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Pulished Date April, 2021
ID: 8707
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Head-Up Display Market by Component (Video Generator, Projector/Projection Unit, Display Unit, Software), By Type (Conventional HUD, AR-Based HUD), By Technology (Cathode Ray Tube, Light-Emitting Diode, Optical Waveguide, Microelectromechanical System), By Application (Aviation, Automotive), by Region-Global Industry Analysis, Size, Share, Growth, Investment and Forecasts (2021-2026).

Pulished: April, 2021
ID: 8707
Pages: 175

Market Overview:

The global automotive HUD market was assessed at USD 1.1 billion in 2021 and is foreseen to reach about USD 4.3 billion by 2025, registering a growth rate of above 25% from 2021 to 2026.

Automotive head-up display or HUD is a technical device, which showcases crucial information like navigation direction, speed, time, and distance, directly in the driver’s line of sight. The automotive head-up display avoids and reduces the chances of distraction of the driving force by providing key information to him. It displays data on the car windshield or on a different screen. The head-up display is currently implemented in the latest vehicle models. The widespread adoption of this technique in premium cars has supported the expansion in the global automotive head-up display (HUD) market.

The critical drivers of the business are the increase in the adoption rate of advanced technologies by original device makers, rapid generation of real-time and reliable information from advanced driver support systems, and increasingly connected vehicles.

Recent Developments:

German technology firm Continental introduced that the corporate has developed first ultra-compact, high-performance head-up display (HUD) during a project handled by its development and production service provider, namely Continental Engineering Services.

Navdy launched a novel heads-up display (HUD) car console lately. The corporate claims that the new heads-up display (HUD) will allow users to access their smartphone apps while driving, without pulling out the smartphone of their pockets, or removing their hands from the wheel for extended periods of your time.

HARMAN International, a renowned connected technology provider for automotive and enterprise markets, and WayRay, a pioneer in Holographic AR display in Switzerland, introduced a collaboration to develop a good angle of view full windshield heads-up display proof of concept for automotive HUD market

Drivers and Restraints of Head-Up Display Market:


Ascend in the use of vehicle head-up display, which is normally accessible inside the new vehicles because of its favorable circumstances of anticipating key data, is anticipated to drive the global head-up display market during the predicted period. Besides, in more established vehicles, it's conceivable to place in the vehicle head-up display because of its ease structure. Certain vehicle head-up displays additionally answer voice orders and perceive hand signals because of the ascent in modernization in the business. This allows the driver of the vehicle to pick the most limited conceivable route or distance to travel. The vehicle head-up display utilizes Nano-innovations to evade twofold reflection. These frameworks give night-sight, which extends all the fundamental data to the main impetus on the screen and is anticipated to drive the appropriation of vehicle head display in car ventures during the predicted period. It gives rewarding chances to the modernization of the vehicle business.


One of the key variables ruining the wide selection of vehicle head-up displays is their high buying cost. Because of this, clients pick different frameworks that are accessible at relatively low costs. In any case, head-up displays are yet to be generally acknowledged and embraced over the globe. Besides, with improving economies of scale, the event and incorporation expenses of head-up displays are required to downsize in the coming years, therefore profiting the global head-up display market.

Market Segmentation:

Automotive HUD Market, by HUD Technology

  • Conventional HUD
  • Augmented reality HUD

The conventional HUD portion is assessed to convey the most significant market size of the vehicle HUD market during the gauge time frame. The conventional HUD is assessed to extensively relocate to a more extensive scope of mid-section and economy fragment vehicles during 2020–2025 because of the expanding selection of the innovation by OEMs, decreasing establishment costs of the HUD framework, and, most fundamentally, the mounting significance of auto and passenger security frameworks among the vehicle clients.

Market, by HUD Type

  • Windshield
  • Combiner

The windshield HUD type portion is evaluated to record the most significant market size, developing at a major CAGR. The windshield HUD framework utilizes a projector and a gathering of mirrors to hand-off data, which shows up either somewhat underneath or over the driver's view. The framework is created to be versatile to the bend of the windshield. Diverse vehicle models have distinctive windshields arch, which makes it basic to adjust the framework to the windshield. The unpredictable alignment process is necessitated that expands the estimation of the framework, and in this manner, it's to a great extent offered as a discretionary component in vehicles. Additionally, OEMs are foreseen to incorporate a decent cluster of cutting edge driver assistance frameworks in the windshield HUD and overlay the information in the driving circumstance with augmented reality. Not at all like the combiner HUD, which might be a compact display, the windshield HUD gives a greater region to visuals, and OEMs favor the windshield HUD as it can assist in more secured experience.

