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Global Adaptive Learning Software Market Research Report – Segmentation by Deployment (Local and Cloud), End-User (Ed-Tech Companies, Educational Establishments, Corporate Sectors), and Region – Analysis and Forecast 2022 to 2027

Published: January, 2022
ID: 9467
Pages: 150

Global Adaptive Learning Software Market Size, Share & Growth (2021 - 2026)

The global adaptive learning software market will register a compound annual rate of 12.8% in the foreseen period to reach US$ 661.7 million by 2025, compared to US$ 392.9 million in 2019.

Adaptive learning software may provide essential course content or all content, additional resources, self-assessments and formal assessments. Adaptive learning software can consist of a combination of mobile applications, e-books, lesson videos or course recordings, quizzes and game style tests, etc.

In today's business environment, end-users looking for adaptive learning software are educational institutions, educational technology companies, and commercial and online course providers.

Adaptive learning is a systemic technique that is used to examine student performance based on various parameters, thus forming an integral part of the educational system. Adaptive learning software improves student learning, engagement, and participation in multiple study programs.

The governments of various nations like the United States are realizing the many benefits of adaptive learning software, as well as its easy integration and greater applicability with the existing system. This, in turn, encourages them to take initiatives to integrate the concept of adaptive learning into the educational system.

Recent developments:

  • McGraw-Hill and Follett Telecommunications partner to make affordable equipment and will make printed and digital documents more accessible for students as it will be available with rental and purchase options. It is expected to attract more students, as McGraw-Hill is already supplying equipment to more than 500 educational institutions in the United States.
  • K-12 announces a merger of 5 teaching companies to form Illuminate Education: Illuminate Education, the name of the resulting merger, will have combined access of more than 20 million. While the merger will increase market share, it remains to be seen whether business compatibility will lead to innovation.
  • Kaplan is developing the first educational establishment industry in Myanmar: Kaplan will open a wholly-owned campus in Myanmar, which will be the first. Educational service providers have always provided services to institutions rather than creating their own. The educational service provider has taken a step that will make competitors wonder if they should follow suit.

Market growth and trends:

Adaptive learning is one of the essential tools that facilitate personalized teaching, making study easier for students. Each student has their own strengths of concentration and understanding, and therefore the universal approach does not apply to the learning process. As a result, an increasing number of providers are offering adaptive learning solutions.

To provide a personalized learning experience, advanced technology companies and educational institutions widely believe that the primary requirement for developing the customized learning framework is to create an accurate learner profile. This is essential to understand and establish the optimal starting point for a student, as well as their future learning path.

There is an increased demand for analytics in the reporting and progress evaluation area. Due to the increase in data, the concept of integrated analysis with adaptive learning has gained popularity in the education and training sector. Using analytics with adaptive learning technology has helped teachers and administrators get real-time data on student progress.

Market Drivers and Restraints:

The adaptive learning software market is being stimulated by the adoption of adaptive software in schools and colleges, customizing the learning process, increasing government education initiatives and initiatives to bring your own apparatus. However, lack of awareness and low spending on ICT in underdeveloped regions such as Africa and South America are expected to hamper this growth. In addition, the growing popularity of digitization is anticipated to provide growth opportunities for the market.




Market Size Available

2020 - 2026

Base Year


Forecast Period

2022 - 2027



Segments Covered

By Deployment, End User, and Region

Various Analyses Covered

Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities

Regions Covered

North America, Europe, APAC, Latin America, Middle East & Africa

Market Leaders Profiled

Dreambox Learning, SMART SPARROW PTY LTD., D2L Corporation, Knewton, New Leaf Technologies, Realizeit, Fishtree, Scootpad, Pearson and Kidaptive and Others.



Adaptive Learning Software Market segmentation:

Adaptive Learning Software Market By Deployment: 

  • Local deployment (On-Site)
  • Cloud-based deployment

Institutions and organizations strongly prefer adaptive learning software on-site because they have existing hardware information technology (IT) infrastructure and significant capital investment. The installation of adaptive learning software on-site allows these institutions and organizations to have unlimited storage space for candidate data. The local adaptive learning software deployment segment will continue to grow over the next four years as it helps control data security by minimizing the risk of security breaches.

Adaptive Learning Software Market By End-User:

  • Ed-tech companies
  • Educational establishments
  • Corporate sectors

Cutting-edge technology companies around the world are motivated to enhance both blended learning and the learning experience at their own pace by introducing new educational technologies into the education sector. This involves the introduction of adaptive learning solutions and online learning software. In addition, the large number of technology deployments in schools, new government education policies, the adoption of content digitization and the shortage of teachers will continue to encourage educational technology companies to develop adaptive learning software.

Regional Analysis:

The Americas is the largest consumer of adaptive learning software. Adoption of an adaptive cloud-based learning platform is increasing at many online universities in this region. Various educational institutions attempt to analyze the individual learning patterns of students by customizing the learning process for them. The adaptive learning software market will continue to grow in this region over the forecast period due to the growing need for software solutions rather than the introduction of BYOD (bring your own device) initiatives in schools and universities.

