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Pulished Date April, 2021
ID: 5524
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Middle East And Africa Smoothies Market By Product (Fruit-based, Dairy-based And Others), By Distribution Channel (Restaurants, Smoothie Bars, Supermarkets And Convenience Stores) And By Region - Global Industry Analysis, Size, Share, Growth, Trends, And Forecasts 2021-2026

Pulished: April, 2021
ID: 5524
Pages: 145

Middle East and Africa Smoothies Market was worth USD 1 billion in 2021 and is projected to grow at a CAGR of 6.04%, to reach USD 1.34 billion by 2026. Smoothie is a thick nonalcoholic beverage made from raw vegetables or fruits along with some other ingredients. Other ingredients used in smoothie include water, ice, sweeteners, chocolate, nuts, dairy products such as milk and yogurt and other nutritional supplements.

Smoothies which include a large serving of fruits and vegetables are recommended for a healthy diet. However, use of too many sweeteners, protein powders and ice creams is not healthy. Smoothies consist of high dietary fiber content making them healthier than fruit juices. Green smoothies made from healthy vegetables are gaining prominence especially in health conscious people. Smoothies with increased carbohydrate content by using sugar additives can itself replace a meal.

Increasing number of health conscious people, changing life styles and food habits and health benefits associated with smoothies are some of the major factors driving the smoothies market. Increasing popularity for meal replacement food and beverages, growing prominence for juice and smoothie bars and increasing demand for non-carbonated soft drinks are also expected to propel the smoothies market. High prices of smoothies and packaging problems as they are made from raw ingredients are the major factors restraining the growth of smoothies market.

The Smoothies market is segmented by product, distribution channel and region. Based on the product, the market is segmented into fruit-based smoothies and dairy-based Smoothies. Fruit based smoothies hold the largest market share and is also expected to be the fastest growing segment. This is attributed to the growing demand for healthy beverages. Fruit-based smoothies are further segmented into organic and inorganic smoothies. Inorganic smoothies are expected to be the largest segment as most of the fruits and vegetables produced from farms are inorganic. Organic smoothies are expected to be the fastest growing segment as the demand for organic fruits and vegetables is increasing. On the basis of distribution channel, the market is segmented into Restaurants, Smoothie bars, Supermarkets and Convenience Stores. Smoothie bars and convenience stores are the major revenue generators for smoothie market.

Based on geography, the smoothies market is analyzed under Middle East and Africa regions. Africa region leads the market due to the increasing popularity for smoothie bars and increased tourism. Middle East market is somewhat slow due to the less availability of fruits and vegetables. However, increasing horticulture practices in Middle East region is expected to drive the smoothie market.

Some of the major players in Smoothies market are Smoothie King, Maui Wowi Hawaiian Coffees & Smoothies, Suja Juice, Innocent Drinks, Bolthouse Farms, Jamba Juice Company, Ella’s Kitchen Ltd, Barfresh Food Group, Inc and Tropical Smoothie Cafe.

1. Introduction                                 

                1.1 Market Definition                    

                1.2 Study Deliverables                  

                1.3 Base Currency, Base Year and Forecast Periods                          

                1.4 General Study Assumptions                

2. Research Methodology                                           

                2.1 Introduction                               

                2.2 Research Phases                      

                                2.2.1 Secondary Research           

                                2.2.2 Primary Research 

                                2.2.3 Econometric Modelling      

                                2.2.4 Expert Validation  

                2.3 Analysis Design                         

                2.4 Study Timeline                          

3. Overview                                       

                3.1 Executive Summary                

                3.2 Key Inferences                         

                3.3 Epidemology                              

4. Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)                                    

