The Global Natural Food Colors and Flavors Market was at US$ xx million in 2022, and it is predicted that it will reach a valuation of US$ xx million by 2028 with an annual expansion rate (CAGR) of xx% between 2023 and 2028.
Food coloring is any dye, pigment, or substance that gives color when added to food or beverages. Natural Food Colors and Flavors is derived from a variety of sources, including fruits, vegetables, seeds, algae, and insects, and minerals. It is composed of natural non-toxic natural extracts that are naturally friendly. Natural food coloring is an ingredient in gel, powder, liquid or paste form that adds color to a variety of foods or beverages and improves the appearance of food.
The growth of the Natural Food Colors and Flavors market is driven by the continued growth of the food and beverage industry, the increasing use of foods of natural origin and the growing concern for the health of consumers.
REPORT COVERAGE:
REPORT METRIC |
DETAILS |
Market Size Available |
2022 – 2028 |
Base Year |
2022 |
Forecast Period |
2023 - 2028 |
CAGR |
xx% |
Segments Covered |
By Type, Flavor Type, Application and Region |
Various Analyses Covered |
Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities |
Regions Covered |
North America, Europe, APAC, Latin America, Middle East & Africa |
Market Leaders Profiled |
Archer Daniels Midland, DuPont, Kerry Group Plc, Givaudan, Mane, International Flavors & Fragrances, Firmenich, Sensient, Symrise, Robertet, Amar Bio-Organics India Pvt. Ltd and Others. |
Increasing demand for clean label products among consumers is expected to drive the global Natural Food Colors and Flavors market. Growing health awareness, rising consumer purchasing power, and increasing instances of food contamination are driving demand for natural ingredients and clean-labeled foods in virtually every region. Therefore, manufacturers are focusing on expanding their natural food and beverage portfolio. Growing health awareness among consumers will increase demand for clean-label and natural products, increasing demand for Natural Food Colors and Flavors. Additionally, as the population grows around the world, the demand for healthy, natural foods containing little or no artificial colors, preservatives and additives has increased. The European sector is poised to dominate the market due to a large population demanding naturally infused foods, while South America is likely to grow faster due to the increased demand for clean labels and plant-based foods among millennials. Additionally, growing consumer awareness of the health benefits of natural ingredients is expected to increase the demand for Natural Food Colors and Flavors in the near future. In addition, strict government regulations on the trade and manufacture of synthetic pigments have led food and beverage manufacturers to adopt natural alternatives.
Clean label products are organic, natural, non-GMO, minimally processed and consumer friendly products, with a heightened awareness of non-synthetic ingredients and their negative effects, leading to a growing interest. The food processing industry primarily uses these colors and flavors in prepared foods, dairy and frozen desserts, bakery and confectionery, and meat products. The flavor and color are primarily used in baking and beverage applications. This will prompt them to adopt products and diets with clean label ingredients. Clean labels are one of the most important characteristics of packaged foods. Retailers are also addressing the growing consumer demand for clean label products by offering their own brands. Growing concerns about the health risks associated with synthetic pigments are a key factor driving the growth of the global Natural Food Colors and Flavors market. In addition, increased awareness of the harmful effects of artificial food colors and flavorings and cutting-edge technological innovations are another factor driving the growth of the global market for natural food colors. The multifunctional properties of various natural ingredients are supposed to create growth opportunities in the market for natural food colors and flavors as the number of end-use applications increases.
The global market for Natural Food Colors and Flavors is highly dependent on raw materials such as vegetables, fruits and spices, and significant fluctuations in the prices of these products, which hamper the growth of the market. In addition, high investment costs in research and development and high production costs hamper the growth of the global Natural Food Colors and Flavors market during the forecast period. The instability and low shelf life of Natural Food Colors and Flavors inhibit market growth. However, continued innovation and technological advancements in the food processing industry are supposed to drive market growth. Ongoing research continues to focus on finding new sources of Natural Food Colors and Flavors and developing technologies that substantially improve the shelf life and stability of natural colors. Many foods and natural flavorings are obtained from crops. Farmers are adopting new practices, such as precision farming, to increase the production of crops as raw materials. The availability of natural food ingredients may vary by season. Therefore, limited raw material availability is estimated to limit market growth as one of the main factors driving material prices. However, there are certain countries with enormous productive potential that are not developed, such as Russia.
By type, the Natural Food Colors and Flavors market is segmented into caramel, carotenoid, anthocyanin, curcumin, copper chlorophyllin, achiote, curcumin, and others.
By Flavors, the Natural Food Colors and Flavors market is segmented into natural extracts, aromatic extracts, essential oils and others.
By application, the Natural Food Colors and Flavors market is segmented into flavor, food & beverages, dairy and dairy products, confectionery, bakery products, meat products, salty and snacks, frozen products and others.
The recent coronavirus outbreak has led consumers to purchase more 'clean label' products due to safe consumption and positive health benefits. This will drive the growth of the natural food coloring and flavoring industry.
North America has the largest revenue contributor to the global market for Natural Food Colors and Flavors, followed by the European market. The advanced economy and rising per capita income have allowed consumers to invest in more health and health-related services in South America. This is one of the main drivers of the Natural Food Colors and Flavors of the region. Other than that, millennial consumers are more health conscious, open to experimenting with a variety of ingredients, and markets in the region are also thriving. The European food and beverage industry is characterized by the adoption of products such as carmine, curcumin, carotenoids and anthocyanins in applications such as bakery and confectionery, beverages and meats. The large and fast-growing beverage industry in this locale is expected to have a significant impact on the Natural Food Colors and Flavors market during the foreseen period. However, the Asia Pacific markets excluding Japan are supposed to post the highest CAGR in terms of revenue during the outlook period. China has been the world's largest food and beverage consumer market in recent years, and this industry is very attractive to foreign brands and players in the food and beverage industry. Additionally, increased government regulations on the use of synthetic pigments are estimated to have a significant impact on the adoption of these alternatives by manufacturers in the Chinese food and beverage industry.
Key Players in the Market:
Major Key Players in the Global Natural Food Colors and Flavors Market are
FAQ's
The market growth is driven by the continued growth of the food and beverage industry, increasing use of foods of natural origin and the growing health concerns of consumers.
The raw material price fluctuations and high production costs will act as a major barrier to market growth.
On the basis of type, the market is segmented into caramel, carotenoid, anthocyanin, curcumin, copper chlorophyllin, achiote, curcumin, and others.
North America is expected to be the largest revenue contributor in the Natural Food Colors and Flavors Market.
Archer Daniel Midlands, DuPont and Kerry Group Plc are three key players in the Natural Food Colors and Flavors Market.
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