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Pulished Date April, 2021
ID: 6127
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Middle East And Africa Chocolate Powdered Drinks Market By Type ( Dark Chocolate Drink, Milk Chocolate Drink And White Chocolate Drink), By End Users ( Energy Drinks, Milk Beverages, Cappuccino Mixes, Protein Shakes And Chocolate Drinks) , By Distribution Channel ( Supermarkets And Hypermarkets, Convenience Stores, Speciality Stores, Online Stores) And By Region - Industry Analysis, Size, Share, Growth, Trends, And Forecasts 2021-2026

Pulished: April, 2021
ID: 6127
Pages: 145

Middle East and Africa Chocolate Powdered Drinks Market Size Analysis 2021-2026:

Middle East and Africa Chocolate Powdered Drinks Market Size was at USD xx.xx million in 2021 and is determined to develop to USD xx.xx million, registering a CAGR of xx% throughout the outlook period 2021-2026.

Chocolate powdered drinks are flavored beverages that contain components like chocolate, fruit, instant mixes, and others. These powders are used to prepare various types of beverages such as energy drinks, fruit flavored drinks, and flavored dairy drinks. These powders are soluble in both water and milk. Water-based drinks generally include energy drinks, mixed fruit drinks, flavored sodas, and various others. Milk-based beverages include cappuccino mixes, dairy drinks, protein shakes, and chocolate drinks that are typically served hot or cold based on consumer needs and preferences. The channel network for these products is extensive, which is an important factor in the growth of the market.

Recent Developments in Chocolate Powdered Drinks Market:

  1. In September 2019, The Hershey Company completed the purchase of One Brands, LLC that sells a line of low-sugar, high-protein nutritional bars in the United States, with ONE Bar as its primary product.
  2. Nestlé announced the introduction of its new product Nesquik All Natural powder that includes natural ingredients that is available in recycled paper. Nestlé is planning to launch the new brand in five European nations of Spain, Italy, Portugal, France, and Germany in the coming days.
  3. Mondelez International is expanding its existing product portfolio in India that is estimated to cross billion dollars soon.
  4. Cargill India is increasing its operations in the nation and developed a plan to increase its portfolio of aquafeeds and aquatic premixes, plant for fuel transfer, animal feed and others.
  5. In February 2019, Olam International signed a deal that covers the purchase of BT Cocoa, Indonesia. The agreement will help Olam International capitalize on the developing marketplace of Asia to become a major supplier of cocoa powder.

Market Drivers and Restraints:

The health benefits associated with consuming these products is one of the key factors contributing to the growth of the MEA chocolate powdered market today. Flavored powdered drinks contain essential ingredients like protein, high-quality fats, and carbohydrates for energy. Carbohydrates are essential for the proper functioning of the brain, heart, kidneys, and central nervous system. A high proportion of vitamins and minerals that boost energy even in small portions is another factor that leads people to consume these types of products. In addition, these drinks are quite popular with the younger generation, the workforce and the athletes who make up the majority of the population, which is another important factor in the demand for these products. In addition, due to the growing concern for health, consumers have shown a preference for these products to maintain an active and healthy lifestyle. The workforce is a lucrative target market for flavored powdered drinks, as these products are essential for the workforce to cope with the busy schedule.

Also, the transition of consumers' lifestyle in terms of eating habits, especially in developing regions, is another important factor driving demand in this regional market. This is supported by the increase in disposable income of consumers. The intense marketing and promotional activities carried out by the main players and the advertising of these products through channels such as television and print media, among others, along with the endorsement of celebrities are some of the other factors driving the growth of the MEA chocolate powder market. However, weak economic conditions in underdeveloped countries pose a great threat to market growth by causing it to decline. Low exposure to these products and the benefits they offer is one of the main drivers of low market growth in underdeveloped regions. Another major factor hampering the growth of the local market is economic instability in underdeveloped regions. However, the impact of this restriction is expected to be minimized by the end of the foreseen period.

Market Segmentation

The Middle East and Africa chocolate powdered drinks market is fragmented based on distribution channels, types and end use.

On the basis of the type, the market has been segmented into white, milk and dark. Dark chocolate drinks are supposed to dominate the market throughout the forecast period. They are quite popular in emerging countries.

Based on the distribution channel, the market is categorized into store-based and non-store-based. Store-based includes supermarkets and hypermarkets, department stores and convenience stores, among others. Supermarkets and hypermarkets are foreseen to dominate throughout the foreseen period. Rapid retail penetration is one of the key factors in the growth of this segment. In addition, a wide range of products and a variety of brands are just some other factors that complement the growth of this segment.