Key market players:

The main players in the global adaptive learning software market are Dreambox Learning, SMART SPARROW PTY LTD., D2L Corporation, Knewton, New Leaf Technologies, Realizeit, Fishtree, Scootpad, Pearson and Kidaptive.

1. Introduction                                 

                1.1 Market Definition                    

                1.2 Scope of the report                

                1.3 Study Assumptions                 

                1.4 Base Currency, Base Year and Forecast Periods                          

2. Research Methodology                                           

                2.1 Analysis Design                         

                2.2 Research Phases                      

                                2.2.1 Secondary Research           

                                2.2.2 Primary Research 

                                2.2.3 Data Modelling      

                                2.2.4 Expert Validation  

                2.3 Study Timeline                          

3. Report Overview                                        

                3.1 Executive Summary                

                3.2 Key Inferencees                       

4. Market Dynamics                                       

                4.1 Impact Analysis                         

                                4.1.1 Drivers      

                                4.1.2 Restaints  

                                4.1.3 Opportunities        

                4.2 Regulatory Environment                       

                4.3 Technology Timeline & Recent Trends                            

5. Competitor Benchmarking Analysis                                    

                5.1 Key Player Benchmarking                     

                                5.1.1 Market share analysis        

                                5.1.2 Products/Service  

                                5.1.3 Regional Presence               

                5.2 Mergers & Acquistion Landscape                      

                5.3 Joint Ventures & Collaborations                        

6. Market Segmentation                                              

                6.1 Adaptive Learning Software Market, By Deployment                              

                                6.1.1 Local/On-Site         

                                6.1.2 Cloud         

                                6.1.3 Market Size Estimations & Forecasts (2019-2024)   

                                6.1.4 Y-o-Y Growth Rate Analysis             

                                6.1.5 Market Attractiveness Index          

                6.2 Adaptive Learning Software Market, By End-User                    

                                6.2.1 Ed-Tech Companies            

                                6.2.2 Educational Establishments             

                                6.2.3 Corporate Sectors

                                6.2.4 Market Size Estimations & Forecasts (2019-2024)   

                                6.2.5 Y-o-Y Growth Rate Analysis             

                                6.2.6 Market Attractiveness Index          

7. Geographical Landscape                                         

                7.1 Global Identity Governance and Administration Market, by Region                  

                7.2 North America - Market Analysis (2018 - 2024)                            

                                7.2.1 By Country              



                                7.2.2 By Deployment     

                                7.2.3 By End-User           

                7.3 Europe                         

                                7.3.1 By Country              






                                       Rest of Europe

                                7.3.2 By Deployment     

                                7.3.3 By End-User           

                7.4 Asia Pacific                  

                                7.4.1 By Country              




                                       South Korea

                                       South East Asia

                                       Australia & NZ

                                       Rest of Asia-Pacific

                                7.4.2 By Deployment     

                                7.4.3 By End-User           

                7.5 Latin America                             

                                7.5.1 By Country              




                                       Rest of Latin America

                                7.5.2 By Deployment     

                                7.5.3 By End-User           

                7.6 Middle East and Africa                           

                                7.6.1 By Country              

                                       Middle East


                                7.6.2 By Deployment     

                                7.6.3 By End-User           

8. Key Player Analysis                                    

                8.1 Dreambox Learning                

                                8.1.1 Business Description           

                                8.1.2 Products/Service  

                                8.1.3 Financials 

                                8.1.4 SWOT Analysis       

                                8.1.5 Recent Developments       

                                8.1.6 Analyst Overview 

                8.2 SMART SPARROW PTY LTD                   

                8.3 D2L Corporation                       

                8.4 Knewton                     

                8.5 New Leaf Technologies                         

                8.6 Realizeit                       

                8.7 Fishtree                       

                8.8 Scootpad                     

                8.9 Pearson                       

                8.10 Kidaptive                   

9. Market Outlook & Investment Opportunities                                


                List of Tables                     

                List of Figures                   

  1. Global Adaptive Learning Software Market By Region, From 2020-2025 ( USD Billion )
  2. Global Adaptive Learning Software Market By Deployment, From 2020-2025 ( USD Billion )
  3. Global Local/On-Site Market By Region, From 2020-2025 ( USD Billion )
  4. Global Cloud Market By Region, From 2020-2025 ( USD Billion )
  5. Global Adaptive Learning Software Market By End-User, From 2020-2025 ( USD Billion )
  6. Global Ed-Tech Companies Market By Region, From 2020-2025 ( USD Billion )
  7. Global Educational Establishments Market By Region, From 2020-2025 ( USD Billion )
  8. Global Corporate Sectors Market By Region, From 2020-2025 ( USD Billion )

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