Sauerkrauts Market

Global Sauerkrauts Market Size (2024 to 2029)

The global sauerkrauts market share value in 2024 was 4.04 billion, and it is expected to grow at a CAGR of 5.00% during the forecast period 2024-2029 to reach USD 4.67 billion by 2029.

Sauerkrauts are made by finely cutting cabbage and fermenting them in lactic acid. During this procedure, the cabbage is massaged with salt to decrease the moisture in the final product. Sauerkrauts are prepared by using an anaerobic process where natural bacteria are used. During this process, lactic acid is produced. During this process, carbon dioxide is produced, which helps the cabbage stay submerged. This is done to prevent the growth of hazardous bacteria. This mixture is stored for a few days to several weeks of fermentation. This depends on temperature and the required flavor. Then finally, Sauerkrauts is ready to eat. This helps in the preservation of the Sauerkrauts. The cabbage in sauerkraut helps to offer a sour and crisp texture to it. Sauerkrauts were invented in China. Then Germans marketed the product. As in German, ‘Sauer’ means acid, and ‘Krauts’ means cabbage. Sauerkrauts consists of various nutrients, fibers, and vitamins A, C, K, and B. This helps in digestion helps to boost immunity. Sauerkraut is a good source of iron, manganese, and copper. Sauerkrauts are low in carbohydrates and high in fiber. This also helps in weight loss. This is made from lactic acid and microorganisms that help to treat cancer and many other health issues.

The increase in innovations in the food industries is creating opportunities for the growth of the sauerkraut market. The increase in innovations is due to an increase in investment in the industry. As in the European region, there is the increase in innovation in fermented products is creating supply-side demand, and the countries such as France and Germany are increasing their investment in innovation and various research. Additionally, the rise in the number of product developments and advancements in technology is expected to create opportunities for the Sauerkraut market growth. Additionally, the increase in awareness among the geriatric population about consuming healthy food. These are the factors that are creating opportunities in the sauerkrauts market growth.

Global Sauerkrauts Market Drivers:

The increase in demand for Sauerkrauts from the food and beverage industry. This increase in demand is due to an increase in the consumption of fermented food across the globe. The majority of the population prefers foreign food cultures. The health benefits associated with Sauerkrauts increase the demand for Sauerkrauts. Sauerkrauts is a nutritional product as it consists of various minerals, vitamins, fiber, etc. Sauerkrauts are used in the food industries as it is of low carbohydrate content and high in fiber. Sauerkraut also helps in weight loss. The increase in awareness among consumers to eat products with low carbohydrate content to reduce weight loss. This increased the consumption of sauerkraut in the market. Sauerkrauts are used to enhance the taste and flavor. Hence this helps to drive the Sauerkrauts market growth.

The increase in demand for Sauerkrauts in the personal care industry is one of the major driving factors in the Sauerkrauts market growth. This is due to its properties. Sauerkrauts consist of various vitamins such as vitamins A, B, C, and K. Hence sauerkrauts are used in the personal care industry. The increase in the incidence of high cholesterol patients across the globe drives market growth as Sauerkrauts help in weight loss and have high fiber content. Sauerkraut also helps to treat cardiovascular diseases. The increasing popularity of organic food and increasing disposal income among the population drives the Sauerkrauts market growth. Additionally, the presence of antioxidants in it helps to prevent skin aging and cell oxidation. This increases the demand for sauerkraut in the market. The increasing popularity of plant-based diets across the world is because of changes in consumer preference towards healthy food.

Global Sauerkrauts Market Restraints:

Despite the many health benefits associated with sauerkrauts, there are some side effects due to the consumption of sauerkrauts. The consumption of sauerkraut leads to high sodium content in the body, gas and bloating, histamine intolerance, etc. Additionally, the presence of competition from other fermented products in the market restricts the market growth. As this is, perishable products that require proper handling and storage procedures hinder market growth. Sauerkraut is made of cabbage, and cabbage is a seasonal crop this decreases the production of sauerkrauts. These are the restraining factors to the sauerkrauts market growth.

