Asia Pacific Baby Food Market Size, Growth Rate Analysis:
Asia Pacific Baby Food market is estimated at USD 10.9 billion in 2019 and is expected to expand at 8.4% CAGR to reach USD 16.01 billion by 2024. Baby Food is just as what it sounds, its food for infants and babies, this report talks about the food that's given to babies of less than 3 years old. These babies require many nutrients and proteins as that is the age where they start to develop brain activity, gain muscle weight and development of the immune system.
Recent Developments of the APAC Baby Food market:
In 2016, Nestle’s baby food, the cerelac is proven to be stage3 safe, in response to the complaint that was made in India and this helps Nestle to build trust about baby products among people.
Market Drivers and Restraints:
Drivers:
Restraints:
Market Segmentation:
By Product Type:
Based on the Product Type, the APAC Baby Food market is segmented into Infant Formula, Prepared Baby Food, Dried Baby Food and Others. Out of these, Infant formula is both the largest and the fastest-growing segment that accounted for over 35%. The section is expected to expand at CAGR of over 9.6 during the forecast period of 2019 - 2024 due to the increased urbanization. Owing to the increased industrialization in this region, there are more and more working women, and a significant portion of them couldn't make time for breastfeeding, which makes infant formula inevitable to use for babies. This is a significant factor driving the infant formula segment of APAC Baby Food market.
By Distribution Channel:
Based on the Distribution Channel, the APAC Baby Food market is segmented into Hypermarkets/Supermarkets, Pharmacies and E-Market. Out of these, the Hypermarket segment holds the majority of the market share in 2019, with over 35%, attributing to the increase in the number of supermarkets and hypermarkets in the region. Supermarkets and Hypermarkets offer various products and brands under one roof, which one can look at and test against and then buy the final product. This idea of choice is what drives the Hypermarket segment of the APAC Baby Food market.
Also, Online Market is expected to be the fastest-growing segment to grow with a CAGR of over 14.2%, owing to the penetration of smartphones. The smartphones offer luxury to one who doesn't want to go out without a suitable reason but wants to get things done from the couch. This comfort and flexibility are what drives the online market segment for the baby food market in the APAC.
Asia Pacific Baby Food market Region-wise analysis:
Based on the region, the Baby Food market can be segmented into, China, India, Japan Australia, and South Korea. China and India are the fastest-growing countries in the reason, owing to the increasing working women and the rise in the number of available products.
Leading Key players Mentioned in the research report are:
The key players of APAC Baby Food include Nestle SA, H.J. Heinz, Abbott Nutrition, Baby Organix, Fasska, Stonyfield Farm, and Hero. Some other key Players of the Market include Danone, Bristol-Myers Squibb, Plasmon, Beech-Nut, SMA Nutrition, Babynat. Many of these key players focused on aggressive market expansion strategies for staying ahead of the competition.
RESEARCH METHODOLOGY:
The research of the Baby Food market takes place in two phases namely-
Secondary Research The first phase of the research process is extensive secondary research and identification of the related intelligence. Secondary data is compiled from various sources. Extensive secondary research helps in generating hypotheses and identifying critical areas of interest that are investigated through primary research.
Primary Research This entails conducting hundreds of primary interviews with industry participants and commentators in order to validate the data points obtained from secondary research and to fill the data gaps. A primary interview provides first-hand information on the market size, market trends, growth trends, competitive landscape, future outlook, etc. It also helps in deciding the scope and deliverables of the study in terms of the requirement of the market. Primary research involves e-mail interactions, telephonic interviews as well as face-to-face interviews for each market, category, segment, and sub-segment across geographies.
APAC Baby Food market Research Report Key Highlights:
1. Introduction
1.1 Market Definition
1.2 Study Deliverables
1.3 Base Currency, Base Year and Forecast Periods
1.4 General Study Assumptions
2. Research Methodology
2.1 Introduction
2.2 Research Phases
2.2.1 Secondary Research
2.2.2 Primary Research
2.2.3 Econometric Modelling
2.2.4 Expert Validation
2.3 Analysis Design
2.4 Study Timeline
3. Overview
3.1 Executive Summary
3.2 Key Inferences
3.3 New Developments
4. Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)
4.1 Market Drivers
4.2 Market Restraints
4.3 Key Challenges
4.4 Current Opportunities in the Market
5. Market Segmentation
5.1 By Health Benefits
5.1.1 Immune system
5.1.2 Brain and Eye development
5.1.3 Muscular growth
5.1.4 Bones and Teeth development
5.1.5 Blood Enhancement
5.1.6 Nervous System
5.1.7 Vascular System
5.1.8 Body Energy
5.2 By Ingredients
5.2.1 Cereals
5.2.1.1 Oatmeal
5.2.1.2 Rice
5.2.1.3 Barley
5.2.1.4 Mixed
5.2.2 Milk Products
5.2.2.1 Animal Milk
5.2.2.2 Yogurt
5.2.3 Fruits
5.2.4 Vegetables
5.2.5 Meat Products
6. Geographical Analysis
6.1 Introduction
6.2 China
6.3 India
6.4 Japan
6.5 South Korea
6.6 Australia
7. Strategic Analysis
7.1 PESTLE analysis
7.1.1 Political
7.1.2 Economic
7.1.3 Social
7.1.4 Technological
7.1.5 Legal
7.1.6 Environmental
7.2 Porter’s Five analysis
7.2.1 Bargaining Power of Suppliers
7.2.2 Bargaining Power of Consumers
7.2.3 Threat of New Entrants
7.2.4 Threat of Substitute Products and Services
7.2.5 Competitive Rivalry within the Industry
8. Market Leaders' Analysis
8.1 Nestle SA
8.1.1 Overview
8.1.2 Product Analysis
8.1.3 Strategic Evaluation and Operations
8.1.4 Financial analysis
8.1.5 Legal issues
8.1.6 Recent Developments
8.1.7 SWOT analysis
8.1.8 Analyst View
8.2 Danone
8.3 H.J. Heinz
8.4 Bristol-Myers Squibb
8.5 Abbott Nutrition
8.6 Plasmon
8.7 Baby Organix
8.8 Beech Nut
8.9 Fasska
8.10 SMA Nutrition
8.11 Stonyfield Farm
8.12 Hero
9. Competitive Landscape
9.1 Market share analysis
9.2 Merger and Acquisition Analysis
9.3 Agreements, collaborations and Joint Ventures
9.4 New Product Launches
10. Expert Opinions
10.1 Market Outlook
10.2 Investment Opportunities
Appendix
a) List of Tables
b) List of Figures