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Pulished Date April, 2021
ID: 11418
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Asia-Pacific Eye Tracking Market Analysis Report – Segmented By Component, Product Type, Application, Vertical & Country (India, China, Japan, South Korea, Australia, New Zealand, Thailand, Malaysia, Vietnam, Philippines, Indonesia, Singapore and Rest of APAC) – Industry Size, Share, Trends & Growth Forecast (2021 to 2026)

Pulished: April, 2021
ID: 11418
Pages: 100

APAC Eye Tracking Market Size (2021 to 2026)

The APAC eye tracking market size is forecasted to be growing at a healthy rate during the forecast period.

Growing demand for eye trackers in the healthcare vertical, increasing consumer research purposes, and rising demand for eye trackers for personalized advertisement predominantly increase APAC regional market growth. Also, the eye-tracking technology helps in extensive infant and child research, e-sports, education, and others. The APAC regional companies have started integrating eye-tracking technologies in monitors and notebooks to better experience e-sports viewers. The steady growth of the market is increased by the rising demand for gaze-based interaction by the industries. The healthcare industry in the Asia Pacific is majorly contributing to the eye tracking market. However, increasing remote tracking to identify biometrically and recognizing the surgical autonomy.

On the other hand, remote tracking for ophthalmic research for detecting the patients' physiology eye moment is most likely to create a market during the forecast period. Usage of intelligent sensors for process control, decision-making, and increasing demand for contactless biometrics are key market growth factors. The growing adoption of several applications in consumer and other commercials are projected to propel the market growth. In recent times, the industries have experienced significant growth due to the adoption of vision capturing technology in commercial spaces. The proliferation of research activities due to the adoption of eye-tracking technology for market research. 

Stringent government regulations over the eye tracking market are estimated to hamper market growth. Also, rapid changes in the economic strategies are the other most restraint factor. However, the lack of skilled professionals in monitoring the systems is expected to impede the market growth. Other factors such as the availability of robotics technology, alternatives for the devices, and rising automation across the APAC regional industries hamper the market growth. 

Impact of COVID-19 on the APAC eye tracking market:

The global pandemic COVID-19 has also affected the APAC regional eye tracking market during the pandemic period. The emergence of the pandemic has affected all sectors of the economy. Various retail stores, research labs, and advertisement companies were partially shut down during the pandemic period due to the stringent government COVID-19 guidelines in multiple APAC region countries. The eye-tracking market in Asia pacific has its supply chain globally, but due to the nationwide lockdown, the supply chain had been disrupted during the first half of 2020. The disrupted supply chain had also affected the manufacturing of devices due to the unavailability of raw material, and also, distribution of eye-tracking devices was stopped. However, after the uplift of lockdown, the market has resumed its manufacturing and distribution activities. Several hospitals across the APAC are adopting the tracking devices, which is enabling market growth. The market is anticipated to gain momentum in the coming years. 

This research report on the APAC Eye Tracking Market has been segmented & sub-segmented into the following categories.

By Component:

  • Hardware
  • Software

By Product Type:

  • Remote Eye Tracking
  • Mobile Eye Tracking

By Application:

  • Human-Computer Interface (HCI)
  • Medical
  • Virtual Reality
  • Research & Development

By Vertical:

  • Communication
  • Marketing
  • Entertainment
  • Others

By Country:

  • India
  • China
  • Japan
  • South Korea
  • Australia
  • New Zealand
  • Thailand
  • Malaysia
  • Vietnam
  • Philippines
  • Indonesia
  • Singapore
  • Rest of APAC

Geographically, the APAC eye-tracking market is expected to account substantial share in the global market during the forecast period. It is likely to register the fastest growth rate between 2021 to 2026. The presence of emerging growth contributing countries such as China and India improve the market growth. However, the rising adoption of advanced eye tracing technologies and the availability of automotive manufacturers are likely to augment the market growth in this region.

The Chinese market is anticipated to be the top-performing region in the APAC market during the forecast period. China is the consumer electronic hub that produces several advanced eye-tracking devices. However, growing research and development activities and leading mobile manufacturing companies expand market growth in this region.