Based on the end use, the market is divided into dairy drinks, protein drinks, energy drinks, chocolate drinks and cappuccino mixes.

Impact of COVID-19 on Middle East and Africa Chocolate Powdered Drinks Market

The Middle East and Africa Chocolate Powdered Drinks Market has experienced a sudden halt amid the outbreak of the Coronavirus pandemic due to the major shift in demand dynamics. The pandemic is expected to negatively affect sales in local countries due to the unexpected lockdown. Chocolate confectionery and cocoa are not considered essential products and consumer demand for these products has declined in these countries in recent months. The novel coronavirus is expected to reduce demand for Chocolate Powdered Drinks ingredients in several countries around the area, while disrupting the supply chain for a short period. Furthermore, the demand for high-end products is likely to gradually decrease in the MEA countries due to the economic crisis.

Regional Analysis

The Middle East and Africa Chocolate Powdered Drinks market is one of the key emerging regions, which will generate significant opportunities in the global marketplace over the conjecture period due to the growing demand for molded chocolates and this in also showing positive influence on the chocolate confectionery market. Untapped markets provide enormous opportunities for manufacturers and give them room for expansion, which should be a suitable opportunity for future market growth.

Leading Company

Mars & Company had the largest share of the Middle East and Africa Chocolate Powdered Drinks Market in terms of sales and revenue in 2020.

Key Players

Major players in the Middle East and Africa Chocolate Powdered Drinks Market include Starbucks Corporation, Mars, Unilever, Godiva, Luigi Lavazza SPA, PAUL U.K., Chocoladefabriken Lindt & Sprüngli AG, The Hershey Company, Nestlé, Mondelēz International Incorporated and Others.

1. Introduction                                                                 

                1.1 Market Definition                                                    

                1.2 Study Deliverables                                                  

                1.3 Base Currency, Base Year and Forecast Periods                                                          

                1.4 General Study Assumptions                                                

2. Research Methodology                                                                           

                2.1 Introduction                                                               

                2.2 Research Phases                                                      

                                2.2.1 Secondary Research                                           

                                2.2.2 Primary Research                                 

                                2.2.3 Econometric Modelling                                      

                                2.2.4 Expert Validation                                  

                2.3 Analysis Design                                                         

                2.4 Study Timeline                                                          

3. Overview                                                                       

                3.1 Executive Summary                                                

                3.2 Key Inferences                                                         

                3.3 Epidemology                                                              

4. Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)                                                                    

