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Alcohol Packaging Market is Segmented By Product (Plastic, Paper & Paperboard, Glass), By Application (Beer, Spirits, Wine), Packaging (Primary Packaging, Secondary Packaging), By Geographic-(North America, Europe, Asia Pacific, Latin America, Middle east and Africa) Scope and Forecast (2023-2028)

Published: March, 2023
ID: 12893
Pages: 175
Formats: report pdf report excel report power bi report ppt

Alcohol Packaging Market Size (2023-2028):

The Alcohol Packaging Market was valued at US$ 58.42 Billion in 2022 and is anticipated to increase to US$ 82.85 Billion by 2028, with a growing CAGR of 4.61% from 2023-2028

The process of protecting, boosting brand exposure, and improving company advertising, all of which have a substantial influence on consumer decision-making, is referred to as alcohol packaging. Consumers like brands that offer packages that are simple to open. The alcohol can be packaged as bags in a tube, a pack in a package, a whiskey pouch, ceramics glass containers, and other types. Several alcohol brands have clearly recognized packaging. The Tax and Trade Bureau, or TTB, is in charge of implementing laws controlling bottle size and associated fill criteria for wine products supplied in the United States, as per the (Federal Register Gov.). A least about 25 to 30 percent headspace is required throughout the manufacturing order to maintain wine far from the glass's edge and ensure that perhaps the glassware container is correctly sealed. If the headspace was the required 10%, customers would also most probably spill their content upon peeling off the aluminum foil contributing to the strength of the seal. The primary goal of packaging is to encourage users to engage with your alcoholic drink in ways other than drinking it. A lot may be said about how the merchandise is managed. Packaging ought to be convenient to carry, access, utilize, and purchase, and should be possible to open, utilize, and purchase.

Alcohol Packaging Market Drivers:

Major alcohol-producing companies utilize ceramics glass jars, bag-in-tube, whiskey pouches, bag-in-box, and other appealing packaging styles. Customer tastes are changing, and this has a significant influence on the industry under consideration. Vendors in the global Alcohol Packaging Market have tapped into the wealthiest clients' demands and wishes. These businesses also invest in packaging systems, which have become an important part of the global market structure. The usage of alcohol packaging will increase as alcoholic drink consumption habits shift over the next decade. A number of well-known suppliers have recently joined the global Alcohol Packaging Market. This is a crucial expansion and advancement dynamic for the top industry providers. In order to enhance interest in the Global Alcohol Packaging Market, the attraction of the brands being bought is critical. In the worldwide alcohol packaging sector, this factor has been a key sales driver. With the implementation of novel types of liquor like beer and guinea, the global Alcohol Packaging Market's overall revenue has increased. In addition, alcohol use is rising in emerging markets. The growing purchasing power of the general population has enabled them to experiment with novel alcoholic tastes. All of these factors contribute to the growth of the global alcohol packaging market. Furthermore, there is very little dispute among businesses.

Alcohol Packaging Market Restraints:

The restraining factors that are limiting the growth and development of global alcohol packaging are, Packaging waste is known to harm the environment since it takes decades to degrade and severe laws on hard liquor packaging materials, as well as shifting raw material prices, may hinder industry growth.




Market Size Available


Base Year


Forecast Period




Segments Covered

  • By Product

  • By Application

  • By Region 

Various Analyses Covered

Global, Regional and country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities

Regions Covered

  • North America: United States, Mexico, Canada
  • Europe: United Kingdom, Germany, Italy, France
  • Asia Pacific: Australia, Canada, China
  • Latin America: Argentina, Brazil, Chile
  • Middle East and Africa: Egypt, Iran, Iraq, Israel


Market Leaders Profiled

Vidrala S.A. (Spain), Stora Enso Oyj (Finland), Nampak Ltd. (South Africa), Gerresheimer AG (Germany), Berry Global, Inc. (US), Owens Illinois Inc. (US), Fiberon LLC (USA), Ardagh Group S.A. (Republic of Ireland), Crown Holdings, Inc. (US), Ball Corporation (US).

Market Segmentation:

Alcohol Packaging Market-By Product:

  • Plastic

  • Paper

  • Paperboard

  • Glass

Plastic containers and bottles are more popular in the food and beverage industry than other materials because of their flexibility and convenience of use. Plastic is more pliable than glass and may be molded into a range of shapes. While in transportation, plastic packaging protects items from dampness, wetness, gases, germs, bugs, and light damage. This segment extends the useful life of objects, decreasing waste by giving people a way to use and consume things before they can become obsolete.

