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Pulished Date April, 2021
ID: 11401
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APAC Fitness App Market Size, Share, Trends & Growth Analysis Report – Segmented By Type, Platform, Device and Country (India, China, Japan, South Korea, Australia, New Zealand, Thailand, Malaysia, Vietnam, Philippines, Indonesia, Singapore and Rest of APAC) – Industry Forecast (2020 to 2025)

Pulished: April, 2021
ID: 11401
Pages: 100

APAC Fitness App Market Size (2020 to 2025)

As per our research report, the size of the APAC fitness app market is predicted to grow at a healthy CAGR during the forecast period.

The fitness app is a downloadable application on any mobile device and is used in several applications in lifestyle monitoring, health monitoring, and other applications.

The increasing penetration of smartphones across the population of Asian countries is one of the significant factors driving the fitness app market growth in the APAC region. Additionally, flourishing demand for regular health assessments and the growing tendency towards fitness and weight loss are expected to favor the market to grow further. Moreover, countries such as China and India are noticing the rising usage of the internet, and smartphone utilization propels the market growth.

The recent COVID-19 period has led to the nationwide lockdown, leading to functional fitness changes from traditional studios and gyms. As per the recent reports of the World economic forum, fitness and healthcare apps have increased by 46%, which shows positive growth in the market. Moreover, having sound knowledge about healthcare and the rapid development of several market applications accelerates the market growth. Increasing focus on adopting a healthy lifestyle by consumers and rising demand for fitness apps over the forecast period accelerate the market growth.

However, lack of awareness among the people in the emerging countries and the paid features are the major restraining factors for the APAC fitness APP market. Moreover, the high cost involved in making fitness apps and trackers impedes the market growth. The app development needs initial investment for technical upgrades, and changing user preferences and techniques diminishes market growth. The fitness apps market needs to be creative to pull the customer's attention, which sometimes impedes the market growth. Availability of cheap-alternative applications that provide homogenous functionality which restricts the market growth. The primary concern, such as complicated navigational experience for consumers in the application and the app stores, is more likely to hinder the market growth. 

Impact of COVID-19 on the APAC fitness app market:

The global pandemic COVID-19 was first identified in Wuhan, China, that spread to almost every country globally within a short period. COVID-19 has affected all sectors of the economy, except that the pharmaceutical industry has positively impacted market growth. Since the pandemic arrival, health-conscious interest has increased among the people across the APAC region, especially in emerging countries such as India. The demand for virtual fitness apps is rapidly growing. However, the market is estimated to record a better share in the coming years. 

This research report on the APAC fitness app market has been segmented and sub-segmented into the following categories.

By Type:

  • Exercise and weight loss
  • Diet and Nutrition
  • Activity Tracking

By Platform:

  • Android
  • iOS
  • Others

By Device:

  • Smartphones
  • Tablets
  • Wearable devices

By Country:

  • India
  • China
  • Japan
  • South Korea
  • Australia
  • New Zealand
  • Thailand
  • Malaysia
  • Vietnam
  • Philippines
  • Indonesia
  • Singapore
  • Rest of APAC

Geographically, among all the regions, the APAC fitness apps market is estimated to register the fastest growth rate due to the factors such as the growing penetration of smartphones and raising awareness in the Asian countries to create market growth in fitness apps. India, China, and Japan are key nations adding a significant boost to the APAC market.

The Chinese market is estimated to grow at a healthy rate during the forecast period. An increase in the people's disposable income in this region and the rising outbreak of chronic diseases propel the market growth in this region. However, the increasing demand for fitness app usage is most likely to accelerate the forecast period's fitness app market.

The Indian market is anticipated to witness a larger fitness app market share during the forecast period. Moreover, during the COVID-19 pandemic period, India has shown a significant impact on the market growth with an increasing download of fitness apps. As per the World economic forum reports, it is estimated that the health and fitness app downloads increased by 157% in India, which is equivalent to the 58 million new users.

KEY MARKET PLAYERS:

Companies such as MyFitnessPal Inc., Motorola Mobility LLC, Azumio, WillowTree, Inc., Under Armour, Dom and Tom, Grandapps, Fitbit, ASICS, WillowTree, Inc., and Appster are playing a significant role in the APAC fitness app market.