Impact of COVID-19 on Sauerkrauts Market:

The outbreak of COVID-19 affected many industries, including the sauerkraut market. COVID-19 led to a decrease in demand for sauerkraut. This was due to the output of major agricultural products decreasing as sauerkrauts are majorly made up of cabbage. The decrease in the cultivation of cabbage during the pandemic led to a decrease in the production of sauerkrauts. The pandemic led to cause disruption in supply chain management, which led to cause delays in the supply of raw materials required for the production of sauerkrauts. Many industries producing sauerkraut faced this problem during COVID-19. This also caused issues in inventory management. In the initial phase, these issues were faced by the sauerkraut market. But after the initial phase of COVID-19, the decrease in restrictions led to a slight increase in the growth of the sauerkraut market. But consumption of sauerkraut increased the level of ACE2, which makes the COVID -19 virus hard to spread in the human body. Additionally, health benefits associated with sauerkrauts led to an increase in the demand for sauerkrauts.

REPORT COVERAGE: 

This research report on the Global Sauerkrauts Market has been segmented and sub-segmented based by form, packaging, distribution channel & region

Global Sauerkrauts Market - By Form:

• Solid
• Liquid

Among these, the solid segments dominate the Sauerkrauts Market shares. The solid segment is expected to show its dominance in the Sauerkrauts market over the forecasting period. This is due to the solid sauerkraut form being the original form of it. This is formed from white cabbage. It is the oldest vegetable preservation, and because of this, solid sauerkraut has a high preference among the population. The liquid form segment is expected to show the fastest sauerkraut market growth over the projected period. This is due to the liquid-formed sauerkraut being used in juices because of its health benefits.

Global Sauerkrauts Market - By Packaging:

• Jars
• Cans
• Pouches

Among these, the Jars segments dominate the Sauerkrauts Market size. The jars segment is expected to show its dominance in the Sauerkrauts market over the forecasting period. The HDPE jars are used as they do not break during transportation. The pouches segment is expected to show the fastest CAGR growth over the forecasting period. This is due to their cost-effectiveness and their flexibility. Additionally, as they are light weighed, handling these pouches is easier.

Global Sauerkrauts Market - By Distribution Channel:

• Supermarkets and Hypermarkets
• Departmental Stores
• Online
• Others

Among these, the supermarket and hypermarket segments dominate the Sauerkrauts Market value. The supermarket and hypermarket segment is expected to show its dominance in the Sauerkrauts market over the forecasting period as these supermarkets offer larger and wider selection options to the consumers. The online segment is expected to show the fastest CAGR growth in the sauerkraut market over the projected period. This is due to the increase in usage of e-commerce among consumers as it increases safety and convenience.

Global Sauerkrauts Market - By Region:

• North America
• Europe
• APAC
• Latin America
• Middle East And Africa

The North American region is expected to show dominance in the Sauerkrauts Market over the forecasting period. This is due to an increase in awareness among the population about health-conscious organic food products. The increase in consumption of fermented food products in the region drives regional growth. The main countries contributing to the regional growth are the United States and Canada. The rise in awareness among the geriatric population due to sauerkrauts’ quality of reducing weight which aids obesity. Sauerkrauts have nutritional qualities as it consists of various minerals, vitamins, and antioxidants. It also has anti-inflammatory properties. As it contains these materials, this is also used in manufacturing various products in the personal care industry.

The European region is expected to have significant growth in the Sauerkrauts Market over the forecasting period. This is due to an increase in the consumption of sauerkraut in nations such as Germany, France, and other eastern countries in the region. Additionally, the increase in innovation in the fermented food industry also drives regional growth. Additionally, the health benefits associated with sauerkraut drive the European market growth. The Asia Pacific region is anticipated to show the fastest CAGR growth in the Sauerkrauts Market over the projected period. This is due to an increase in demand for ready-to-eat food and an increase in awareness among the population about the health benefits offered by sauerkraut.

KEY MARKET PLAYERS:

The Key Market Players of Global Sauerkrauts Market are Sauerkraut Culture (U.S.), Sinto Gourmet (U.S.), Cosmos Food Co., Inc. (U.S.), Real Pickles (U.S.), Mama O's Premium Sauerkraut (US), Dongwon Group (Seoul), Lucky Foods (U.S.), Sunja's Sauerkraut (U.S.), King's Asian Gourmet (U.S.), Pulmuone Foods USA (U.S.), Elaia Holdings (Hong Kong), Tazaki Foods Limited (U.K.)

RECENT HAPPENINGS IN THE MARKET:

In January 2023, Vadasz, the top chilled pickle and ferments brand in the UK, is extending its product line with the introduction of its Pineapple and Turmeric Sauerkraut, a sweet and tart take on the fermented superfood. The introduction of Pineapple and Turmeric Sauerkraut offers a brand-new flavor of super-condiment that has never been seen before on supermarket shelves as consumer interest in fermented foods and beverages continues to expand.