The Asia Pacific Cakes Market was worth USD xx billion in 2018 and is projected to grow at a CAGR of xx%, to reach USD xx billion by 2023. Cake is generally a snack or a form of dessert. They were used to be a modification of breads. In recent days, cake flour is made from low protein wheat and the flour is prepared such that the starch to gluten ratio is high. Also, they were used to be home or bakery made special desserts. Now, they are one of the largest mass produced food items.
They are widely accepted and used as a symbol of celebration in almost all modern societies. In general, the ingredients of a cake include flour, eggs, sugar, butter, baking soda or baking powder. Apart from these, several additional ingredients such as dried fruits, nuts, cocoa and several flavoring substances added in the preparation. There are numerous recipes, styles and shapes in which cakes can be made.
Rapid increase in urban population and changing life styles and eating habits of people are the major factors driving the market growth. Increase in bakeries, high usage rate of cakes in several ceremonies and increase in innovation regarding the making satisfying all types of consumers are also expected to drive the market growth. However, increase in the diabetic and obese population and other health concerns are hindering the market growth.
The Cakes market is categorized by type, mixing method, distribution channel and region. Based on the type of the cake, the market is categorized into Dessert Cake, Cheese Cake, Cup Cake, Ice Cream Cake, Chocolate Cake, Sponge Cake and Wedding Cake. Cupcakes segment hold the largest market share due to its high popularity among children and their ease of preparation. Dessert cakes are expected to be the fastest growing segment due to the increasing demand for desserts in ceremonies and dinners. On the basis of mixing methods, the market is categorized into Layer Cake, Flourless Cake, Pound Cake and Shortened Cake. Layer cakes occupy the largest market share due to the innovation involved in their making. Based on distribution channel, the market is categorized into In-Store Bakeries, Supermarkets, Convenience Stores and Online Stores. In-store bakeries generate largest sales revenue whereas online stores are the fastest growing market segment.
On the basis of region, the Asia Pacific Cakes market is categorized into China, India, Japan, Australia and Japan. Asia Pacific is the fastest growing market segment due to the huge consumer base and increasing demand for western food. Largely populated countries such as India and China provide huge opportunities for any bakery chains.
Some of the major players in Cakes market are Artisan Cake Company, The Blue Cake Company, American Baking Company, Edwards Cake, Britannia, Ele Cake Company, Little Venice Cake Company and Finsbury.
1. Introduction
1.1 Market Definition
1.2 Study Deliverables
1.3 Base Currency, Base Year and Forecast Periods
1.4 General Study Assumptions
2. Research Methodology
2.1 Introduction
2.2 Research Phases
2.2.1 Secondary Research
2.2.2 Primary Research
2.2.3 Econometric Modelling
2.2.4 Expert Validation
2.3 Analysis Design
2.4 Study Timeline
3. Overview
3.1 Executive Summary
3.2 Key Inferences
3.3 Epidemology
4. Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)
4.1 Market Drivers
4.2 Market Restraints
4.3 Key Challenges
4.4 Current Opportunities in the Market
5. Market Segmentation
5.1 Type
5.1.1 Introduction
5.1.2 Dessert Cake
5.1.3 Cheese Cake
5.1.4 Cup Cake
5.1.5 Ice Cream Cake
5.1.6 Chocolate Cake
5.1.7 Sponge Cake
5.1.8 Wedding Cake
5.1.9 Y-o-Y Growth Analysis, By Type
5.1.10 Market Attractiveness Analysis, By Type
5.1.11 Market Share Analysis, By Type
5.2 Mixing Methods
5.2.1 Introduction
5.2.2 Layer Cake
5.2.3 Flourless Cake
5.2.4 Pound Cake
5.2.5 Shortened Cake
5.2.6 Y-o-Y Growth Analysis, By Mixing Methods
5.2.7 Market Attractiveness Analysis, By Mixing Methods
5.2.8 Market Share Analysis, By Mixing Methods
5.3 Distribution Channel
5.3.1 Introduction
5.3.2 In-Store Bakeries
5.3.3 Supermarkets
5.3.4 Convenience Stores
5.3.5 Online Stores
5.3.6 Other Distribution Channels
5.3.7 Y-o-Y Growth Analysis, By Distribution Channel
5.3.8 Market Attractiveness Analysis, By Distribution Channel
5.3.9 Market Share Analysis, By Distribution Channel
6. Geographical Analysis
6.1 Introduction
6.1.1 Regional Trends
6.1.2 Impact Analysis
6.1.3 Y-o-Y Growth Analysis
6.1.3.1 By Geographical Area
6.1.3.2 By Type
6.1.3.3 By Mixing Methods
6.1.3.4 By Distribution Channel
6.1.4 Market Attractiveness Analysis
6.1.4.1 By Geographical Area
6.1.4.2 By Type
6.1.4.3 By Mixing Methods
6.1.4.4 By Distribution Channel
6.1.5 Market Share Analysis
6.1.5.1 By Geographical Area
6.1.5.2 By Type
6.1.5.3 By Mixing Methods
6.1.5.4 By Distribution Channel
6.2 China
6.3 India
6.4 Japan
6.5 South Korea
6.6 Australia
7. Strategic Analysis
7.1 PESTLE analysis
7.1.1 Political
7.1.2 Economic
7.1.3 Social
7.1.4 Technological
7.1.5 Legal
7.1.6 Environmental
7.2 Porter’s Five analysis
7.2.1 Bargaining Power of Suppliers
7.2.2 Bargaining Power of Consumers
7.2.3 Threat of New Entrants
7.2.4 Threat of Substitute Products and Services
7.2.5 Competitive Rivalry within the Industry
8. Market Leaders' Analysis
8.1 Artisan Cake Company
8.1.1 Overview
8.1.2 Product Analysis
8.1.3 Financial analysis
8.1.4 Recent Developments
8.1.5 SWOT analysis
8.1.6 Analyst View
8.2 The Blue Cake Company
8.3 American Baking Company
8.4 Edwards Cake
8.5 Ele Cake Company
8.6 Britannia
8.7 Little Venice Cake Company
8.8 Finsbury
9. Competitive Landscape
9.1 Market share analysis
9.2 Merger and Acquisition Analysis
9.3 Agreements, collaborations and Joint Ventures
9.4 New Product Launches
10. Market Outlook and Investment Opportunities
Appendix
a) List of Tables
b) List of Figures