The Indian eye-tracking market is majorly contributing to the APAC regional market growth. Government initiatives for implementing the programs such as Digital India and increasing investments by the government in medical diagnostic systems in this region encourage eye-tracking market growth in India.

KEY MARKET PLAYERS:

Some of the notable companies operating in the APAC eye tracking market profiled in this report are Tobii AB, SensoMotoric Instruments GmbH, SR Research Ltd., Seeing Machines, EyeTracking, Inc., PRS IN VIVO, Smart Eye AB, LC Technologies, Inc., Ergoneers GmbH and EyeTech Digital Systems, Inc.

  1. Introduction
    1. Market Definition
    2. Study Deliverables
    3. Base Currency, Base Year and Forecast Periods
    4. General Study Assumptions
  2. Research Methodology
    1. Introduction
    2. Research Phases
        1. Secondary Research
        2. Primary Research
        3. Econometric Modelling
        4. Expert Validation
    3. Analysis Design
    4. Study Timeline
  3. Overview
    1. Executive Summary
    2. Key Inferences
    3. New Developments
  4. Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)
    1. Market Drivers
    2. Market Restraints
    3. Key Challenges
    4. Current Opportunities in the Market
  5. Market Segmentation
    1. By Component
      1. Hardware
      2. Software
      3. Y-o-Y Growth Analysis, By Component
      4. Market Attractiveness Analysis, By Component
      5. Market Share Analysis, By Component
    2. By Product Type
      1. Remote Eye Tracking
      2. Mobile Eye Tracking
      3. Y-o-Y Growth Analysis, By Product Type
      4. Market Attractiveness Analysis, By Product Type
      5. Market Share Analysis, By Product Type
    3. By Application
      1. Human-Computer Interface (HCI)
      2. Medical
      3. Virtual Reality
      4. Research & Development
      5. Y-o-Y Growth Analysis, By Application
      6. Market Attractiveness Analysis, By Application
      7. Market Share Analysis, By Application
    4. By Vertical
      1. Communication
      2. Marketing
      3. Entertainment
      4. Others
      5. Y-o-Y Growth Analysis, By Vertical
      6. Market Attractiveness Analysis, By Vertical
      7. Market Share Analysis, By Vertical
  6. Geographical Analysis
    1. Introduction    
      1. Regional Trends   
      2. Impact Analysis    
      3. Y-o-Y Growth Analysis        
        1. By Geographical Area
        2. By Product
        3. By Technology
        4. By Application
        5. By End-User
      4. Market Attractiveness Analysis      
        1. By Geographical Area
        2. By Product
        3. By Technology
        4. By Application
        5. By End-User
      5.      Market Share Analysis   
        1. By Geographical Area
        2. By Product
        3. By Technology
        4. By Application
        5. By End-User
    2. Asia-Pacific
      1. Introduction
      2. India
      3. China
      4. Japan
      5. South Korea
      6. Australia
      7. Rest of APAC
  7. Strategic Analysis
    1. PESTLE analysis
      1. Political
      2. Economic
      3. Social
      4. Technological
      5. Legal
      6. Environmental
    2. Porter’s Five analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Consumers
      3. Threat of New Entrants
      4. Threat of Substitute Products and Services
      5. Competitive Rivalry within the Industry
  8. Market Leaders' Analysis
    1. Tobii AB (Sweden)
      1. Overview
      2. Product Analysis
      3. Strategic Evaluation and Operations
      4. Financial analysis
      5. Legal issues
      6. Recent Developments
      7. SWOT analysis
      8. Analyst View
    2. SensoMotoric Instruments GmbH (Germany)
    3. SR Research Ltd. (Canada)
    4. Seeing Machines (Australia)
    5. EyeTracking, Inc. (US)
    6. PRS IN VIVO (US)
    7. Smart Eye AB (Sweden)
    8. LC Technologies, Inc. (US)
    9. Ergoneers GmbH (Germany)
    10. EyeTech Digital Systems, Inc. (US)
  9.  Competitive Landscape
    1. Market share analysis
    2. Merger and Acquisition Analysis
    3. Agreements, Collaborations and Joint Ventures
    4. New Product Launches
