The Europe Probiotic Dietary Supplement Market was worth US$ 0.53 billion in 2021, and it is estimated to grow at US$ 0.76 billion by the end of 2026 at an increasing CAGR of 7.4% during 2022 - 2027.
Probiotics are treated as live microbial food ingredients that provide a variety of health benefits for humans. The probiotic dietary supplement is a living bacterium that enhances the balance of bacteria in the colon, which is good for one's health when consumed. In a healthy human digestive tract, roughly 400 probiotic bacteria are present, which can help to limit the growth of dangerous bacteria and keep the digestive system running smoothly. Probiotic dietary supplements are supplements that include different types of probiotics to cure or prevent disease. Probiotics help the digestive tract work better by boosting nutrient absorption and bowel motions. Drinking probiotic yogurt can also help protect the immune system from cancers of the colon, bladder, and breast, as well as minimize tooth decay, avoid oral candida infections, and manage periodontitis. Therefore, these are the primary factors that increase the probiotics dietary supplement market growth in the upcoming years.
Probiotics are found in functional foods and beverages and have been shown to improve gastrointestinal function as well as provide other health advantages such as higher immunity. Health issues and enhanced efficacy of probiotic dietary supplements are expected to fuel Europe's probiotic dietary supplement market expansion during the forecast period. The industry is fiercely competitive, with a large number of players. Participants concentrate on increasing product options by launching enhanced versions of existing items and exploring new ingredient compositions. Thus, R&D is thought to be a critical market success component.
Additionally, businesses are utilizing the Internet as a powerful tool for product promotion and placement. Applications are meant to profit from preventive healthcare, a diverse product portfolio, and a high appreciation for use. One of the primary drivers of the probiotic dietary supplement market is rising health awareness and the numerous health benefits of probiotic dietary supplements. As the number of baby boomers suffering from digestive system-related ailments rises, so does the preventive medicine industry demand, and middle-aged individuals' excitement for maintaining digestive health on an unbalanced diet is considerable. As clinical research continues to reveal new ways in which bacterial strains boost health, probiotics' benefits for other health concerns, including sports nutrition, immunity, and women's health, are becoming increasingly frequent. A surge in the prevalence of diseases caused by obesity, diabetes, blood pressure, busy lives, and unsuitable diets boost the immune system and cure various gastrointestinal problems; breast cancer and dental caries are all predicted to contribute to growth.
Other important factors supporting the growth of the European probiotic dietary supplements market include the increasing adoption of probiotic dietary supplements to manufacture specific nutrients, a child-friendly formula to prevent stomach-related diseases, improve growth and development in children, and increased use in the animal feed industry. In addition, the emphasis on obesity rates and weight control solutions has shifted, emphasizing sufficiency, calorie consumption, and the qualities of fat-burning components. Therefore, one of the primary aspects that has a favorable impact on the European probiotic dietary supplement industry is the growing need for weight control.
Various adverse effects of excessive probiotic dietary supplement use, such as bloating, vomiting, diarrhea, and other gastrointestinal difficulties and fierce competition among companies, are limiting the worldwide probiotic dietary supplement market's growth. In addition, another factor that is expected to hamper this market's growth during the forecast period is the easy availability of various supplements.
The probiotics dietary supplements market for nutritional supplements is predicted to reach USD 2.7 billion by 2026, increasing at a CAGR of 7.6% from 2022 - 2027. Nutritional supplements' capacity to help the consumer's general bodily processes, such as digestion, is predicted to fuel the market growth. Additionally, the capacity of supplements to cater to specific client demands such as immune and gastrointestinal functions and recent improvements in product development is expected to boost demand.
Moreover, the application of specialty nutrients was the largest segment, with a market worth of USD 1.37 billion. The recent expansion of the industry has been attributed to the easy availability of specialty nutrient products and their effectiveness against diseases. This trend is projected to continue throughout the projection period.
Furthermore, the infant formula segment is expected to increase at the fastest rate, with a CAGR of 8.1% over the projected period. Probiotic infant formula is available in various formats, including concentrated liquid, powder, and combined with other liquids such as milk. Over the following six years, the segment's growth is likely aided by a personalized product offering associated with newborns' metabolic and intestinal needs.
The Europe Probiotic Dietary Supplement Market Report includes the segmentation of countries:
With around one-third of the global market for probiotic dietary supplements, Europe tends to be the dominant region. The presence of major industry manufacturers and their focus on product innovation are expected to play a crucial role in the market's rapid growth. In addition, strong consumer awareness about probiotics usage, easy availability, and the presence of major industry manufacturers and their focus on product innovation are expected to play a key role in the market's rapid growth. Because of its high population growth, rapid urbanization, and increased awareness about the nutritional benefits of dietary supplements, Germany is emerging as the fastest-growing probiotic supplement industry in Europe.
The market has seen a jump in demand for items that promote immunological health due to COVID-19's abrupt impact, which is expected to influence the probiotics industry positively. As a result of these causes, there have been numerous product introductions to meet the expanding demand. The COVID-19 crisis has caused a shift in consumer buying habits and changing food demand. Moreover, consumers tend to choose nutritious foods other than junk or processed foods. As a result, people are panicking about buying nutrient supplements to maintain themselves immune and robust, and sales of probiotics have risen by 33%. Therefore, probiotics in various forms have been stacking up in retail stores and pharmacies from then onwards. In addition, fear of infection has prompted people to adopt a healthier lifestyle, which has increased the demand for probiotics. Because viral infection is a threat to people of all ages, producers are developing probiotics to help people.
Key Players listed in the Europe Probiotic Dietary Supplement Market:
The companies covered in the report:
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