Market, by Vehicle Class

  • Luxury car
  • Mid-segment car
  • Economy car

Market, by Dimension Type

  • 2D
  • 3D

Market, by Vehicle Type

  • Passenger Car
  • Light Commercial Vehicle
  • Heavy Commercial Vehicle

Head-Up Display Market Region-wise analysis:

Marked Segmentation based on the region:

  1. North America
    1. U.S
    2. Canada
  2. Europe
    1. Norway
    2. Germany
    3. Sweden
  3. Asia Pacific
    1. China
    2. India
    3. Japan
  4. Latin America
    1. Brazil
    2. Mexico
    3. Argentina
  5. Middle East and Africa

a. Middle East

b. Africa

Europe is assessed to be the most significant market with the best portion of the overall vehicle HUD market, by esteem. The local market is dominated by the interest of Germany and in this manner the UK. The selection of HUDs inside the Russian market until 2020 is assessed below, however, it is anticipated to stretch out in the forecast period. The primary development drivers of the vehicle market in the locale incorporate developing interest for innovation, expanding the requirement for the safe and secure driving experience, and expanding the advancement of connected vehicles. Asia Pacific vehicle head-up display (HUD) market driven by India and China will observe noteworthy development in light of developing locomotive industry, expanding populace, and ascend in salary that strengthens interest for the product. China's vehicle deals will develop over 3.5% in 2017 as tax breaks diminished on small motor vehicles. The nation has the largest brands and models' vehicle makers like Audi, Venucia, and others. The product is highlighted by all vehicle brands, making it the most alluring component in a vehicle.

Key Players of Market:

Some of the major key players in the market include Robert Bosch GmbH, Denso Corporation, Nippon Seiki Co. Ltd., Visteon Corporation, Continental AG, Panasonic Corporation, Yazaki Corporation, Harman International Industries Inc., Garmin Ltd., and MicroVision Inc

