Latin America Energy Drinks Market Size Analysis Report 2022 - 2027:
Latin America Energy Drinks Market was worth USD 6.88 billion in 2021 and estimated to be growing at a CAGR of 4.1%, to reach USD 8.41 billion by 2026. Energy Drinks are a type of beverage that contains physical and mental stimulating drugs.
Energy drinks contain stimulant drugs, usually including caffeine which is marketed as providing mental and physical energy, but distinct from food energy. They may or may not be carbonated and contain sugar and some other sweeteners, herbal extracts, taurine, and amino acids. Energy drinks affect cognitive performance like increased attention and reaction speed, primarily due to caffeine.
Primary factors accounted for driving the market are increasing demand for convenience beverage, preference for alternatives to traditional supplements, and modernizing lifestyle demanding intake of caffeinated drinks. However, factors like increasing consumer preference for clean labels and health hazards upon long term consumption of energy drinks are hindering the growth of the market.
Detailed Segmentation Analysis of the Latin America Energy Drinks Market:
The Latin America market for Energy Drinks is segmented based on Type, Ingredient Type and Packaging. Based on Type it is divided into Isotonic, Hypotonic and Hypertonic Energy Drinks. Based on Ingredient Type it is divided into Water and Additives that include sweeteners, flavours, acidulants and others. Based on Packaging it is divided into Bottles, Cans and others. Based on geographical analysis, the market is divided into regions of Brazil, Argentina, Mexico and Rest of Latin America. Brazil holds the major share in the market due to presence of market leaders as well as a large population of casual drinkers, athletes preferring energy drinks. Latin America is the fastest growing region due to increasing demand and increasing adoption rate. Drinks containing caffeine hold the major market share. Packaging plays a key role in the market and cans hold the major share in the market due to their ease of portability and availability. Isotonic drinks hold the major share in the market due to the easy intake of isotonic drinks by the body.
Leading Key Players mentioned in this report are:
Some of the key players dominating this market include Red Bull, Monster Beverage Corporation, Rockstar Inc., Coca Cola, PepsiCo., Arizona Beverage Company, National Beverage Corp., Dr.Pepper Snapple Group, Living Essentials and Cloud 9.
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