                4.1 Market Drivers                                                          

                4.2 Market Restraints                                                    

                4.3 Key Challenges                                                         

                4.4 Current Opportunities in the Market                                                              

5. Market Segmentation                                                                              

                5.1 Type                                                              

                                5.1.1 Introduction                                           

                                5.1.2 Dark chocolate powdered drink                                     

                                5.1.3 Milk chocolate powdered drink                                     

                                5.1.4 White chocolate powdered drink                                  

                                5.1.5  Y-o-Y Growth Analysis, By type                                     

                                5.1.6  Market Attractiveness Analysis, By type                                   

                                5.1.7  Market Share Analysis, By type                                     

                5.2 End user                                                      

                                5.2.1 Introduction                                           

                                5.2.2 Energy drinks                                         

                                5.2.3 Milk beverages                                     

                                5.2.4 Cappuccino mixes                                

                                5.2.5 Protein shakes                                      

                                5.2.6 Chocolate drinks                                   

                                5.2.7 Y-o-Y Growth Analysis, By end user                                             

                                5.2.8 Market Attractiveness Analysis, By end user                                           

                                5.2.9 Market Share Analysis, By end user                                             

                5.3 Distribution channel                                                               

                                5.3.1 Introduction                                           

                                5.3.2 Supermarkets and hypermarkets                                 

                                5.3.3 Convenience stores                                            

                                5.3.4 Speciality store                                      

                                5.3.5 Online sales                                            

                                5.3.6 Y-o-Y Growth Analysis, By distribution channel                                       

                                5.3.7 Market Attractiveness Analysis, By distribution channel                                     

                                5.3.8  Market Share Analysis, By distribution channel                                      

6. Geographical Analysis                                                                              

                6.1 Introduction                                                               

                                6.1.1 Regional Trends                                    

                                6.1.2 Impact Analysis                                     

                                6.1.3 Y-o-Y Growth Analysis                                        

                                       By Geographical Area                     

                                       By Type                 

                                       By end user                         

                                       By distribution channel                  

                                6.1.4  Market Attractiveness Analysis                                     

                                       By Geographical Area                     

                                       By type                 

                                       By end user                         

                                       By distribution channel                  

                                6.1.5  Market Share Analysis                                      

                                       By Geographical Area                     

                                       By type                 

                                       By end user                         

                                       By distribution channel                  

                6.2 Middle-East                                                                

                6.3 Africa                                                            

7. Strategic Analysis                                                                       

                7.1 PESTLE analysis                                                         

                                7.1.1 Political                                     

                                7.1.2 Economic                                 

                                7.1.3 Social                                         

                                7.1.4 Technological                                         

                                7.1.5 Legal                                          

                                7.1.6 Environmental                                       

                7.2 Porter’s Five analysis                                                              

                                7.2.1 Bargaining Power of Suppliers                                        

                                7.2.2 Bargaining Power of Consumers                                    

                                7.2.3 Threat of New Entrants                                     

                                7.2.4 Threat of Substitute Products and Services                                              

                                7.2.5 Competitive Rivalry within the Industry                                     

8. Market Leaders' Analysis                                                                        

                8.1 Mondelez                                                   

                                8.1.1 Overview                                 

                                8.1.2 Product Analysis                                   

                                8.1.3 Financial analysis                                  

                                8.1.4 Recent Developments                                       

                                8.1.5 SWOT analysis                                       

                                8.1.6 Analyst View                                          

                8.2 Nestlé S.A.                                                  

                8.3 Gatorade                                                     

                8.4 Mars Inc.                                                     

                8.5 GlaxoSmithKline Plc                                                

                8.6 PepsiCo Inc.                                                               

                8.7 Kanegrade Ltd                                                           

9. Competitive Landscape                                                                           

                9.1 Market share analysis                                                            

                9.2 Merger and Acquisition Analysis                                                       

                9.3 Agreements, collaborations and Joint Ventures                                                         

                9.4 New Product Launches                                                         

10. Market Outlook and Investment Opportunities                                                                         


                a) List of Tables                                                

                b) List of Figures                                                              

  • Global and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
  • Segment-level analysis in terms of Type, by distribution channel along with market size forecasts and estimations to detect key areas of industry growth in detail
  • Identification of key drivers, restraints, opportunities, and challenges (DROC) in the market and their impact on shifting market dynamics
  • Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
  • Study the micro environment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analysing the level of competition and business strategy development
  • A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment
  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies
  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis and main conclusions
  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market


  1. Middle East and Africa Chocolate Powdered drinks Market By Types, From 2021-2026 ( USD Billion )
  2. Middle East and Africa Dark chocolate powdered drink Market By Region, From 2021-2026 ( USD Billion )
  3. Middle East and Africa Milk chocolate powdered drink Market By Region, From 2021-2026 ( USD Billion )
  4. Middle East and Africa White chocolate powdered drink Market By Region, From 2021-2026 ( USD Billion )
  5. Middle East and Africa Chocolate Powdered drinks Market By End user, From 2021-2026 ( USD Billion )
  6. Middle East and Africa Energy drinks Market By Region, From 2021-2026 ( USD Billion )
  7. Middle East and Africa Milk beverages Market By Region, From 2021-2026 ( USD Billion )
  8. Middle East and Africa Cappuccino mixes Market By Region, From 2021-2026 ( USD Billion )
  9. Middle East and Africa Protein shakes Market By Region, From 2021-2026 ( USD Billion )
  10. Middle East and Africa Chocolate drinks Market By Region, From 2021-2026 ( USD Billion )
  11. Middle East and Africa Chocolate Powdered drinks Market By Distribution channel, From 2021-2026 ( USD Billion )
  12. Middle East and Africa Supermarket and hypermarkets Market By Region, From 2021-2026 ( USD Billion )
  13. Middle East and Africa Convenience stores Market By Region, From 2021-2026 ( USD Billion )
  14. Middle East and Africa Specialty stores Market By Region, From 2021-2026 ( USD Billion )
  15. Middle East and Africa Online sale Market By Region, From 2021-2026 ( USD Billion )
  16. Middle East Chocolate Powdered drinks Market By Types, From 2021-2026 ( USD Billion )
  17. Middle East Chocolate Powdered drinks Market By End user, From 2021-2026 ( USD Billion )
  18. Middle East Chocolate Powdered drinks Market By Distribution channel, From 2021-2026 ( USD Billion )
  19. Africa Chocolate Powdered drinks Market By Types, From 2021-2026 ( USD Billion )
  20. Africa Chocolate Powdered drinks Market By End user, From 2021-2026 ( USD Billion )
  21. Africa Chocolate Powdered drinks Market By Distribution channel, From 2021-2026 ( USD Billion )

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