Asia-Pacific Meat Snacks Market

Asia Pacific Meat Snacks Market Size (2024 to 2029)

The size of the Asia Pacific meat snacks market is expected to be worth USD 1.87 billion in 2024 and grow at a CAGR of 7.41% from 2024 to 2029 to achieve USD 2.68 billion by 2029. 

Meat snacks are among the popular snacks which includes traditional beef jerky, meat sticks, sausages, and others. Traditional beef jerky is lean meat trimmed of fat, then cut into stripes and dehydrated and preserved with salt. It is typically low in carbohydrates, fat, calories and provides a high amount of protein. But due to the preservation the product is high in sodium too.

Traditionally, meat snacks were distributed in convenience stores, but due to more demand the retail channels started selling them. Meat snacks has many flavours and recipes which are packed very attractively to draw the attention of customers. The high protein content in the product acts as an energy booster which increases the sales of meat snacks.

Increasing demand for ready-to-eat snacks such as meat snacks among customers as they save time and effort, the growing demand for convenience in food preparation, rising consumer awareness regarding nutritional ingredients, increased emphasis on high levels protein intake and increasing disposable incomes are expected to be major drivers for growing demand. The growing number of working women has increased the customers demand for ready meals. However, factors like ethical issues, less preserved time and lack of numbers for packaging are hindering the market.

This research report on the Asia Pacific meat snacks market is segmented and sub-segmented into the following categories.

Asia Pacific Meat Snacks Market By Product

• Jerky
• Meat Sticks
• Pickled Sausages
• Ham Sausages
• Pickled Poultry Meat
• Others

Jerky holds around 50% of sales in the product category. The demand for jerky is expected to grow rapidly due to the rising awareness about healthy foods and changing snacking habits of the population.

Asia Pacific Meat Snacks Market By Type

• Poultry
• Beef
• Pork 
• Others

Asia Pacific Meat Snacks Market By Flavours

• Original
• Peppered
• Teriyaki
• Smoked
• Others

Asia Pacific Meat Snacks Market By Distribution channel

• Convenience Stores
• Supermarket & Hypermarket
• Grocery Stores
• Restaurants
• Others

Supermarket/hypermarket were the preferred distribution channels, accounting for a share of 39% in 2018due to the presence of a large number of supermarkets and changing retail landscape. Restaurant distribution channel is expected to propel the growth due to the rising cafe culture around the world.

Asia Pacific Meat Snacks Market By Region 

• China
• India
• Japan
• South Korea
• Australia

Asia-Pacific is expected to be fastest growing because of the emerging economies like China and India, rising awareness about healthy foods and changing snacking habits of the population.

KEY MARKET PLAYERS 

Major key players in the Asia Pacific Meat Snacks Market are Jack Link’s, Conagra foods, Meat snacks Group, Hormel Foods, King Elite Snacks, Marfood USA and Tyson Foods