We are monitoring the impact of COVID-19 on Electrolyte Mixes Market Get in touch with us for detailed analysis Know More
Pulished Date January, 2021
ID: 10881
Share on
Share on

Electrolyte Mixes Market by Product Type (Tablets & Capsules, Electrolyte Powders, RTD Beverages), Distribution Channel (Store-Based, Non-Store-Based), and Region (North America, Europe, Latin America, Asia Pacific, and Middle East and Africa) – Industry Size, Share, Trends, Growth, Demand, Revenue, Sales and Competitors Analysis Forecast Report 2021-2026

Pulished: January, 2021
ID: 10881
Pages: 160

Electrolyte Mixes Market Size Analysis 2021-2026:

Electrolyte Mixes Market size was expected at USD 3.2 billion in 2020 and is determined to reach over USD 9.7 billion by the end of the envisioned period, recording a CAGR of 11.7% over the projection period 2021-2026.

As the number of consumers concerned about health and fitness increases globally, the demand for electrolyte mixes, especially in developed regions, has grown dramatically. Additionally, as more consumers continue to seek consulting services from dietitians, food experts, and fitness trainers, among others, levels of awareness of the benefits of electrolyte mixes have increased, which has led to a steady growth in demand for these blends. Also, since electrolyte mixtures play an imperative role in enhancing the functions of the human body and regulating blood pressure, popularity levels around the world have risen in recent years. Players involved in today's electrolyte mixes market should focus on engaging marketing campaigns, increasing awareness of their benefits, and pricing strategies to gain advantage. Oral rehydration solutions have gained popularity around the world due to ease of use, availability of different flavors, and constant research effort, a factor that is supposed to drive the growth of the global electrolyte mixes market during the outlook period.

Recent Developments

  • In September 2020, Unilever announced that it has entered into an agreement to acquire Liquid I.V., a manufacturer of electrolyte drink mixes, for an undisclosed amount. Liquidate I.V. was founded in 2012 by businessman Brandon Cohen, who prior to founding the company worked in sales for the Arizona Diamondbacks. The brand touts its proprietary cell transport technology, which is said to improve water hydration two to three times.
  • Jagdale Industries has sold its brand ORS-L, an electrolyte fortified ready-to-drink product to Johnson & Johnson Pte. Limited. Although the financial terms of the transaction are unknown, it has been obtained from sources that the sale was valued at Rs 750 million. MAPE's advisory group was the only banker to sign this transaction. The patented ORS-L brand developed by Jagdale has gained momentum in the marketplace as a non-invasive and easy-to-consume fluid replacement process at home, reducing hospitalizations.
  • Johnson & Johnson (J&J), one of the world's leading companies in health products, acquired the ORSL brand of ready-to-drink electrolytes from Jagdale Healthcare, according to a press release. Jagdale Health Care is one of many Bangalore-based Jagdale Industries dedicated to food, health, plantations and related businesses.
  • BASF Corporation, the largest subsidiary of German chemical manufacturer BASF, has agreed to sell its electrolyte business in Europe and the United States to Shenzhen Capchem Technology Co., Ltd. (Capchem) for $ 1.2 million. Under the terms of the agreement, Capchem will take over the electrolyte business of the New Jersey-based company, including associated technologies, the Selectilyte brand and other assets, as well as all customers.

Market Drivers and Restraints:

The market for electrolyte mixes is driven by growing health awareness among consumers, especially athletes, as simply drinking water would not provide all the necessary minerals organization. However, electrolyte-infused sports drinks are intended for athletes and sportsmen and not for people with sedentary lifestyles, as these drinks contain calories from added sugar. The ever-changing behavior of consumers around the world is one of the key factors that continue to influence global trends in the food and beverage industry. One of the main trends that has emerged in the food and beverage industry is that of electrolyte blends. While innovations in the food and beverage industry have come at a steady pace over the past decade, today brands aim to increase the health quotient of their products to meet the growing concerned population of your health in the world. Electrolyte-mixed functional waters have gained enormous popularity around the world as the fitness market grows exponentially. Sensing the rising need for fitness products, several leading companies have entered the electrolyte mixes market in recent years. Additionally, increased consumer awareness of the benefits of consuming electrolyte blends has significantly driven the overall demand around the world. The increase in the number of health-oriented consumers globally, attractive marketing strategies and the growing focus on introducing electrolyte blends with innovative packaging are some of the other factors expected to drive market growth overall electrolyte mixes business over the conjecture period. The market demand for electrolyte mixes is rising due to the augmented use of these products and the growing need for energy drinks across the planet. The growing number of health-conscious consumers, as well as the high number of consumers participating in various outdoor sports and athletic activities, have led to a worldwide demand for electrolyte mixes.

