Proanthocyanidins Market

Global Proanthocyanidins Market Size (2024 to 2029)

The global proanthocyanidins market size is expected to be worth USD 1.90 Billion in 2024 and grow at a CAGR of 7.7% during the forecast period and reach a value of USD 2.75 Billion by 2029.

Proanthocyanidins, also known as condensed tannins, are oligomeric flavonoids with strong antioxidant properties. Proanthocyanidins are a family of flavonoids present in a variety of food plants such as red grapes, black grapes, grape seeds, red wine, bilberry, strawberry, bilberry, red cabbage, apple peel, and pine bark. They offer a variety of nutrients such as linoleic acid, vitamin P&E, and resveratrol, which have anti-aging properties. It also provides high antioxidant activity and helps maintain healthy blood pressure levels. It offers a variety of health benefits, including reduced cancer risk and a beneficial effect on the health of the heart and blood vessels. Proanthocyanidins also reduce the intensity of abdominal pain in chronic pancreatitis and slow the progression of diabetic retinopathy or vision loss, making it an ideal pharmaceutical ingredient. They also protect the skin from UV rays, prevent scarring, and improve blood circulation. These factors have led to an increased demand for proanthocyanidin in the cosmetic and personal care industries.

Global Proanthocyanidins Market Drivers:

The global proanthocyanidin market is expected to show significant growth within the forecast period due to the growth of the dietary supplement industry in various regions of the world. The incidence and prevalence of lifestyle-related diseases, such as diabetes and cardiovascular disease, have strengthened the demand for supplements containing proanthocyanidins. The demand for foods rich in proanthocyanidins is increasing as the demand for foods with anticancer properties increases in the world population. As the demand for functional foods and beverages increases, increasing consumer preference for products containing natural ingredients is one of the factors driving the growth of the proanthocyanidin market. Manufacturers still struggle with low levels of market penetration due to limited consumer awareness. Manufacturers' efforts to support nutritional benefit claims through in vitro studies strongly support the demand for proanthocyanidins as dietary supplements. As lifestyle-related illnesses increase, people are choosing healthier lifestyles and foods. These factors are supposed to accelerate the growth of the global proanthocyanidin market during the outlook period. Proanthocyanidins are consumed to increase the intake of essential nutrients in the human body. The market for dietary supplements and functional food and beverage products relies heavily on shifting and rising healthcare costs and the increasing burden of lifestyle diseases. Consumers demand Proanthocyanidins and functional foods to promote health. Factors like healthy living, rising standards, and eating healthy foods are becoming essentials in the medical and dietetic food industry. This has led to large investments in industrial research and technological innovations that have developed products that can maintain human health and cure many diseases. It also contributes to these industries' growth as the spread of chronic diseases increases in developed and developing countries.

As the demand for dietary supplements and functional foods and beverages increased, the demand for proanthocyanidins increased significantly. Proanthocyanidins have pharmacological, therapeutic, and medical properties that are used to treat a number of ailments, including heart disease, cancer, diabetes, skin conditions, and more. As people in developing countries increase their disposable income and their understanding of the wide range of therapeutic benefits of dietary supplements, it supports the potential opportunities that market participants can take advantage of during the evaluation period. The incidence and prevalence of lifestyle-related diseases, such as diabetes and cardiovascular disease, have strengthened the demand for supplements containing proanthocyanidins. With the rapid development in the dietary supplement industry, especially in developing countries, the market for proanthocyanidins is increasing. One of the factors driving the growth of the proanthocyanidin market is a greater preference for products containing natural ingredients, a greater demand for functional foods and beverages, and greater application in the cosmetic and personal industries. In recent years, there has been extensive knowledge of diets that control lifestyle-related diseases. The increased use of proanthocyanidins in the food and beverage industry also helps expand the market. The demand for foods rich in proanthocyanidins is increasing as the demand for foods with anticancer properties increases in the world population. As people in developing countries increase their disposable incomes and increase their knowledge of the wide range of therapeutic benefits of dietary supplements, they support the potential opportunity for market participants to take advantage of widespread trends during the forecast period. Proanthocyanidins protect and reduce oxidative damage caused by free radicals in the body. It also helps prevent heart-related illnesses, as many studies have shown that proanthocyanidins lower blood pressure and improve fat metabolism, which will accelerate their demand in the future.

Global Proanthocyanidins Market Restraints:

The main limitations of the global proanthocyanidin market are the low market penetration and the lack of consumer awareness of proanthocyanidins in emerging and developing countries. This is expected to slow the growth of the global market during the outlook period.

REPORT COVERAGE:

This research report on the global proanthocyanidins market has been segmented and sub-segmented based on end user, distribution channels, source & region.

Global Proanthocyanidins Market – By End User:

• Dietary supplements
• Food and beverages
• Personal care
• Cosmetics

Among all segments, the dietary supplement segment is expected to be an important segment due to the health benefits and high market penetration in relation to increased consumer awareness of nutrients. This has promoted the use of proanthocyanidin in the pharmaceutical and dietary supplement sectors. The need for a healthy and nutritious diet has raised the demand for dietary supplements that are obtained from natural sources like proanthocyanidin.

Global Proanthocyanidins Market – By Distribution Channels:

• Direct
• Indirect sales

• Modern commerce
• Drugstores and pharmacies
• Online retail
• Convenience stores

Global Proanthocyanidins Market – By Source:

• Grape seed
• Blueberry
• Pine bark
• Strawberry

The blueberry segment is expected to occupy the largest market share in the proanthocyanidins market during the forecast period due to the benefits of making ingredients useful in the food, pharmaceutical, and personal care industries.

Global Proanthocyanidins Market – By Region:

• North America
• Europe
• Asia-Pacific
• South America
• Middle East & Africa

Geographically, North America is leading and is expected to show the fastest growth within the forecast period, followed by Europe. North America has seen a significant increase in the proportion of its aging population, leading to increased consumption of healthy foods and increased demand for pharmaceuticals, a major driver of market growth in the region. In North America, the United States is the most dominant area and is likely to contribute to its maximum gains in the next 4-5 years due to its relatively high consumption due to the high daily intake of proanthocyanidins by the American population. Increased application of proanthocyanidins in the pharmaceutical industry is expected to drive future market growth due to their antiangiogenic, antimicrobial, and anticancer properties. Also, consumption in the Asia-Pacific region improved as the population grew and disposable income increased. The high demand for proanthocyanidins and foods rich in cosmetics dominates the Asia Pacific proanthocyanidins market. Increased levels of product consumption and the high purchasing power of consumers are other key factors supporting the growth of the proanthocyanidins market in the area.

Furthermore, as the lifestyle of the population of this region changes rapidly, it is expected to make a substantial contribution to the size of the Asia Pacific proanthocyanidins market. In addition, increased health awareness in the food sector has led consumers to choose products with high nutritional content, which is expected to accelerate further the growth of the proanthocyanidins market in the Asia Pacific locale. The Asia Pacific market is expected to witness rapid growth during the forecast period as consumer awareness of proanthocyanidin-rich products and consumer preference for nutrient-dense foods increase in countries such as China and India.

KEY MARKET PLAYERS:

Bio-Botanica, NOW Health Group, Skin Actives Scientific, Ocean Spray Cranberries, Inc., Swanson Health Products, Inc., IL Health & Beauty Natural Oils Co and Atrium Innovation Inc. are playing a major role in the global proanthocyanidins market. 

RECENT HAPPENINGS IN THE MARKET:

• In September 2018, French functional food manufacturer Nexira entered into a strategic partnership with California Natural Color, a supplier of natural-colored crystals and concentrates.