The Artificial Grass Market is anticipated to reach an extent of USD 4.44 billion by the end of the assessment period with a compound annual growth rate of 6.78% throughout the conjecture period (2021-2026).
Artificial grass is a peripheral part of artificial fibres that looks similar to normal grass. Artificial grass is commonly used on sports fields that require a very durable grass surface. The benefits of using artificial grass include uneven maintenance, weather resistance, a high-quality grass surface and a lower risk of injury. In addition, the use of artificial grass helps conserve water and is useful in adverse weather conditions. Artificial grass is also used in landscaping and many other applications. Hybrid herbs are used in training fields and stadium fields. However, due to the health risks associated with rubber, manufacturers are currently focusing on natural filler to reduce the toxic effects of artificial grass. These innovations improve the growth of the global artificial grass market.
Impact of covid-19 on Artificial Grass Market:
The impact of COVID-19 on the economy is undoubtedly devastating. No sector has escaped its impact. Its impact on agriculture is complex and varied among the various segments that make up the agricultural value chain. This impact will reverberate throughout the economy and will last for more than a few months. The problems of agriculture at this time are mainly related to (a) the availability of labor and (b) the inability to access product markets due to problems in transportation and market operations. Lack of labor availability has hampered operations in many regions. However, cash crops are heavily affected as they tend to be more dependent on the migrant workforce. Consequently, the shortage of migrant labor has led to a sharp increase in daily crop wages. In many regions, the increase can reach 50%, making it non-remunerative for producers, because prices have collapsed due to lack of market access, including interrupted transport and border closures. This contrasts with regions where migrant workers returned home from urban areas, causing a sharp drop in farm wages.
AstroTurf and SYNlawn has been agreed to purchase SportGroup Holding, along with its associated manufacturing facilities.
Multi-category home textiles provider Natco Home Products is expanding its reach to a new industry with its recent acquisition of Pregra, a manufacturer, wholesaler and installer of artificial grass products.
Drivers and Restraints of Artificial Grass Market:
The growing demand for inexpensive, durable, easy-care flooring products for use in outdoor applications are the main factors driving demand for artificial grass. These products also eliminate the use of harmful pesticides and fertilizers used for natural grass. Plus, they're easy to maintain and replace, greatly reducing user maintenance costs. Growth in the construction sector is a key factor driving the market in the United States. Artificial grass is having an increasing call from the construction of new homes, sports complexes, stadiums and commercial lawns. Early acceptance and product innovations have contributed to the growth of the artificial grass market in the country. Modern artificial grass contains antibacterial properties, which help prevent the spread of bacteria and germs.
Furthermore, unlike natural grass, the product is not exposed to dangerous pesticides, which makes it suitable for both children and animals. Consequently, demand for the product in playgrounds and parks is expected to increase during the forecast period. Schools and sports clubs are likely to be key consumers of the product, as it can withstand wear and tear. The increasing demand for artificial grass in public spaces for efficient water use landscaping solutions should stimulate demand during the forecast period. The Synthetic Grass Council represents the stakeholders involved in the design, installation, consultation, and testing of synthetic grass products. The promotional activities of these organizations should stimulate the growth of the industry in future. However, in recent years, several soccer players have suffered ACL injuries on grass pitches, limiting their reach in these applications.
The segmentation for global Artificial Grass market can be made on the basis of Material and Application.
Artificial grass made from polyethylene materials accounted for the majority of the market in terms of volume and revenue in 2018 and is expected to continue to dominate during the forecast period. The superior characteristics of the products, such as durability, softness and resistance, are the factors that contribute to their greater popularity in end-user applications.
The increased participation in outdoor sports of the young population worldwide has paved the way for the construction of new stadiums and sports fields and, in turn, has supported the growth of the industry. The development of sports fields and stadiums for popular outdoor sports such as rugby and tennis in the region has helped the market grow.