  10. Market Outlook and Investment Opportunities
  11. Appendix
    1. List of Tables
    2. List of Figures  
  • Regional, and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped.
  • The segment-level analysis in terms of technology, component, and type along with market size forecasts and estimations to detect key areas of industry growth in detail.
  • Identification of key drivers, restraints, opportunities, and challenges (DROC) in the market and their impact on shifting market dynamics.
  • Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographics, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis.
  • Study the microenvironment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analyzing the level of competition and business strategy development.
  • A comprehensive list of key market players along with with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment.
  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies.
  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis and main conclusions.
  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market.
  1. Asia Pacific Eye Tracking Market, By Component, From 2021 to 2026 (USD Million)
  2. Asia Pacific Hardware Market, By Region, From 2021 to 2026 (USD Million)
  3. Asia Pacific Software Market, By Region, From 2021 to 2026 (USD Million)
  4. Asia Pacific Eye Tracking Market, By Product Type, From 2021 to 2026 (USD Million)
  5. Asia Pacific Remote Eye Tracking Market, By Region, From 2021 to 2026 (USD Million)
  6. Asia Pacific Mobile Eye Tracking Market, By Region, From 2021 to 2026 (USD Million)
  7. Asia Pacific Eye Tracking Market, By Application, From 2021 to 2026 (USD Million)
  8. Asia Pacific Human-Computer Interface (HCI) Market, By Region, From 2021 to 2026 (USD Million)
  9. Asia Pacific Medical Market, By Region, From 2021 to 2026 (USD Million)
  10. Asia Pacific Virtual Reality Market, By Region, From 2021 to 2026 (USD Million)
  11. Asia Pacific Research & Development Market, By Region, From 2021 to 2026 (USD Million)
  12. Asia Pacific Eye Tracking Market, By Vertical, From 2021 to 2026 (USD Million)
  13. Asia Pacific Communication Market, By Region, From 2021 to 2026 (USD Million)
  14. Asia Pacific Marketing Market, By Region, From 2021 to 2026 (USD Million)
  15. Asia Pacific Entertainment Market, By Region, From 2021 to 2026 (USD Million)
  16. Asia Pacific Others Market, By Region, From 2021 to 2026 (USD Million)
  17. Japan Eye Tracking Market, By Component, From 2021 to 2026 (USD Million)
  18. Japan Eye Tracking Market, By Product Type, From 2021 to 2026 (USD Million)
  19. Japan Eye Tracking Market, By Application, From 2021 to 2026 (USD Million)
  20. Japan Eye Tracking Market, By Vertical, From 2021 to 2026 (USD Million)
  21. China Eye Tracking Market, By Component, From 2021 to 2026 (USD Million)
  22. China Eye Tracking Market, By Product Type, From 2021 to 2026 (USD Million)
  23. China Eye Tracking Market, By Application, From 2021 to 2026 (USD Million)
  24. China Eye Tracking Market, By Vertical, From 2021 to 2026 (USD Million)
  25. India Eye Tracking Market, By Component, From 2021 to 2026 (USD Million)
  26. India Eye Tracking Market, By Product Type, From 2021 to 2026 (USD Million)
  27. India Eye Tracking Market, By Application, From 2021 to 2026 (USD Million)
  28. India Eye Tracking Market, By Vertical, From 2021 to 2026 (USD Million)
  29. Australia Eye Tracking Market, By Component, From 2021 to 2026 (USD Million)
  30. Australia Eye Tracking Market, By Product Type, From 2021 to 2026 (USD Million)
  31. Australia Eye Tracking Market, By Application, From 2021 to 2026 (USD Million)
  32. Australia Eye Tracking Market, By Vertical, From 2021 to 2026 (USD Million)
  33. South Korea Eye Tracking Market, By Component, From 2021 to 2026 (USD Million)
  34. South Korea Eye Tracking Market, By Product Type, From 2021 to 2026 (USD Million)
  35. South Korea Eye Tracking Market, By Application, From 2021 to 2026 (USD Million)
  36. South Korea Eye Tracking Market, By Vertical, From 2021 to 2026 (USD Million)

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