-2026 ( USD Billion )
  12. Global Infrared  Market By Region, From 2021-2026 ( USD Billion )
  13. Global Commercial Touch Dissplay Market By Application, From 2021-2026 ( USD Billion )
  14. Global Indoor  Market By Region, From 2021-2026 ( USD Billion )
  15. Global Outdoor  Market By Region, From 2021-2026 ( USD Billion )
  16. Global Commercial Touch Dissplay Market By Resolution, From 2021-2026 ( USD Billion )
  17. Global HD  Market By Region, From 2021-2026 ( USD Billion )
  18. Global FHD  Market By Region, From 2021-2026 ( USD Billion )
  19. Global 4K  Market By Region, From 2021-2026 ( USD Billion )
  20. Global Commercial Touch Dissplay Market By Industry, From 2021-2026 ( USD Billion )
  21. Global Retail, Hospitality, and BFSI  Market By Region, From 2021-2026 ( USD Billion )
  22. Global Corporate  Market By Region, From 2021-2026 ( USD Billion )
  23. Global Transportation  Market By Region, From 2021-2026 ( USD Billion )
  24. Global Sports & Entertainment  Market By Region, From 2021-2026 ( USD Billion )
  25. Global Healthcare  Market By Region, From 2021-2026 ( USD Billion )
  26. Global Education  Market By Region, From 2021-2026 ( USD Billion )

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