The Artificial Grass market has been studied in the regions of North America, Asia Pacific, Europe, Latin America, and Middle East and Africa. Europe accounted for a significant market share, in terms of revenue, globally in 2018 and is expected to grow at a significant rate during the outlook period. The presence of a large number of sports fields, the transition of trends from natural to synthetic grass and the growing popularity of outdoor sports should support the growth of the artificial grass market in the region. The synthetic grass market in France is expected to register growth at a compound annual rate of 4.5%, in terms of turnover, during the projected period due to the increase in the installation of grass on rugby fields. Also, the increasing adoption of the product in residential and commercial buildings in the country should further support the demand for products.
Asia-Pacific is forecast to grow at 5.7% in volume during the outlook period due to higher construction supported by higher investment from foreign multinationals. In addition, growth in commercial park construction and rapid urbanization is expected to support market growth. The construction industry in Central and South America is expected to grow due to increased investment by foreign and domestic actors in Brazil, Argentina, Colombia, Chile and Peru. The artificial grass market in the Middle East and Africa is likely to grow due to the development of commercial construction in the region and the upcoming FIFA World Cup in Qatar.
Sports Group had the most prominent share of the Artificial Grass Market in terms of sales and revenue in 2017.
The Artificial Grass Market is concentrated with key players such as Green Diamond Synthetic Turf, Sports Group, K&B Junwoo, Rhino-Turf, ForeverLawn, Global Syn-Turf, Creative Recreation Solutions, Challenger Industries Inc, CC Grass, SiS Pitches, Tencate Grass, and Tarkett Group.
1.1 Market Definition
1.2 Scope of the report
1.3 Study Assumptions
1.4 Base Currency, Base Year and Forecast Periods
2. Research Methodology
2.1 Analysis Design
2.2 Research Phases
2.2.1 Secondary Research
2.2.2 Primary Research
2.2.3 Data Modelling
2.2.4 Expert Validation
2.3 Study Timeline
3. Report Overview
3.1 Executive Summary
3.2 Key Inferencees
4. Market Dynamics
4.1 Impact Analysis
4.2 Regulatory Environment
4.3 Technology Timeline & Recent Trends
5. Competitor Benchmarking Analysis
5.1 Key Player Benchmarking
5.1.1 Market share analysis
5.1.3 Regional Presence
5.2 Mergers & Acquistion Landscape
5.3 Joint Ventures & Collaborations
6. Market Segmentation
6.1 Artificial Grass Market, By Material
6.1.4 Market Size Estimations & Forecasts (2019-2024)
6.1.5 Y-o-Y Growth Rate Analysis
6.1.6 Market Attractiveness Index
6.2 Artificial Grass Market, By Application
6.2.4 Market Size Estimations & Forecasts (2019-2024)
6.2.5 Y-o-Y Growth Rate Analysis
6.2.6 Market Attractiveness Index
7. Geographical Landscape
7.1 Global Identity Governance and Administration Market, by Region
7.2 North America - Market Analysis (2018 - 2024)
7.2.1 By Country
7.2.2 By Material
7.2.3 By Application
7.3.1 By Country
184.108.40.206 Rest of Europe
7.3.2 By Material
7.3.3 By Application
7.4 Asia Pacific
7.4.1 By Country
220.127.116.11 South Korea
18.104.22.168 South East Asia
22.214.171.124 Australia & NZ
126.96.36.199 Rest of Asia-Pacific
7.4.2 By Material
7.4.3 By Application
7.5 Latin America
7.5.1 By Country
188.8.131.52 Rest of Latin America
7.5.2 By Material
7.5.3 By Application
7.6 Middle East and Africa
7.6.1 By Country
184.108.40.206 Middle East
7.6.2 By Material
7.6.3 By Application
8. Key Player Analysis
8.1 Green Diamond Synthetic Turf
8.1.1 Business Description
8.1.4 SWOT Analysis
8.1.5 Recent Developments
8.1.6 Analyst Overview
8.2 Sports Group
8.3 K&B Junwoo
8.6 Global Syn-Turf
8.7 Creative Recreation Solutions
8.8 Challenger Industries Inc
8.9 CC Grass
8.10 SiS Pitches
9. Market Outlook & Investment Opportunities
List of Tables
List of Figures