Alcohol Packaging Market-By Application:

  • Beer

  • Spirits

  • Wine

The beer category is likely to dominate the global alcohol packaging market, accounting for almost two-thirds of the total market value. In the next years, rising beer consumption, an increase in the number of small breweries, and a spike in the proportion of young consumers are predicted to boost this market. Furthermore, beer's low cost is expected to appeal to a broader audience, resulting in higher prices for beer product packaging. The second-largest contributing category is spirited, which is mostly expanding due to increased spirit consumption.

Alcohol Packaging Market-By Packaging:

  • Primary Packaging

  • Secondary Packaging

The primary packaging type is said to be the dominant one in the market. As the primary market is divided and bifurcated into growlers, Pouches, liquid brick cartons, cans, bottles, and bag-in-box, these are some of the packaging options.

Alcohol Packaging Regional Segmentation:

  • North America 

  • Europe 

  • Asia Pacific 

  • Latin America 

  • Middle East and Africa 

The North American region holds the highest market share in the worldwide market because of the existence of nations such as the United States, Canada, and Mexico, which have high urbanization rates, high standards of living, and expanding disposable income, resulting in increased demand in this area. Another aspect that increases market demand is the existence of a number of large important players.

The European area holds the second-largest market share in the worldwide market, attributed to the existence of well-established technologically sophisticated infrastructure that necessitates a higher need for advanced packaging, resulting in more potential prospects in this region. Another aspect driving increased market demand is rising disposable income.

The Asia-Pacific region holds the third-largest share of the market in the global marketplace, owing to the existence of extremely populous nations such as China and India, as well as Japan, S. Korea, and others, which drive market demand in this area. Furthermore, rising commercial and residential development is another aspect driving market demand.

Impact of COVID-19 (Alcohol Packaging Market):

The COVID-19 epidemic has had a massive influence on the food supply systems around the globe. North America, European, APAC, South America, and many others, such as the rest of the world, are among the worldwide participating regions. The proliferation of COVID-19 has resulted in an increase in the number of deaths and the emergence of long-term health consequences. This has resulted in the government enacting strict lockdown laws that affect every part of the economy. Governments all across the globe have devised regulations and procedures to deal with COVID-19's different effects in order to avoid things like supply chain interruptions, higher raw material costs, and severe economic consequences for employees.

Recent Developments:

  • 8th March 2022: Berlin Packaging, a hybrid packaging company, has acquired United Bottles & Packaging, a glass bottle company located in Canada, for an unknown fee. Berlin Packaging will benefit from the purchase by strengthening its position in the Canadian food and beverage sector and expanding its glass capabilities across North America. Customers may also get a variety of value-added services from the firm, including bespoke forms and molds, storage and logistics, case-packed pallets, and customized boxes and caps. It sells bottles and closures for alcoholic drinks including wine, spirits, beer, and cider, as well as a wide range of food and non-alcoholic beverage bottles and closures.
  • 15th July 2021: Ball plans to establish new aluminum beverage packaging operations in the United Kingdom and Russia to support our strategic partners' long-term expansion. Ball Corporation plans to expand its capacity by billions of cans per year by building new operations in Western Russia and the East Midlands of the United Kingdom. Demand for new can categories like hard seltzers, wines, waters, and ready-to-drink cocktails is driving growth in conventional categories like beer, carbonated soft drinks, and energy.

Market Key Players:

  • Vidrala S.A. (Spain)

  • Stora Enso Oyj (Finland)

  • Nampak Ltd. (South Africa)

  • Gerresheimer AG (Germany)

  • Berry Global, Inc. (US)

  • Owens Illinois Inc. (US)

  • Fiberon LLC (USA)

  • Ardagh Group S.A. (Republic of Ireland)

  • Crown Holdings, Inc. (US)

  • Ball Corporation (US)

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What are the opportunities in the global alcohol packaging market?

The opportunity in the global market is that, because glass doesn't really react with alcohol, it is often employed in this industry to preserve the chemical makeup of the contents.

What is the dominant segment in the segmentation part?

The beer segment was the dominant one in the whole segmentation part for the global alcohol packaging market.

Name the top market players investing heavily in the global alcohol packaging market?

Major players such as Vetreria Etrusca S.p.A., United Bottles & Packaging, Crown Holdings, Inc., Owens-Illinois (O-I), Inc., Orora Packaging Australia Pty. Ltd., Encore Glass, Creative Glass, Ball Corp., Tetra Pak International S.A., Brick Packaging, LLC.

What is the global alcohol packaging market's predicted growth rate well during evaluation period?

It is anticipated to increase at US$ 82.85 Billion by 2027, with a growing CAGR of 4.61% in the next six years.

What are the three most important segments of the worldwide alcohol packaging market?

The three main segments of global alcohol packaging market are product, application, and packaging.

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