  1. INTRODUCTION
    1. Market Definition
    2. Study Deliverables
    3. Base Currency, Base Year and Forecast Periods
    4. General Study Assumptions
  2. RESEARCH METHODOLOGY
    1. Introduction
    2. Research Phases
      1. Secondary Research
      2. Primary Research
      3. Econometric Modelling
      4. Expert Validation
    3. Analysis Design
    4. Study Timeline
  3. OVERVIEW
    1. Executive Summary
    2. Key Inferences
  4. DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES ANALYSIS
    1. Market Drivers
    2. Market Restraints
    3. Key Challenges
    4. Current Opportunities in the Market
  5. MARKET SEGMENTATION
    1. By Product Type
      1. Exercise and weight loss
      2. Diet and Nutrition
      3. Activity Tracking
      4. Y-o-Y Growth Analysis, By Product Type
      5. Market Attractiveness Analysis, By Product Type
      6. Market Share Analysis, By Product Type
    2. By Platform
      1. Android
      2. iOS
      3. Others
      4. Y-o-Y Growth Analysis, By Platform
      5. Market Attractiveness Analysis, By Platform
      6. Market Share Analysis, By Platform
    3. By Device
      1. Smartphones
      2. Tablets
      3. Wearable devices
      4. Y-o-Y Growth Analysis, By Device
      5. Market Attractiveness Analysis, By Device
      6. Market Share Analysis, By Device
  6. GEOGRAPHICAL ANALYSIS
    1. Introduction
      1. Regional Trends
      2. Impact Analysis
      3. Y-o-Y Growth Analysis
      4. Market Attractiveness Analysis
      5. Market Share Analysis
    2. Asia-Pacific
      1. Introduction
      2. China
      3. India
      4. Japan
      5. South Korea
      6. Australia and NZ
      7. Rest of APAC
  7. STRATEGIC ANALYSIS
    1. PESTLE analysis
      1. Political
      2. Economic
      3. Social
      4. Technological
      5. Legal
      6. Environmental
    2. Porter’s Five analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Consumers
      3. Threat of New Entrants
      4. Threat of Substitute Products and Services
      5. Competitive Rivalry within the Industry
  8. MARKET LEADERS' ANALYSIS
    1. Fitbit, Inc.
      1. Overview
      2. Products
      3. Financials (subjected to availability based on company type)
      4. Recent Developments
      5. SWOT analysis
      6. Analyst View
    2. MyFitnessPal Inc.
    3. Motorola Mobility LLC
    4. Azumio
    5. WillowTree, Inc.
    6. Under Armour
    7. Dom and Tom
    8. Grandapps
    9. ASICS
    10. WillowTree, Inc.
    11. Appster
  9. COMPETITIVE LANDSCAPE
    1. Market share analysis
    2. Merger and Acquisition Analysis
    3. Agreements, collaborations and Joint Ventures
    4. New Product Launches
  10. MARKET OUTLOOK AND INVESTMENT OPPORTUNITIES
  11. APPENDIX
    1. List of Tables
    2. List of Figures
  • Regional and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped.
  • The segment-level analysis in terms of By Diagnostic Wearable Devices, and Therapeutic Wearable Devices along with market size forecasts and estimations to detect key areas of industry growth in detail.
  • Identification of key drivers, restraints, opportunities, and challenges (DROC) in the market and their impact on shifting market dynamics.
  • Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis.
  • Study the microenvironment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analyzing the level of competition and business strategy development.
  • A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment.
  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies.
  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis, and main conclusions.
  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market.
  1. Asia Pacific Fitness APP Market, By Type, From 2020 to 2025 (USD Million)
  2. Asia Pacific Exercise and weight loss Market, By Region, From 2020 to 2025 (USD Million)
  3. Asia Pacific Diet and Nutrition Market, By Region, From 2020 to 2025 (USD Million)
  4. Asia Pacific Activity Tracking Market, By Region, From 2020 to 2025 (USD Million)
  5. Asia Pacific Fitness APP Market, By Platform, From 2020 to 2025 (USD Million)
  6. Asia Pacific Android Market, By Region, From 2020 to 2025 (USD Million)
  7. Asia Pacific IOS Market, By Region, From 2020 to 2025 (USD Million)
  8. Asia Pacific Others Market, By Region, From 2020 to 2025 (USD Million)
  9. Asia Pacific Fitness APP Market, By Device, From 2020 to 2025 (USD Million)
  10. Asia Pacific Smartphones Market, By Region, From 2020 to 2025 (USD Million)
  11. Asia Pacific Tablets Market, By Region, From 2020 to 2025 (USD Million)
  12. Asia Pacific Wearable Devices Market, By Region, From 2020 to 2025 (USD Million)
  13. Japan Fitness APP Market, By Type, From 2020 to 2025 (USD Million)
  14. Japan Fitness APP Market, By Platform, From 2020 to 2025 (USD Million)
  15. Japan Fitness APP Market, By Device, From 2020 to 2025 (USD Million)
  16. China Fitness APP Market, By Type, From 2020 to 2025 (USD Million)
  17. China Fitness APP Market, By Platform, From 2020 to 2025 (USD Million)
  18. China Fitness APP Market, By Device, From 2020 to 2025 (USD Million)
  19. India Fitness APP Market, By Type, From 2020 to 2025 (USD Million)
  20. India Fitness APP Market, By Platform, From 2020 to 2025 (USD Million)
  21. India Fitness APP Market, By Device, From 2020 to 2025 (USD Million)
  22. Australia Fitness APP Market, By Type, From 2020 to 2025 (USD Million)
  23. Australia Fitness APP Market, By Platform, From 2020 to 2025 (USD Million)
  24. Australia Fitness APP Market, By Device, From 2020 to 2025 (USD Million)
  25. South Korea Fitness APP Market, By Type, From 2020 to 2025 (USD Million)
  26. South Korea Fitness APP Market, By Platform, From 2020 to 2025 (USD Million)
  27. South Korea Fitness APP Market, By Device, From 2020 to 2025 (USD Million)

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