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Middle East And Africa Rum Market and By Country (KSA, UAE, Israel, rest of GCC countries, South Africa, Ethiopia, Kenya, Egypt, Sudan and Rest of MEA) – Size, Share, Trends, Growth, Forecast (2022 to 2027)

Published: January, 2022
ID: 3770
Pages: 145

Middle East and Africa Rum Market Growth and Forecast (2022 - 2027):

Middle East and Africa Rum Market was worth USD xx billion in 2020 and estimated to be growing at a CAGR of xx%, to reach USD xx billion by 2025.

Market Overview:

Rum is a distilled alcoholic beverage produced from sugarcane by-products, like molasses, or directly from sugarcane juice, through fermentation and distillation. The distillate, a clear liquid, is then commonly aged in oak barrels. Increased Demand for Premium Brands and Popularity of Cocktail Culture are the primary drivers of this market. High Competition from Non-alcoholic Beverages is the major challenge from this market.

Rums are manufactured in several grades. Light rums are usually used in cocktails, whereas "golden" and "dark" rums are usually consumed straight or neat, on the rocks, or used for cooking, but these days are consumed with mixers. Premium rums are produced to be consumed either straight or iced. Segmenting rum into meaningful groupings is difficult because no single standard exists for what constitutes rum. Therefore, rum is defined by the varying rules and laws of the nation’s manufacturing the spirit. The differences in definitions are issues such as spirit proof, minimum aging, and even naming standards. The grades and variations utilized for describing rum depend on the location of its production.

In spite of these variations, the following terms are commonly used to describe different types of rum - Dark rums, Flavoured rums, Gold rums, Light rums, over proof rums, Premium rums, and Spiced rums. Super and ultra-premium rum segments are "still growing robustly". Nonetheless, rum continues to underperform in contrast to rival spirits segments, for example, Scotch whisky and Cognac, with the super and ultra-premium price categories accounting for less than 0.5% of sales.

Region Analysis:

Geographically the Middle East and Africa Rum Market is segmented into KSA, UAE, Israel, rest of GCC countries, South Africa, Ethiopia, Kenya, Egypt, Sudan and Rest of MEA. It is last in terms of market share. In most countries it is prohibited.

Key Players in the Market:

Major Key Players in the MEA Rum Market are

  • Bacardi
  • Diageo
  • Pernod Ricard
  • Tanduay
  • Amrut Distilleries
  • Beam Suntory
  • Gruppo Campari
  • Matusalem
  • Mohan Meakin
  • Patron Spirits
  • Pusser's
  • Radico Khaitan
  • Ron Bermudez
  • Ron Edmundo Dantes

1. Introduction                                 

                1.1 Market Definition                    

                1.2 Study Deliverables                  

                1.3 Base Currency, Base Year and Forecast Periods                          

                1.4 General Study Assumptions                

2. Research Methodology                                           

                2.1 Introduction                               

                2.2 Research Phases                      

                                2.2.1 Secondary Research           

                                2.2.2 Primary Research 

                                2.2.3 Econometric Modelling      

                                2.2.4 Expert Validation  

                2.3 Analysis Design                         

                2.4 Study Timeline                          

3. Overview                                       

                3.1 Executive Summary                

                3.2 Key Inferences                         

                3.3 Epidemology                              

4. Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)                                    

                4.1 Market Drivers                          

                4.2 Market Restraints                    

                4.3 Key Challenges                         

                4.4 Current Opportunities in the Market                              

5. Market Segmentation                                              

                5.1 Geography                 

                                5.1.1 Introduction           

                                5.1.2 Middle East and Africa       

                                                5.1.2.1 Middle East

                                                5.1.2.2 Africa

                                5.1.3  Y-o-Y Growth Analysis, By Geography        

                                5.1.4  Market Attractiveness Analysis, By Geography      

                                5.1.5  Market Share Analysis, By Geography       

6. Geographical Analysis                                              

                6.1 Introduction                               

                                6.1.1 Regional Trends    

                                6.1.2 Impact Analysis     

                                6.1.3 Y-o-Y Growth Analysis        

                                                6.1.3.1 By Geographical Area

                                6.1.4  Market Attractiveness Analysis     

                                                6.1.4.1 By Geographical Area

                                6.1.5  Market Share Analysis      

                                                6.1.5.1 By Geographical Area

                6.2 Middle-East                                

                6.3 Africa                            

7. Strategic Analysis                                       

                7.1 PESTLE analysis                         

                                7.1.1 Political     

                                7.1.2 Economic 

                                7.1.3 Social         

                                7.1.4 Technological         

                                7.1.5 Legal          

                                7.1.6 Environmental       

                7.2 Porter’s Five analysis                              

                                7.2.1 Bargaining Power of Suppliers        

                                7.2.2 Bargaining Power of Consumers    

                                7.2.3 Threat of New Entrants     

                                7.2.4 Threat of Substitute Products and Services              

                                7.2.5 Competitive Rivalry within the Industry     

8. Market Leaders' Analysis                                        

                8.1 Bacardi                         

                                8.1.1 Overview 

                                8.1.2 Product Analysis   

                                8.1.3 Financial analysis  

                                8.1.4 Recent Developments       

                                8.1.5 SWOT analysis       

                                8.1.6 Analyst View          

                8.2 Diageo                          

                8.3 Pernod Ricard                            

                8.4 Tanduay                       

                8.5 Amrut Distilleries                     

                8.6 Beam Suntory                           

                8.7 Gruppo Campari                       

                8.8 Matusalem                 

                8.9 Mohan Meakin                         

                8.10 Patron Spirits                           

9. Competitive Landscape                                           

                9.1 Market share analysis                            

                9.2 Merger and Acquisition Analysis                       

                9.3 Agreements, collaborations and Joint Ventures                         

                9.4 New Product Launches                         

10. Market Outlook and Investment Opportunities                                         

Appendix                                           

                a) List of Tables                

                b) List of Figures                              

 

  1. Middle East and Africa Rum Market By Geography, From 2022 - 2027 ( USD Million )
  2. Middle East and Africa Market By Region, From 2022 - 2027 ( USD Million )
  3. Middle East Rum Market By Geography, From 2022 - 2027 ( USD Million )
  4. Africa Rum Market By Geography, From 2022 - 2027 ( USD Million )

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