The size of the North America Pregnancy Testing Market was worth USD 0.51 Billion in 2022. This value is estimated to reach USD 0.64 Billion by 2027, growing at a CAGR of 4.54%.
Escalating the first time age pregnancy, technological advancements, rising consciousness levels among the people regarding the various brands of pregnancy test kits to use for the tests are some of the major factors supporting the pregnancy testing market in North America. Hiking requirement levels for self-detecting kits, rising fertility disorders, and the presence of approving government proposals regarding family planning are further likely to foster the market growth in the coming years. Utilization of these pregnancy testing kits gives quick and accurate results in a digital format, which is another factor helping the market's growth rate.
The high cost of pregnancy test kits and low adoption rates are significant challenges to market growth. Women with PCOS and having low ovulation use kits for ovulation expectations are likely to impede the market growth in North America.
This research report on the North America Pregnancy Testing Market has been segmented and sub-segmented into the following categories:
By Product:
By Test Type:
By Distribution Channel:
By Country:
Regionally, the North American market for pregnancy testing is segmented into two regions, namely the United States and Canada. United States is the largest market for Pregnancy testing accounting for a share of approximately XX%. Canada is estimated to be the fastest-growing region during the forecast period.
Key Developments in the Market
Leading companies in the North American Pregnancy Testing Market are Abbott Laboratories, Cardinal Health, Church & Dwight, Germaine Laboratories, Kent Pharmaceuticals, Piramal Enterprises, Prestige Brands Holdings, Procter & Gamble Co., Quidel Corporation, and SPD Swiss Precision Diagnostics.
1. Introduction
1.1 Market Definition
1.2 Study Deliverables
1.3 Base Currency, Base Year and Forecast Periods
1.4 General Study Assumptions
2. Research Methodology
2.1 Introduction
2.2 Research Phases
2.2.1 Secondary Research
2.2.2 Primary Research
2.2.3 Econometric Modelling
2.2.4 Expert Validation
2.3 Analysis Design
2.4 Study Timeline
3. Overview
3.1 Executive Summary
3.2 Key Inferences
3.3 New Developments
4. Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)
4.1 Market Drivers
4.2 Market Restraints
4.3 Key Challenges
4.4 Current Opportunities in the Market
5. Market Segmentation
5.1 By Product
5.1.1 Pregnancy Test Kits
5.1.1.1 Strips/Dip Sticks & Cards
5.1.1.2 Mid-Stream
5.1.1.3 Cassette
5.1.1.4 Digital Devices
5.1.2 Ovulation/Fertility Test Kits
5.1.2.1 Line Indicator Devices
5.1.2.2 Digital Devices
5.2 By Test Type
5.2.1 FSH Urine Test
5.2.2 Luteinizing Hormone (LH) Urine Test
5.2.3 Human Chorionic Gonadotropin (hCG) Hormone Blood Test
5.2.4 Human Chorionic Gonadotropin (hCG) Hormone Urine Test
6. Geographical Analysis
6.1 Introduction
6.2 United States
6.3 Canada
7. Strategic Analysis
7.1 PESTLE analysis
7.1.1 Political
7.1.2 Economic
7.1.3 Social
7.1.4 Technological
7.1.5 Legal
7.1.6 Environmental
7.2 Porter’s Five analysis
7.2.1 Bargaining Power of Suppliers
7.2.2 Bargaining Power of Consumers
7.2.3 Threat of New Entrants
7.2.4 Threat of Substitute Products and Services
7.2.5 Competitive Rivalry within the Industry
8. Market Leaders' Analysis
8.1 Alere Inc
8.1.1 Overview
8.1.2 Product Analysis
8.1.3 Strategic Evaluation and Operations
8.1.4 Financial analysis
8.1.5 Legal issues
8.1.6 Recent Developments
8.1.7 SWOT analysis
8.1.8 Analyst View
8.2 Quidel Corporation
8.3 Prestige Brands Holdings
8.4 Church & Dwight Co
8.5 bioMérieux SA
8.6 Geratherm Medical AG
8.7 Germaine Laboratories
8.8 Abbott Laboratories
8.9 Kent Pharmaceuticals
8.10 Rite-Aid
8.11 Procter & Gamble Co.
8.12 DCC Plc.
8.13 Swiss Precision Diagnostics GmbH
9. Competitive Landscape
9.1 Market share analysis
9.2 Merger and Acquisition Analysis
9.3 Agreements, collaborations and Joint Ventures
9.4 New Product Launches
10. Expert Opinions
10.1 Market Outlook
10.2 Investment Opportunities
Appendix
a) List of Tables
b) List of Figures
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