Netherlands Wet Pet Food Market

Netherlands Wet Pet Food Market Size, Share, Growth (2023-2028)

Netherlands Wet Pet Food Market was estimated at USD xx.x million in 2023 and is determined to reach USD xxx.xx million by 2028, recording a moderate CAGR throughout the foreseen period (2023 - 2028).

Netherlands Wet Pet Food Market Overview:

Pet food is available in different shapes, textures, and sizes. Pet food in Wet form is steadily gaining prominence among pet owners. Wet pet food contains water and other essential ingredients, and the percentage of water it contains ranges from 75% to 85%. Wet pet food offers a variety of benefits to pets, as it stimulates energy, strengthens and tones muscles, and develops lean mass. Companies in this industry continually improve overall business processes to better meet customer demand.

Recent Developments

• Mars, Incorporated announced that it had entered into an agreement to acquire Doane's parent company, Doane Pet Care.

• In April 2020, Nestlé Purina PetCare completed the purchase of Lily’s Kitchen natural pet food brand, the leading producer of natural wet pet foods in the UK. Their product line perfectly complements Purina's existing brand portfolio.

• The 2018 acquisition of Ainsworth Pet Nutrition LLC was a key driver of JM Smucker Co.'s performance for fiscal 2019. The company's other business units: US Retail Coffee, US Retail Consumer Foods and International, and Far From Home year.

Netherlands Wet Pet Food Market Drivers and Restraints:

A key driver of the wet pet food market is owners' preference to buy high-quality products for their pets to ensure good health, care and nutrition. Additionally, the increase in the number of lone parents and childless couples with pets is likely to drive the wet pet food market in the Netherlands. Wet foods are best suited for cats and dogs, as this type of product contains protein, fat and low carbohydrates. Wet pet food is easy to digest and therefore keeps yard cleaning activities to a minimum. Internet retail has become a powerful distribution channel for wet food. Businesses take advantage of online growth opportunities by offering subscription and convenience models. The decline in the cat population is largely due to ongoing urbanization. The cat population, which has been declining steadily over the past decade, will continue to decline in the coming years, although future declines will be less marked compared to the period considered. Dogs are also increasingly seen as members of the family, trends in human-healthy lifestyles are increasingly influencing sales of dog food, and there is a noticeable shift towards more expensive products. Consumers increasingly appreciate the best quality natural products for themselves and their pets. The better digestibility offered by wet food makes it preferable for cats and dogs that suffering from diseases and are fussy. The upward trend in the adoption of dogs as family companions is expected to drive demand for the wet food products in the Netherlands.

Netherlands Wet Pet Food Market Segmentation:

By type, the dog food segment of the Netherlands Wet Pet Food Market is estimated to have the dominant market share, while the cat food segment is expected to experience the fastest growth. Dogs are among the favorite pets in the Netherlands. Therefore, a complete nutritional program with the right combination of carbohydrates, minerals, proteins, fats, vitamins, and water is vital for maintaining a healthy body weight.

by application

• commercial

• residential

by distribution channel

• offline retailers

• online retailers

The supermarkets and hypermarkets segment of the offline retailers in the Netherlands Wet Pet Food Market is estimated to have leading market share, while the online segment is expected to grow at the fastest rate. Supermarkets and hypermarkets are convenience stores that offer a wide variety of pet products, such as pet food, pet toys, pet houses, and more pet health care products. This also includes mass merchants, discount stores, or masses. A wide range of these products are placed in eye-catching assortments on shelves and organized sections to attract customers.

Netherlands Wet Pet Food Market Regional Analysis:

Netherlands is likely to have a substantial share in the Wet Pet Food Market throughout the outlook period. This is due to the abundant accessibility of various pet food products. Urbanization is a major factor that has slowed the growth of the dog population for more than a decade.

Key Players

1. De Haan Petfood

2. FirstMate Pet Foods

3. Little BigPaw

4. Mars

5. Incorporated

6. Monge SPA

7. Hill's Pet Nutrition, Inc.

8. Nestlé Purina Petcare