The size of the Europe asparagus market is expected to be worth USD 0.93 billion in 2024 and grow at a CAGR of 4.40% from 2024 to 2029 to achieve USD 1.16 billion by 2029.
Asparagus, also known by the scientific name Asparagus officinalis, is a type of flowering plant native to Europe. It is now produced in tropical and temperate regions around the world. It is a widely grown vegetable crop for young shoots. The commercial production of asparagus began in the middle of the 19th century. Asparagus is used for a variety of medicinal purposes, as well as a wide variety of foods and beverages. Asparagus is actively sought by major companies as a key ingredient for soups due to its nutritional properties and tasty flavor. Because it is a seasonal crop, it is more expensive than other vegetables. Additionally, asparagus is harvested when it is 6 to 8 inches long. Its consumption reduces blood pressure and helps a good digestion. Asparagus is a type of vegetable that comes in a variety of colors such as green, white, and purple. It is used in dishes around the world, such as pasta, frittata, and stir fry dishes. Asparagus also have small amounts of other micronutrients, such as jiang, iron, and riboflavin. It is a high source of vitamin K, an essential nutrient involved in blood clotting and bone health. Increased awareness of the health benefits that asparagus provides, resulting in increased health awareness, is a major factor driving the growth of the Europe Asparagus market.
The growing demand for asparagus in fresh foods such as brine and pickled asparagus, soups and sauces will greatly aid the growth of fresh segment sales by type in the Europe Asparagus market. As a vegetable, asparagus is very popular for preparing ready-to-eat foods, and asparagus is ground up and mixed with other foods like vegetables and chicken to create a truly delicious dish. The Europe Asparagus market growth curve will continue to rise as the use of asparagus by processed food manufacturers increases. Among the many processed foods, asparagus is expected to emerge as one of the main food ingredients in ready-to-eat soups, depending on its health properties and taste buds. It also improves digestive health, supports a healthy pregnancy, and aids in weight loss. Because it is rich in fiber, folate, and vitamin K, growing awareness of the health benefits of asparagus among consumers is expected to fuel the growth of the Europe Asparagus market. Asparagus increases immunity and brain function and promoting healthy digestion. It is also rich in antioxidants that promote healthy and radiant skin. Higher consumption of pickled asparagus is supposed to drive market growth as preservatives can be added or asparagus is stored in brine to increase shelf life. These products can be stored and preserved which can be consumed throughout the year.
The Europe Asparagus market has seen significant growth due to factors such as the widespread application of asparagus as an ingredient in soups and fresh foods. Consumers have become very sensitive to health around the world, which has driven demand for the production and consumption of organic asparagus. In addition, the growing need for asparagus in fresh foods such as brine and pickled asparagus is likely to accelerate the Europe Asparagus market growth during the outlook period. In addition, the rising call for organic asparagus offers enormous market opportunities for the main players in the Europe Asparagus market. Eating asparagus increases potassium intake, which helps lower your blood pressure, driving the growth of the Europe Asparagus market.
Product distribution through direct marketing is relatively weak in emerging regions compared to developed regions. This is expected to hamper the overall growth of the Europe Asparagus market. Asparagus was sold through a direct marketing strategy and some farmers set up stalls in their villages to encourage the sale of organic products. Direct marketing is less profitable because it sells products at low prices, which is supposed to limit the growth of the Europe Asparagus market.
The coronavirus pandemic is affecting societies and economies around the European region. The impact of this virus is not only affecting the supply chain, but also increasing day by day. The COVID-19 crisis is creating uncertainty in the stock market, a massive slowdown in the supply chain, a decline in business credibility, and increased panic among customer segments. Trade barriers are further holding back the supply and demand outlook. The entire production process is negatively affected as the governments of various regions have already announced full closures and temporary closures of the industry. Therefore, it disrupts the Europe Asparagus market for bean paste around the region.
The fresh segment is supposed to dominate the Europe Asparagus market in terms of revenue almost during the outlook period. The high preference for fresh asparagus over canned or frozen among consumers is a key factor driving the growth of the fresh segment in the Europe Asparagus market.
Europe was the fastest growing asparagus market in 2019, where domestic demand increased tremendously as awareness of the nutritional benefits of asparagus augmented. In addition to the increase in imports, a significant part of the domestic demand is driven by national varieties such as Vittorio or white asparagus, which were grown for the first time in northern Italy.
Major Key Players in the Europe Asparagus Market are Mazzoni Vivai, asparagus seed cutter, DanPer Trujillo SAC, Teboza BV, Ilios-The Greek Asparagus Company, Spargelhof Elsholz Gbr, Sociedad Agrícola Virú, Consorzio Assoliciazione Produttori, Limgroup BV, Bejo Produce Ltd, Jersey Asparagus Farms, Inc, Bejo Produce Ltd, California Asparagus Seeds, and Transplants, Inc
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