Canned Tomatoes Market

Global Canned Tomatoes Market Size

The global canned tomatoes market size was valued at USD 12.42 billion in 2024, and the global market size is expected to reach USD 19.43 billion by 2033 from USD 13.05 billion in 2025. The market is growing at a CAGR of 5.1% during the forecast period.

Tomatoes that have been canned are those that have been put in cans for easy handling and longer shelf life. The tomatoes are gathered fresh on the farms and delivered straight to the canning facility, where they are processed and put into cans. To meet a variety of client needs, the tomatoes can be peeled and whole, peeled and diced, or stewed. Tomatoes can also be crushed and pureed or put into sauces. These canned tomatoes are widely utilized in both commercial and domestic cooking since they offer a wide range of taste options and save time. Also, these tomatoes can be stored for a long time without being refrigerated, making them even more convenient. Because of a shift in customer demand for fast and convenient food products, as well as growing awareness of the negative effects of plastic-based food packaging, the global canned tomato market has seen recent growth. In addition, consumers are willing to pay more for ready-to-cook meals and canned foods such as fruits, salmon, organic vegetables, and other products. During the forecast period, these factors are expected to fuel the global canned tomatoes market expansion.

MARKET DRIVERS

In recent years, the global canned tomato market has experienced strong expansion. The global market is transitioning toward organically cultivated variants, fueled by innovations. Furthermore, industry participants are also releasing new spicy tastes to the market in order to diversify their product lines and meet consumer demand. Nonetheless, consumers are increasingly seeking high-quality natural ingredients, resulting in the introduction of new goods that are entirely natural and free of preservatives. Furthermore, canned tomatoes have a long shelf life, up to 18 months, which makes them more convenient for consumers. Consumer awareness of organic products and food has risen dramatically in recent years. The majority of commercially accessible packaged food contains a range of chemicals, some of which are extremely hazardous to one's health, such as preservatives and flavor enhancers. Some preservatives have been associated to negative side effects, such as unpleasant reactions in customers who are sensitive to the preservative or an increased risk of cancer. Going organic with items that are free of pesticides, chemicals, and processed additives reduce the danger of disease, illness, and problems in this case. Chemical additives in food are being avoided by many people. As a result, demand for naturally sourced foods is steadily increasing. This demand is primarily growing in developed regions of North America and Europe, where customers are better informed and have greater spending power than consumers in other places. As a result, the organic counterpart tendency is to give new growth opportunities for committed stakeholders.

MARKET RESTRAINTS

Fresh-produced tomatoes, as well as packaged tomatoes accessible in alternative formats such as glass jars or aseptic packing, provide a threat to the canned business. As a result of increased demand for aseptic packaging, industry stakeholders are switching to more environmentally friendly packaging. Aseptic cartons are also easily recyclable and have a shelf life of up to 18 months. Furthermore, aseptic packing preserves the flavor of the food while also maintaining its quality. In addition, when compared to canned packaging, these are lightweight and small. The expansion of the canned tomato sector is hampered by such packaging.

REPORT COVERAGE

REGIONAL ANALYSIS

Europe provided the largest share in 2020, accounting for more than half of the total global canned tomatoes market share, and is expected to maintain its leadership position by 2027, as consumers in this region are more knowledgeable and have greater spending power than consumers in other regions.

Due to expanding urbanization and consumers' increasing preference for western fast-food cuisines, Asia Pacific accounted for a significant market share in terms of both revenue and volume in recent years. Furthermore, throughout the projection period, expanding population in the region is expected to fuel demand for canned tomato.

KEY MARKET PLAYERS

Conagra Brands, DeMatteis, Del Monte Foods Holding Limited and Subsidiaries, Kraft Heinz Company, General Mills Inc., Princes Limited, Nestlé S.A., Sun-Brite Foods Inc., Red Gold, and Unilever Plc are the key players in the global canned tomatoes market.

RECENT HAPPENINGS IN THE MARKET

• With the launch of new San Marzano Style tomatoes, Hunt's, a trademark of Conagra Brands, Inc., is bringing the sweet flavor of a prized tomato type home. Hunt's San Marzano Style tomatoes, which come in three tastes, are the ideal starter for handmade pasta sauces and Italian cuisine.

• Del Monte Foods Company has agreed to buy the Contadina canned tomato brand and several related product lines from Nestle USA, Inc., as well as the Contadina tomato processing plants in Hanford and Woodland, both in California.

MARKET SEGMENTATION

This research report on the global canned tomatoes market has been segmented and sub-segmented based on type, end-user, sales channel, and region.

By Type

• Diced tomatoes

• Whole peeled tomatoes

• Stewed tomatoes

• Others

By End-User

• Commercial

• Residential

By Sales Channel

• Online

• Offline

By Region

• North America
• Europe
• Asia-Pacific
• Latin America
• Middle East and Africa