Psyllium Products Market

Psyllium Products Market Size, Growth (2023-2028)

The Global Psyllium Products Market size was worth US$ 215 million in 2022, and it is estimated that it will reach a valuation of US$ 525 million by 2028 with an annual expansion rate of 6% between 2023 and 2028.

Product Description:

Psyllium is a form of fiber and belongs to the Plantaginaceae family of plants. Psyllium products are provided in a variety of forms, including psyllium husks, and powders for the electronic tea industry. They have a variety of health benefits, so they can be consumed directly or in powdered form for medical purposes. Psyllium products are a source of protein, fiber, and triglycerides. They also contain ascorbic acid, beta carotene, beta sitosterol, potassium, riboflavin, chromium, selenium, cobalt, sodium, linoleic acid, fiber, and magnesium powder at the convenience of consumers. These are used as a traditional herbal medicine in Asian countries as it is an intestinal cleanser and stool softener for animals and humans.

Recent Developments in Psyllium Products Industry:

• In 2019, Nestlé S.A. acquired Sweet Earth Foods. Under this brand, the company has launched a new line of frozen pizzas featuring a fiber crust of psyllium husk, millennial grains, rosemary and carrot.

Psyllium Products Market Growth:

The growing demand for a variety of nutraceuticals and dietary supplements has a positive impact on the demand for psyllium products.

REPORT COVERAGE:

Drivers:

Lifestyle changes coupled with unhealthy eating habits, especially among urban and working populations, have increased the incidence of various health-related problems such as BID, constipation, and more. Therefore, there is a growing demand for functional foods as well as products beneficial to health. It rises all over the world. Psyllium products consist of seeds and husks and are used for a variety of health benefits and industrial purposes. Dietary fiber is well known to aid digestion and prevent a variety of chronic diseases. The term Psyllium is used for various members of the plant genus Plantago. Psyllium products, which are rich in dietary fiber, are used for a variety of pharmacological purposes, such as weight control and sugar control in diabetics, as well as bulk-building laxatives. With advances in technology and ongoing research and development activities, Psyllium products are gaining popularity in a variety of industrial applications, especially in the medical and food and beverage sectors. Psyllium products are a rich source of various essential dietary fibers and are used on a large scale in the food and pharmaceutical industries. Psyllium products are gaining popularity for their gel-forming properties and their therapeutic properties for treating conditions such as diarrhea, irritable bowel syndrome, intestinal inflammation, ulcerative colitis, and more. Providing benefits with low risk of side effects are some of the prominent market drivers for Psyllium products. Increasing urbanization, a growing workforce, and growing demand for processed foods are driving demand for additives such as psyllium products. In particular, the demand for psyllium products is expected to increase as the demand for natural laxatives from raw materials increases due to the increasing aging of the population. Psyllium products also finds application in the pharmaceutical industry as a binder in the manufacture of disintegrable tablets and lozenges. 

Increased awareness of preventive care and spending on wellness and health, especially in developing countries, has affected the market for herbal supplements. Herbal supplements regulate the digestive system, maintain cholesterol levels, and reduce stress. Clients consume psyllium husk products as herbal dietary supplements to treat constipation and aid bowel movements. Therefore, as the application of psyllium products increases, the demand for psyllium products is expected to increase positively in terms of value and volume during the forecast period. The herbal supplement market is evolving as the prevalence of herbal supplements increases due to the increasing demand for natural products. The current trend in preventive health care in the elderly population has led to an increase in the demand for herbal supplements. The use of psyllium products as laxatives in the animal feed industry is increasing. Many pet food manufacturers are interested in incorporating psyllium products for its fiber content and laxative activity. Therefore, as opportunities increase and applications increase greatly, the global market for psyllium products is expected to grow at a rapid pace during the forecast period. The market for psyllium products is growing aggressively and presents many opportunities for existing and emerging players in the market. The rapid penetration of e-commerce globally has opened business expansion opportunities for a variety of small and low-level players in the global psyllium products market.

