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Pulished Date August, 2021
ID: 12024
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White Goods Market by Product (Washing Machine, Air Conditioner, Microwave Oven, Refrigerator, Dishwasher, and Others), End User (Commercial and Residential), and Distribution Channel (Specialty Store, Supermarket & Hypermarket, E-commerce, Retail Store, and Others) and by Region: Global Forecast Period 2021-2026

Pulished: August, 2021
ID: 12024
Pages: 175

White Goods Market Size & Growth (2021-2026):

White Goods Market demand is expected to grow at a CAGR of 7.8% during the forecast period 2021-2026 to reach USD 1031.0 billion by 2026 from USD 635.4 billion in 2021. Increasing disposable income is playing a significant role in leveling up the demand of the market.

Traditionally, white goods are available only in white that refers to large home appliances or heavy consumer durables. Nowadays, white goods are also available in different colors. Home appliances such as washing machines, refrigerators, cookers, blenders, air fryers, freezers, and others usually fall under white goods. In general, these appliances reduce the effort of humans. There are wide applications of white goods in day-to-day life. The entry of new players across the world is making the white goods market undergo a significant transformation.

White Goods Market Growth:

Growing competition between the small-scale industries is setting up growth opportunities for the white goods market.

White Goods Market Drivers:

Prevalence to adopt smart appliances among consumers especially in developed and developing countries is propelling the demand of the white goods market. Growing expenditure and rising economy are additionally boosting up the demand of the white goods market growth. White goods are improving life standards that are why many people are adopting smart home appliances like dishwashers, washing machines,s, and others. This attribute is quietly leveraging the growth rate of the market. Key players are heavily investing in the manufacturing of various applications in favor of the end-user is accelerating the white goods market growth. Some industries like hospitals & clinics are widely using some of the white goods is likely to bolster the growth rate of the market. Prior to the exchange of the old applications with the advanced ones is greatly influencing the growth rate of the white goods market. Increasing dual working families across the world is enhancing the market demand. The emergence of IoT everywhere is flourishing the growth rate of the white goods market shares.

White Goods Market Restraints:

However, the high cost for installation and maintenance of the latest applications is hindering the demand of the market. Growing prices of raw materials due to fluctuations in the supply chain are declining the growth rate of the white goods market. In addition, stringent rules and regulations by the government in approving new applications are slowly degrading the demand of this market. Lack of complete knowledge over the availability of different applications in undeveloped countries is a major challenging factor for the market players.




Market Size Available

2021 – 2026

Base Year


Forecast Period

2021 - 2026



Segments Covered

By Product, By End-User, By Distribution Channel

Various Analyses Covered

Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities

Regions Covered

North America, Europe, APAC, Latin America, Middle East & Africa

Market Leaders Profiled

Alliance Laundry System LLC, Haier Group Corporation, AB Electrolux, Blue Star Limited, LG Electronics Inc, IFB Industries Ltd, Havells India Limited The Middleby Corporation, Whirlpool Corporation, Koninklijke Philips N.V.

Recent Market Developments:

  • In January 2020, LG electronics introduced an innovative system for laundry that delivers precision washing. This system is deployed with artificial intelligence which is set to give optimal results.

Market Segmentation:

White Goods Market By Product:

  • Air conditioners
  •  Refrigerator
  • Microwave Oven
  • Dishwasher
  • Washing Machine
  • Others

Air conditioners segment is leading with the highest shares from recent years. The increasing urban population and growing prevalence of air conditioners due to climatic changes are leveraging the demand of this segment. The demand for AC applications is from the commercial and residential areas. The refrigerator segment is next in holding the prominent shares.

White Goods Market By End-User:

  • Residential
  • Commercial 

The residential segment is anticipated to reach the highest value in the coming years whereas the commercial segment is forecasted to hit the highest CAGR during the forecast period 2021-2026. The residential segment is estimated to reach USD 575.6 million by 2026.

White Goods Market By Distribution Channel:

  • Supermarket & Hypermarket
  • Specialty Store
  • Retail Store
  • E-commerce 
  • Others

The supermarket & hypermarket segment is dominating the shares owing to rising demand to improve the living standards. The specialty store segment is next in holding the significant shares. The E-commerce segment is gaining traction over the shares of the market for few years. The specialty store segment shares are expected to grow at a CAGR of 7.3% during 2021-2026.

