Middle East And Africa Recovery Drinks Market

Middle East and Africa Recovery Drinks Market Value and Growth (2022-2027)

MEA was worth USD 1.68 billion in 2022 and is estimated to be growing at a CAGR of 8.7%, to reach USD 2.25 billion by 2027.

MEA Recovery Drinks Market Overview

Drinks consisting of high content of carbohydrates and electrolytes and consumed post a strenuous workout or an athletic performance are termed recovery drinks. Recovery drinks are primarily aimed at replenishing post-exercise nutrition and fill glycogen stores and encouraging protein synthesis. They can be used to replenish the electrolyte content of the body after long sessions of workouts which may lead to dehydration. Though the product rates are high the demand for recovery drinks is not slowing down any sooner. Factors attributable for the growth of the market are the growing population base of athletic and fitness-conscious consumers, Industrialization and mass production of functional beverages, and increasing demand for RTD sports drinks. However, factors like Health issues caused by prolonged use of recovery drinks, high production costs, and compliance with the manufacturing processes are hindering the growth of the market.

Middle East and Africa Recovery Drinks Market Segmentation

The Middle East and Africa market for Recovery Drinks is segmented

based on

• Product Type

• Ingredient Type

• End Users

Based on Product Type

• Isotonic Drinks

• Hypotonic Drinks

• Hypertonic Drinks

Based on Ingredient Type

• Vitamins

• Electrolytes

• Carbohydrates

• Sodium

• Proteins

• Citric Acid 

Based on End User  

• Athletes

• Casual drinkers

• Recreational users

• Lifestyle users

MEA Recovery Drinks Market Regional Analysis

• UAE

• Israel

• KSA

• South Africa

• Egypt

Based on Geographical analysis the market is separated into regions of the Middle East and Africa. The Middle East is leading the market regionally due to the presence of a large population base of health-conscious consumers. Africa is expected to grow the fastest owing to its increasing population base of athletes and growing adoption rate. Based on product type Isotonic drinks hold the major share in the market due to their benefits over others like fast energy production due to the presence of carbs and are taken up by body as quickly as water. Hypotonic drinks are expected to grow the fastest due to increasing awareness among consumers to keep their body hydrated. Athletes and fitness-conscious consumers hold the major share in the market in terms of End-Users.

MEA Recovery Drinks Market Key Players

1. Abbott Nutrition Inc.

2. Arla Foods

3. Champion Nutrition Inc.

4. Cloud 9 Energy Drink

5. Coca-Cola Co.

6. Dr Pepper Snapple Group Inc.

7. Glaxosmithkline Plc.

8. Nestle S.A.

9. Red Bull GmbH

10. Pacifichealth Laboratories Inc