Maracuja Oil Market

Global Maracuja Oil Market Size (2024 to 2029)

The global Maracuju Oil Market size is expected to reach USD 4.60 billion by 2029 from USD 2.82 billion in 2024, growing at a compound annual growth rate (CAGR) of 10.3 % during the forecast period.

Maracuja, popularly known as passion fruit, is available in two colours: purple and yellow. The purple-coloured passion fruit is native to Brazil's southern region, whereas the yellow-coloured passion fruit's origin is unknown. The passion fruit has a powerful and pleasant aroma, as well as a nice acidic and tart flavour, making it great for salads, drinks, desserts, ice creams, and even cocktails. Maracuja is one of the richest sources of -carotene, B complex, and vitamin C, particularly niacin, as well as minerals like potassium, phosphorus, and calcium.

Maracuja oil is derived from the seeds of the Passiflora incarnate plant's purple flower and offers a number of health advantages. It's mostly employed in aesthetic applications like skin rejuvenation. It has anti-inflammatory, anti-itch, anti-stress, anti-asthmatic, and anti-insomnia properties. Maracuja oil also helps to avoid dry eyes.

Maracuja oil is high in nutrients and vital fatty acids, making it ideal for treating skin conditions like acne and flaky skin. Continuous application of Maracuja oil helps hydrate dry skin, brighten it, eliminate wrinkles, and improve skin colour and texture. This oil has a wide range of uses in the cosmetic, personal care, and medicinal industries.

Global Maracuja Oil Market Drivers:

A major factor expected to drive the growth of the global Maracuja oil market is the increasing adoption of cold-pressed Maracuja oil among women due to its benefits such as wrinkle reduction, maintaining colour brightness and complexion, improving chapped and cracked skin and scalp, and enhancing hair growth. Spas, massage parlours, and aromatherapy centres are seeing an increase in demand for Maracuja oil as a relaxant because of its relaxing and sedating effects.

Maracuja oil can help with hypertension, asthma, anxiety, and sleeplessness, among other things. Another prominent driver projected to drive significant expansion in the global Maracuja oil market is this. Maracuja oil can also aid in the healing of burns, wounds, and scratch marks, as well as balancing skin oil levels and preventing split ends and frizzy hair. These characteristics may lead to high product adoption and growth in the worldwide Maracuja oil market.

Finally, Maracuja Oil Market growth is expected to be boosted by rising disposable income and rising beauty trends among the people.The demand for maracuja oil is increasing as a result of its cosmetic benefits, such as sunburn protection, skin hydration, hair conditioner, and others.

Global Maracuja Oil Market Restraints:

Overuse of Maracuja oil may cause tiredness, light-headedness, low heartbeat, vomiting, and other adverse effects. It can also make surgery and some medical problems, such as pregnancy, more difficult. This is one of the issues that may limit the acceptance of Maracuja oil and, as a result, the Maracuja Oil Market growth. Manufacturers are seeking for efficient and creative technology to make the extraction of oil easier. As a result, the global market faces a significant challenge in terms of modern technology and machinery.

Impact of COVID-19 on the maracuja oil market:

The COVID-19 pandemic has had a significant impact on the worldwide maracuja oil market's growth trajectory, resulting in a sharp drop in total demand for maracuja oil. Customers were forced to buy more raw materials from the market during the epidemic because to higher pricing. The Covid protocols, on the other hand, have mandated that manufacturing units be shut down and that travel and transportation be prohibited. As a result, no oil was produced during the pandemic, especially in the first and second quarters of Covid-19. However, the lifting of the lockdown and a decrease in Covid cases, as well as changes to import restrictions, are likely to provide excellent development possibilities in the worldwide market in the following years.

REPORT COVERAGE:

This research report on the global maracuja oil market has been segmented and sub-segmented based on application, extraction method, distribution channel, and region.

Global Maracuja Oil Market - By Application:

• Medical
• Cosmetics & Personal Care

The cosmetics and personal care products segment is expected to dominate the worldwide Maracuja oil market in terms of revenue contribution among the application categories. This is due to the increasing use of Maracuja oil as a cosmetics and personal care ingredient due to its unique properties and health advantages.

Global Maracuja Oil Market - By Extraction Method:

• Hot – Pressed
• Cold – Pressed

Due to the increased use of cold-pressed passionflower fruit Maracuja oil among women, the cold-pressed segment is expected to account for a significant revenue share in the target market among the extraction technique segments.

Global Maracuja Oil Market - By Distribution Channel:

• Supermarkets/ Hypermarkets
• Speciality Stores
• Online Retail

In the worldwide Maracuja oil market, the online retail segment is predicted to grow at a significant CAGR over the next ten years.

Global Maracuja Oil Market – By Region: 

• North America 
• Europe 
• Asia Pacific 
• Latin America 
• Middle East and Africa 

Because of the presence of prominent companies in both regions and a large amount of passion flower cultivation in countries such as Brazil, Argentina, and Paraguay in Latin America, the markets in North America and Latin America are expected to account for higher revenue shares in the global Maracuja oil market.

Within the worldwide Maracuja Oil market, the Asia Pacific (such as Japan and China) and Europe Maracuja Oil markets are expected to trail the North America Maracuja Oil market growth in terms of revenue. Throughout the projected period, the China Maracuja Oil market share is expected to have the greatest growth rate.

KEY MARKET PLAYERS:

The major key players in the Maracuja Oil Market are Tarte, Inc., Russell Organics, Nutra Marks, Inc., Rejuve Naturals LLC, Botanical Beauty Co., Leven Rose, Au Natural Organics Company, Bello Natural, Acure Organics, Radha Beauty.

RECENT HAPPENING IN THE MARKET:

• Tarte Cosmetics, the market leader in high-performance natural cosmetics, has welcomed a new team member. Veronica Luliano will take over as General Counsel with immediate effect. Luliano will supervise all corporate and litigation matters on behalf of the brand under the supervision of CEO and creator Maureen Kelly.
• Tarte's Maracuja Juicy Lip Plump is the newest beauty obsession launched by the company which will give customers creamy, pumped-up shiny lips.