Regional Analysis:

North America is ruling with the highest shares of the white goods market. The growing economy and rapid adoption of the latest technology are likely to propel the demand of the white goods market revenue. Also, prior to the advanced technological applications in urban areas is flourishing the white goods market growth. It is expected that North America's white goods market shares will continue at the same rate in the coming years.

Asia pacific is following North America in ruling the dominant shares of the white goods market with the increasing population and growing expenditure on interior design. Creating awareness through digital advertisements and the launch of innovative products at lower prices are significantly fueling the demand of the white goods market.

Europe is accounted to have the highest CAGR by the end of 2026. High per capita income and increasing prevalence to install home appliances for a better lifestyle are promoting the growth rate of the white goods market in Europe.

Latin America and Middle East & Africa are anticipated to have minimal growth opportunities in the coming period.

Key Players:

The major key players included in the white goods market are:

  • Alliance Laundry System LLC
  • Haier Group Corporation
  • AB Electrolux
  • Blue Star Limited
  • LG Electronics Inc.
  • IFB Industries Ltd
  • Havells India Limited
  • The Middleby Corporation
  • Whirlpool Corporation
  • Koninklijke Philips N.V.

COVID 19 impact on the White Goods Market:

COVID 19 is a deadly disease that ruined many lives. The global economy was completely flattered due to the sudden outburst of the pandemic at the end of 2019. Lockdown and ban on flights disrupted the supply chain that hampered the shares of the white goods market in 2020. From the start of 2021, the world is slowly getting into a previous position where all the activities were resumed. Still, many people are permitted to work from home. COVID 19 is a boom for the white good market. The sales of various home appliances were increased drastically during the pandemic. Also, many customers are replacing the old appliances with new ones that increased the demand for the white goods market.

