The size of the global pure coconut water market is expected to be worth USD 1.77 billion in 2024 and grow at a CAGR of 15.70% from 2024 to 2029 to achieve USD 3.67 billion by 2029.
Pure coconut water is a clear liquid that exists inside and is a popular drink in many tropical regions and is served as bottled, fresh, or canned. Pure coconut water is widely consumed as a sports drink due to its low fat and minimal calories. Most are sweet and are consumed as a refreshing drink. Pure coconut water is used to nutritionally functionalize and enrich a wide range of foods and beverages, including nutritional bars, cereals, dairy products, baked goods, beverages, sandwiches, sauces, and soup recipes. Pure coconut water is a versatile fruit with a variety of health benefits. In recent years, consumers are increasingly adopting various energy and healthy drinks to maintain a healthy lifestyle. Excessive consumption of sodas and sugary drinks leads to a host of health problems, including obesity, cardiovascular disease, and diabetes, in almost all ages, from children to working-class populations. Hence, pure coconut water is considered beneficial for all the above conditions, especially weight management, thus acting as an alternative to soft drinks. Coconut water consumption is increasing due to its associated health benefits, which is driving the global pure coconut water market growth.
Consumers actively focus on fitness and health. Pure coconut water is low in fat and sugar and very low in calories. It has many antioxidants and has therapeutic properties. Pure coconut water helps maintain kidney health, cardiovascular health, and blood pressure levels. It also helps control diabetes. In recent years, people around the world are increasingly adopting various healthy and nutritious beverages to maintain a healthy lifestyle. Overconsumption of sugar and carbonated beverages leads to a host of health problems, including obesity, cardiovascular disease, and diabetes, in almost all ages, from children to the working class. Coconut products are widely used as ingredients in a variety of processed foods, including cakes, cookies, soups, pies, smoothies, salads, and ice cream. As the consumption of processed foods increases, the demand for Pure coconut water products is expected to increase at a significant rate in the near future due to the growing urban population. Pure coconut water is a popular drink for its hydrating and cooling properties. This coconut water is rich in minerals, vitamins, and amino acids to accelerate market growth. Increased health awareness and increased demand for organic products will accelerate market demand. On the other hand, the growing popularity of ready-to-drink products will also accelerate the demand for pure coconut water during the conjecture period.
The growing health awareness among the public is one of the key factors driving the growth of the business. As the prevalence of lifestyle-related diseases increases, consumers' preference for pure coconut water as a treatment for a variety of metabolic disorders and other diseases such as obesity, kidney stones, diabetes, liver damage, blood pressure and digestive problems. Additionally, the vendors offer pure coconut water packaged with a variety of natural ingredients such as ginger, turmeric, and fruits to increase the nutritional value. These products are gaining immense popularity among athletes and fitness enthusiasts, which is driving the Pure coconut water market growth. Also, the growing food and beverage industry is contributing to the growth of the global pure coconut water market. Along with the growing number of Quick Service Restaurants (QSR), the emerging café culture has increased the use of coconut water blends and focused on a variety of innovative dishes. The growing demand for pure coconut water, especially in regions where coconut palms are scarce, is a major factor driving the growth of the world market for pure coconut water. Furthermore, the increased consumption of pure coconut water and the awareness of the health benefits in various health and fitness institutions in developed and developing countries is another important factor that is estimated to drive the growth of the global pure coconut market during the conjecture period.
The limited shelf life of pure coconut water is a major factor slowing the growth of the world market. The high costs associated with the packaging, processing, and distribution of pure coconut water is hampering the business growth.
REPORT METRIC |
DETAILS |
Market Size Available |
2023 to 2029 |
Base Year |
2023 |
Forecast Period |
2024 to 2029 |
CAGR |
15.70% |
Segments Covered |
By Packaging Type, Flavor, End-User, Distribution Channel, And Region |
Various Analyses Covered |
Global, Regional & Country Level Analysis; Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview of Investment Opportunities |
Regions Covered |
North America, Europe, APAC, Latin America, Middle East & Africa |
Market Leaders Profiled |
Harmless Harvest, Vita Coco, Taste Nirvana, C2o Pure Coconut Water, LLC, Wai Koko Coconut Water, Goya Foods, Inc, Craze Foods Ltd, Cococoast, Foco Pure Coconut Water, Mojo Organics Inc and Others. |
The Tetra Pak segment had the largest share of the global pure coconut water market in 2019 and is expected to dominate during the outlook period. This type of packaging increases the shelf life and minimizes the loss of fragrance in the packaged product. Keeps coconut products pure and safe from exposure to preserve freshness, contaminants, and quality.
The original flavor segment had the largest portion of the world market for pure coconut water in 2019. The original flavor is a slightly sweet, subtle and flavorful flavor obtained from coconut endosperm. The quality of coconut water cannot be attributed to sugar or minerals. Because it has a general flavor and unique characteristics.
The foodservice sector had a significant share in 2019. In the foodservice and beverage sector, coconut water is gaining popularity as it can be stored and used for a long time, thus which can reduce operating costs. Additionally, with shorter prep times and shorter wait times for customers, fast food chains and quick service restaurants have adopted it as a substitute for fresh ingredients.
The retail distribution segment accounted for a significant share of the pure coconut water market in 2019. These channels offer a wide range of products and function as a one-stop solution for all your daily needs. Therefore, the retail distribution includes convenience stores, supermarkets/hypermarkets, etc., which are preferred when shopping for everyday groceries and food.
Asia Pacific has the largest share of the worldwide market for pure coconut water in terms of sales due to the high consumption of coconut water and increased coconut production in the developing countries of the region. The North American market had the second highest revenue share of the global pure coconut water market due to growing demand for organic packaged food and beverages. The Middle East and Africa markets are supposed to show the fastest growth in terms of revenue, driven by increasing demand for packaged food and beverages and the increased consumption of packaged coconut water in the area. Furthermore, the European and Latin American markets are likely to show modest growth during the conjecture period.
Major key players in the global pure coconut water market are Harmless Harvest, Vita Coco, Taste Nirvana, C2o Pure Coconut Water, LLC, Wai Koko Coconut Water, Goya Foods, Inc, Craze Foods Ltd, Cococoast, Foco Pure Coconut Water, Mojo Organics Inc and Others.
By Packaging Type
By Flavor
By End User
By Distribution Channels
By Region
Frequently Asked Questions
The global Pure Coconut Water market can expand with a CAGR of 15.7% during the forecast period.
Harmless Harvest, Vita Coco, Taste Nirvana, C2o Pure Coconut Water, LLC, Wai Koko Coconut Water, Goya Foods, Inc, Craze Foods Ltd and Others.
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