                4.1 Market Drivers                          

                4.2 Market Restraints                    

                4.3 Key Challenges                         

                4.4 Current Opportunities in the Market                              

5. Market Segmentation                                              

                5.1 Product                        

                                5.1.1 Introduction           

                                5.1.2 Fruit-based Smoothies      

                                       Organic Smoothies

                                       Inorganic Smoothies

                                5.1.3 Dairy-based Smoothies     

                                5.1.4  Y-o-Y Growth Analysis, By Product              

                                5.1.5  Market Attractiveness Analysis, By Product            

                                5.1.6  Market Share Analysis, By Product              

                5.2 Distribution Channel                               

                                5.2.1 Introduction           

                                5.2.2 Restaurants            

                                5.2.3 Smoothie bars       

                                5.2.4 Supermarkets        

                                5.2.5 Convenience Stores            

                                5.2.6 Y-o-Y Growth Analysis, By Distribution Channel      

                                5.2.7 Market Attractiveness Analysis, By Distribution Channel    

                                5.2.8 Market Share Analysis, By Distribution Channel      

6. Geographical Analysis                                              

                6.1 Introduction                               

                                6.1.1 Regional Trends    

                                6.1.2 Impact Analysis     

                                6.1.3 Y-o-Y Growth Analysis        

                                       By Geographical Area

                                       By Product

                                       By Distribution Channel

                                6.1.4  Market Attractiveness Analysis     

                                       By Geographical Area

                                       By Product

                                       By Distribution Channel

                                6.1.5  Market Share Analysis      

                                       By Geographical Area

                                       By Product

                                       By Distribution Channel

                6.2 Middle-East                                

                6.3 Africa                            

7. Strategic Analysis                                       

                7.1 PESTLE analysis                         

                                7.1.1 Political     

                                7.1.2 Economic 

                                7.1.3 Social         

                                7.1.4 Technological         

                                7.1.5 Legal          

                                7.1.6 Environmental       

                7.2 Porter’s Five analysis                              

                                7.2.1 Bargaining Power of Suppliers        

                                7.2.2 Bargaining Power of Consumers    

                                7.2.3 Threat of New Entrants     

                                7.2.4 Threat of Substitute Products and Services              

                                7.2.5 Competitive Rivalry within the Industry     

8. Market Leaders' Analysis                                        

                8.1 Smoothie King                           

                                8.1.1 Overview 

                                8.1.2 Product Analysis   

                                8.1.3 Financial analysis  

                                8.1.4 Recent Developments       

                                8.1.5 SWOT analysis       

                                8.1.6 Analyst View          

                8.2 Maui Wowi Hawaiian Coffees & Smoothies                  

                8.3 Suja Juice                    

                8.4 Innocent Drinks                        

                8.5 Bolthouse Farms                      

                8.6 Jamba Juice Company                            

                8.7 Ella’s Kitchen Ltd                      

                8.8 Barfresh Food Group, Inc                     

                8.9 Tropical Smoothie Café                         

9. Competitive Landscape                                           

                9.1 Market share analysis                            

                9.2 Merger and Acquisition Analysis                       

                9.3 Agreements, collaborations and Joint Ventures                         

                9.4 New Product Launches                         

10. Market Outlook and Investment Opportunities                                         


                a) List of Tables                

                b) List of Figures                              

  • Regional and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
  • Segment-level analysis in terms  and  forecasts and estimations to detect key areas of industry growth in detail
  • Identification of key drivers, restraints, opportunities and challenges (DROC) in the market and their impact on shifting market dynamics
  • Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
  • Study the micro environment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analyzing the level of competition and business strategy development
  • A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment
  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies
  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis and main conclusions
  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market
  1. Middle East & Africa Smoothies Market By Product, From 2021-2026 ( USD Billion )
  2. Middle East & Africa Fruit-based Smoothies Market By Region, From 2021-2026 ( USD Billion )
  3. Middle East & Africa Dairy-based Smoothies Market By Region, From 2021-2026 ( USD Billion )
  4. Middle East & Africa Smoothies Market By Distribution Channel, From 2021-2026 ( USD Billion )
  5. Middle East & Africa Restaurants Market By Region, From 2021-2026 ( USD Billion )
  6. Middle East & Africa Smoothie bars Market By Region, From 2021-2026 ( USD Billion )
  7. Middle East & Africa Supermarkets Market By Region, From 2021-2026 ( USD Billion )
  8. Middle East & Africa Convenience Stores Market By Region, From 2021-2026 ( USD Billion )
  9. Middle East Smoothies Market By Product, From 2021-2026 ( USD Billion )
  10. Middle East Smoothies Market By Distribution Channel, From 2021-2026 ( USD Billion )
  11. Africa Smoothies Market By Product, From 2021-2026 ( USD Billion )
  12. Africa Smoothies Market By Distribution Channel, From 2021-2026 ( USD Billion )
  13. Middle East & Africa Smoothies Market By Fruit-Based Smoothies, From 2021-2026 ( USD Billion )
  14. Middle East & Africa Organic Smoothies Market By Region, From 2021-2026 ( USD Billion )
  15. Middle East & Africa Inorganic Smoothies Market By Region, From 2021-2026 ( USD Billion )
  16. Middle East Smoothies Market By Fruit-Based Smoothies, From 2021-2026 ( USD Billion )
  17. Africa Smoothies Market By Fruit-Based Smoothies, From 2021-2026 ( USD Billion )

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