1. Introduction                            

          1.1 Market Definition                  

          1.2 Scope of the report               

          1.3 Study Assumptions               

          1.4 Base Currency, Base Year and Forecast Periods              

2. Research Methodology                      

          2.1 Analysis Design          

          2.2 Research Phases                   

                    2.2.1 Secondary Research 

                    2.2.2 Primary Research     

                    2.2.3 Data Modelling        

                    2.2.4 Expert Validation     

          2.3 Study Timeline            

3. Report Overview                     

          3.1 Executive Summary               

          3.2 Key Inferencees          

4. Market Dynamics                    

          4.1 Impact Analysis           

                    4.1.1 Drivers

                    4.1.2 Restaints       

                    4.1.3 Opportunities 

          4.2 Regulatory Environment                  

          4.3 Technology Timeline & Recent Trends                  

5. Competitor Benchmarking Analysis                        

          5.1 Key Player Benchmarking                 

                    5.1.1 Market share analysis         

                    5.1.2 Products/Service      

                    5.1.3 Regional Presence    

          5.2 Mergers & Acquistion Landscape               

          5.3 Joint Ventures & Collaborations                 

6. Market Segmentation                        

          6.1 Head-up Display Market, By Technology              

                    6.1.1 AR-HUD        

                    6.1.2 Conventional HUD   

                    6.1.3 Market Size Estimations & Forecasts (2019-2024)        

                    6.1.4 Y-o-Y Growth Rate Analysis         

                    6.1.5 Market Attractiveness Index         

          6.2 Head-up Display Market, By HUD Type                

                    6.2.1 Combiner      

                    6.2.2 Windshield     

                    6.2.3 Market Size Estimations & Forecasts (2019-2024)        

                    6.2.4 Y-o-Y Growth Rate Analysis         

                    6.2.5 Market Attractiveness Index         

          6.3 Head-up Display Market, By Vehicle Class            

                    6.3.1 Economy       

                    6.3.2 Mid-Segment 

                    6.3.3 Luxury Car    

                    6.3.4 Market Size Estimations & Forecasts (2019-2024)        

                    6.3.5 Y-o-Y Growth Rate Analysis         

                    6.3.6 Market Attractiveness Index         

          6.4 Head-up Display Market, By Dimension               

                    6.4.1 2D      

                    6.4.2 3D      

                    6.4.3 Market Size Estimations & Forecasts (2019-2024)        

                    6.4.4 Y-o-Y Growth Rate Analysis         

                    6.4.5 Market Attractiveness Index         

          6.5 Head-up Display Market, By Vehicle Type            

                    6.5.1 ICE      

                    6.5.2 PEV     

                    6.5.3 HEV     

                    6.5.4 Market Size Estimations & Forecasts (2019-2024)        

                    6.5.5 Y-o-Y Growth Rate Analysis         

                    6.5.6 Market Attractiveness Index         

7. Geographical Landscape                    

          7.1 Global Identity Governance and Administration Market, by Region                   

          7.2 North America - Market Analysis (2018 - 2024)             

                    7.2.1 By Country     



                    7.2.2 By Technology          

                    7.2.3 By HUD Type  

                    7.2.4 By Vehicle Class       

                    7.2.5 By Dimension 

                    7.2.6 By Vehicle Type        

          7.3 Europe             

                    7.3.1 By Country     






                     Rest of Europe

                    7.3.2 By Technology          

                    7.3.3 By HUD Type  

                    7.3.4 By Vehicle Class       

                    7.3.5 By Dimension 

                    7.3.6 By Vehicle Type        

          7.4 Asia Pacific                 

                    7.4.1 By Country     




                     South Korea

                     South East Asia

                     Australia & NZ

                     Rest of Asia-Pacific

                    7.4.2 By Technology          

                    7.4.3 By HUD Type  

                    7.4.4 By Vehicle Class       

                    7.4.5 By Dimension 

                    7.4.6 By Vehicle Type        

          7.5 Latin America             

                    7.5.1 By Country     




                     Rest of Latin America

                    7.5.2 By Technology          

                    7.5.3 By HUD Type  

                    7.5.4 By Vehicle Class       

                    7.5.5 By Dimension 

                    7.5.6 By Vehicle Type        

          7.6 Middle East and Africa          

                    7.6.1 By Country     

                     Middle East


                    7.6.2 By Technology          

                    7.6.3 By HUD Type  

                    7.6.4 By Vehicle Class       

                    7.6.5 By Dimension 

                    7.6.6 By Vehicle Type        

8. Key Player Analysis                           

          8.1 Robert Bosch GmbH              

                    8.1.1 Business Description

                    8.1.2 Products/Service      

                    8.1.3 Financials      

                    8.1.4 SWOT Analysis         

                    8.1.5 Recent Developments         

                    8.1.6 Analyst Overview      

          8.2 Denso Corporation                

          8.3 Nippon Seiki Co. Ltd             

          8.4 Visteon Corporation              

          8.5 Continental AG           

          8.6 Panasonic Corporation          

          8.7 Yazaki Corporation               

          8.8 Harman International Industries Inc           

          8.9 Garmin Ltd.                

          8.10 MicroVision Inc                   

9. Market Outlook & Investment Opportunities                     


          List of Tables          

          List of Figures                  


  • Global, regional and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
  • Segment-level analysis in terms of By Type, By Application, and along with market size forecasts and estimations to detect key areas of industry growth in detail
  • Identification of key drivers, restraints, opportunities, and challenges (DROC) in the market and their impact on shifting market dynamics
  • Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
  • Study the micro environment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analyzing the level of competition and business strategy development
  • A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment
  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies
  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis and main conclusions
  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market


  1. Global Head-up Display Market By Region, From 2021-2026 ( USD Billion )
  2. Global Head-up Display Market By Technology, From 2021-2026 ( USD Billion )
  3. Global AR-HUD Market By Region, From 2021-2026 ( USD Billion )
  4. Global Conventional HUD Market By Region, From 2021-2026 ( USD Billion )
  5. Global Head-up Display Market By HUD Type, From 2021-2026 ( USD Billion )
  6. Global Combiner Market By Region, From 2021-2026 ( USD Billion )
  7. Global Windshield Market By Region, From 2021-2026 ( USD Billion )
  8. Global Head-up Display Market By Vehicle Class, From 2021-2026 ( USD Billion )
  9. Global Economy Market By Region, From 2021-2026 ( USD Billion )
  10. Global Mid-Segment Market By Region, From 2021-2026 ( USD Billion )
  11. Global Luxury Car Market By Region, From 2021-2026 ( USD Billion )
  12. Global Head-up Display Market By Dimension, From 2021-2026 ( USD Billion )
  13. Global 2D Market By Region, From 2021-2026 ( USD Billion )
  14. Global 3D Market By Region, From 2021-2026 ( USD Billion )
  15. Global Head-up Display Market By Vehicle Type, From 2021-2026 ( USD Billion )
  16. Global ICE Market By Region, From 2021-2026 ( USD Billion )
  17. Global PEV Market By Region, From 2021-2026 ( USD Billion )
  18. Global HEV Market By Region, From 2021-2026 ( USD Billion )


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