Restraints:

Modest psyllium products have been associated with several health complications from overdose. Fiber supplements made from psyllium blood have been found to interfere with the body's ability to absorb certain medications, such as aspirin and carbamazepine. Thus, the companies in the market for pseudomonas products are creating awareness so that the individual's body gets used to the added amount of fiber. To avoid gastrointestinal side effects, the companies propose to gradually increase the consumption of electronic teas to avoid gas and bloating problems' electronic teas are among the market companies for their high nutritional value such as proteins, vitamin B1, glycosides etc. Psyllium products are destined for expansion in the world market. They are raising awareness that gluten-free products are beneficial for brain health. Therefore, the company is targeting gluten-free products for people suffering from fatigue and mental confusion.

Impact of COVID 19 on the Psyllium Products Market:

The COVID-19 pandemic has reduced economic growth in several countries and major industries are facing a trade slowdown. Psyllium products are essential as functional ingredients that are used primarily in a variety of end-use industries. The use of psyllium products contains many dietary supplements, which was one of the most beneficial industries during the pandemic. Due to disease outbreaks, people are increasingly taking dietary supplements to boost immunity and nutrition. This led to an unexpected increase in supplement sales. This is one of the main beneficial factors for the growth of the psyllium products market. However, supply chain disruptions and difficulties in sourcing raw materials are among the obstacles that manufacturers of psyllium products face during the pandemic.

Psyllium Products Market Segmentation Analysis:

Based on nature, the market for psyllium products can be divided into conventional and organic materials. The organic sector is witnessing a high CAGR during the forecast period due to global trends in organic and natural supplements and nutraceuticals. Existing segments are expected to dominate in terms of volume share due to profitability and the low presence of residues in the final product.

On the basis of supply, the psyllium products market can be classified into psyllium husks, psyllium husk seeds, and psyllium husk powders. The entire segment is expected to dominate the global market in terms of volume share. The powder segment is expected to exhibit strong CAGR during the forecast period due to increased application in the supplement and pharmaceutical markets.

Depending on the application, the market for psyllium products can be segmented into feed, pharmaceuticals, dietary supplements, etc. The dietary supplement segment is expected to dominate the global psyllium products market due to high demand in the segment. The pharmaceutical sector is also expected to show significant growth during the forecast period.

Geographical Segmentation Analysis:

• North America - the United States and Canada
• Europe - United Kingdom, Spain, Germany, Italy, and France
• The Asia Pacific - India, Japan, China, Australia, Singapore, Malaysia, South Korea, New Zealand, and Southeast Asia
• Latin America  - Brazil, Argentina, Mexico, and Rest of LATAM
• The Middle East and Africa - Africa and Middle East (Saudi Arabia, UAE, Lebanon, Jordan, Cyprus)

Regional Analysis:

North America and Europe account for more than 60% of the global psyllium products market share due to the large number of end users in these two regions. In North America, the consumption of dietary supplements has seen the most growth in recent years, leading to an increase in the use of functional ingredients, including psyllium husk products. Additionally, supplement manufacturers in North America are increasingly using electronic tea products in herbal supplements, which is creating better market opportunities for the regional electronic tea market. European countries are showing strong trends in health and wellness, functional foods, etc. This trend supports the use of healthy ingredients like psyllium husk products. As the healthy eating habits of European consumers increase, the demand for supplements and healthy foods is expected to increase, providing a beneficial environment for the market for psyllium products in the area.

Key Players in the Market:

Major Key Players in the Global Psyllium Products Market are

• Atlas Industries
• Jyotindra International
• Keyur Industries
• AbhyudayIndutries
• JYOT Overseas Pvt. Ltd
• RajgangaAgro Product Pvt. Ltd
• Satnam Psyllium Industries
• Ispasen Remedies
• Shree Mahalaxmi psyllium Pvt. Ltd
• Shubh Psyllium Industries