1. Introduction                                 

                1.1 Market Definition                    

                1.2 Scope of the report                

                1.3 Study Assumptions                 

                1.4 Base Currency, Base Year and Forecast Periods                          

2. Research Methodology                                           

                2.1 Analysis Design                         

                2.2 Research Phases                      

                                2.2.1 Secondary Research           

                                2.2.2 Primary Research 

                                2.2.3 Data Modelling      

                                2.2.4 Expert Validation  

                2.3 Study Timeline                          

3. Report Overview                                        

                3.1 Executive Summary                

                3.2 Key Inferences                       

4. Market Dynamics                                       

                4.1 Impact Analysis                         

                                4.1.1 Drivers      

                                4.1.2 Restraints  

                                4.1.3 Opportunities        

                4.2 Regulatory Environment                       

                4.3 Technology Timeline & Recent Trends                            

5. Competitor Benchmarking Analysis                                    

                5.1 Key Player Benchmarking                     

                                5.1.1 Market share analysis        

                                5.1.2 Products/Service  

                                5.1.3 Regional Presence               

                5.2 Mergers & Acquisition Landscape                      

                5.3 Joint Ventures & Collaborations                        

6. Market Segmentation                                              

                6.1 White Goods Market, By Product                     

                                6.1.1 Washing Machine

                                6.1.2 Air Conditioner      

                                6.1.3 Microwave Oven  

                                6.1.4 Refrigerator            

                                6.1.5 Dishwasher             

                                6.1.6 Others      

                                6.1.7 Market Size Estimations & Forecasts (2021-2026)   

                                6.1.8 Y-o-Y Growth Rate Analysis             

                                6.1.9 Market Attractiveness Index          

                6.2 White Goods Market, By End User                   

                                6.2.1 Residential              

                                6.2.2 Commercial            

                                6.2.3 Market Size Estimations & Forecasts (2021-2026)   

                                6.2.4 Y-o-Y Growth Rate Analysis             

                                6.2.5 Market Attractiveness Index          

                6.3 White Goods Market, By Distribution Channel                            

                                6.3.1 Supermarket & Hypermarket         

                                6.3.2 Specialty Store      

                                6.3.3 Retail Store             

                                6.3.4 E-commerce           

                                6.3.5 Others      

                                6.3.6 Market Size Estimations & Forecasts (2021-2026)   

                                6.3.7 Y-o-Y Growth Rate Analysis             

                                6.3.8 Market Attractiveness Index          

7. Geographical Landscape                                         

                7.1 Global Identity Governance and Administration Market, by Region 

                7.2 North America - Market Analysis (2021 - 2026)                            

                                7.2.1 By Country              



                                7.2.2 By Product              

                                7.2.3 By End User            

                                7.2.4 By Distribution Channel     

                7.3 Europe                         

                                7.3.1 By Country              






                                       Rest of Europe

                                7.3.2 By Product              

                                7.3.3 By End User            

                                7.3.4 By Distribution Channel     

                7.4 Asia Pacific                  

                                7.4.1 By Country              




                                       South Korea

                                       South East Asia

                                       Australia & NZ

                                       Rest of Asia-Pacific

                                7.4.2 By Product              

                                7.4.3 By End User            

                                7.4.4 By Distribution Channel     

                7.5 Latin America                             

                                7.5.1 By Country              




                                       Rest of Latin America

                                7.5.2 By Product              

                                7.5.3 By End User            

                                7.5.4 By Distribution Channel     

                7.6 Middle East and Africa                           

                                7.6.1 By Country              

                                       Middle East


                                7.6.2 By Product              

                                7.6.3 By End User            

                                7.6.4 By Distribution Channel     

8. Key Player Analysis                                    

                8.1 Alliance Laundry System LLC               

                                8.1.1 Business Description           

                                8.1.2 Products/Service  

                                8.1.3 Financials 

                                8.1.4 SWOT Analysis       

                                8.1.5 Recent Developments       

                                8.1.6 Analyst Overview 

                8.2 Haier Group Corporation                      

                8.3 AB Electrolux                             

                8.4 Blue Star Limited                      

                8.5 LG Electronics Inc.                    

                8.6 IFB Industries Ltd                     

                8.7 Havells India Limited                               

                8.8 The Middleby Corporation                   

                8.9 Whirlpool Corporation                           

                8.10 Koninklijke Philips N.V.                       

9. Market Outlook & Investment Opportunities                                


                List of Tables                     

                List of Figures                   

  • Global, regional, and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and also identify the regions that are still untapped
  • The segment-level analysis in terms of technology, component, and type along with market size forecasts and estimations to detect key areas of industry growth in detail
  • Identification of key drivers, restraints, opportunities, and challenges (DROC) in the market and their impact on shifting market dynamics
  • Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
  • Study the microenvironment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analyzing the level of competition and business strategy development
  • A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis, and analyst overview to study and sustain the market environment
  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies, and recent developments in the market by the major companies
  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis, and main conclusions
  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market
  1. Global White Goods Market By Region, From 2021-2026 ( USD Billion )
  2. Global White Goods Market By Product, From 2021-2026 ( USD Billion )
  3. Global Washing Machine Market By Region, From 2021-2026 ( USD Billion )
  4. Global Air Conditioner Market By Region, From 2021-2026 ( USD Billion )
  5. Global Microwave Oven Market By Region, From 2021-2026 ( USD Billion )
  6. Global Refrigerator Market By Region, From 2021-2026 ( USD Billion )
  7. Global Dishwasher Market By Region, From 2021-2026 ( USD Billion )
  8. Global Others Market By Region, From 2021-2026 ( USD Billion )
  9. Global White Goods Market By End User, From 2021-2026 ( USD Billion )
  10. Global Residential Market By Region, From 2021-2026 ( USD Billion )
  11. Global Commercial  Market By Region, From 2021-2026 ( USD Billion )
  12. Global White Goods Market By Distribution Channel, From 2021-2026 ( USD Billion )
  13. Global Supermarket & Hypermarket Market By Region, From 2021-2026 ( USD Billion )
  14. Global Specialty Store Market By Region, From 2021-2026 ( USD Billion )
  15. Global Retail Store Market By Region, From 2021-2026 ( USD Billion )
  16. Global E-commerce  Market By Region, From 2021-2026 ( USD Billion )
  17. Global Others Market By Region, From 2021-2026 ( USD Billion )

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