Market Segmentation:

The global electrolyte mixes market has been segmented based on the product type, distribution channel, and region. By product type, the market has been divided into RTD drinks, electrolyte powders, tablets, and capsules, among others. According to the distribution channel, the market was classified as store-based and non-store-based.

Impact of COVID-19 on Electrolyte Mixes Market

The unprecedented coronavirus pandemic is expected to have a minor impact on the overall growth of the global electrolyte mixes market. As many consumers continue to realize the importance of electrolyte blends and their role in improving overall fitness, the demand for these mixes has grown steadily in 2020 around the world. However, due to strict lockdowns and closing of shopping malls, retail stores and supermarkets in several countries around the world, offline sales fell significantly in 2020. However, online sales have seen gradual growth during the first two quarters of 2020, as consumers adopted this sales channel as a precautionary measure during the COVID-19 pandemic.

Regional Analysis:

The global Electrolyte Mixes market has been categorized by geography as North America, Asia Pacific, Europe, Latin America, and Middle East and Africa. In North America, the adoption of healthy lifestyles with an emphasis on sports and fitness and high disposable incomes is driving business growth. Additionally, the increasing consumption of RTD beverages and health beverages is supporting market boom. In Asia-Pacific, the consumption of electrolyte mixes is increasing especially in developing countries such as China and India. The market has growth potential in the hot and humid Asian subcontinent. Additionally, the increase in per capita disposable income in the region is expected to drive market growth during the outlook period. The introduction of innovative isotonic drinks with varied flavors such as lemon and strawberry is driving industry growth in Europe. Furthermore, the growing health conscious population in the region is expected to fuel the demand for electrolyte blends in Europe. The rest of the world market is estimated to grow at a significant rate due to effective product positioning, increased per capita disposable income, and ease of consumption in the form of electrolyte powders, concentrates and tablets.

Leading Company

Cargill Inc. had the largest share of the Electrolyte Mixes Market in terms of sales and revenue in 2020.

Key Players

Prominent players in the Global Electrolyte Mixes Market include Ultima Health Products, Inc, Cargill, BA Sports Nutrition LLC., The Coca-Cola Company, Vega (CA), LyteLine, LLC, Prestige Brands Holdings, Inc., PepsiCo, Inc., Fonterra Co-operative Group Limited, and Abbott Laboratories Incorporated.

1. Introduction                                 

                1.1 Market Definition                    

                1.2 Scope of the report                

                1.3 Study Assumptions                 

                1.4 Base Currency, Base Year and Forecast Periods                          

2. Research Methodology                                           

                2.1 Analysis Design                         

                2.2 Research Phases                      

                                2.2.1 Secondary Research           

                                2.2.2 Primary Research 

                                2.2.3 Data Modelling      

                                2.2.4 Expert Validation  

                2.3 Study Timeline                          

3. Report Overview                                        

                3.1 Executive Summary                

                3.2 Key Inferencees                       

4. Market Dynamics                                       

                4.1 Impact Analysis                         

                                4.1.1 Drivers      

                                4.1.2 Restaints  

                                4.1.3 Opportunities        

                4.2 Regulatory Environment                       

                4.3 Technology Timeline & Recent Trends                            

5. Competitor Benchmarking Analysis                                    

                5.1 Key Player Benchmarking                     

                                5.1.1 Market share analysis        

                                5.1.2 Products/Service  

                                5.1.3 Regional Presence               

                5.2 Mergers & Acquistion Landscape                      

                5.3 Joint Ventures & Collaborations                        

6. Market Segmentation                                              

                6.1 Electrolyte Mixes Market, By Product Type                  

                                6.1.1 Tablets & Capsules              

                                6.1.2 Electrolyte Powders            

                                6.1.3 RTD Beverages      

                                6.1.4 Market Size Estimations & Forecasts (2021-2026)   

                                6.1.5 Y-o-Y Growth Rate Analysis             

                                6.1.6 Market Attractiveness Index          

                6.2 Electrolyte Mixes Market, By Distribution Channel                   

                                6.2.1 Store-Based           

                                6.2.2 Non-Store-Based 

                                6.2.3 Market Size Estimations & Forecasts (2021-2026)   

                                6.2.4 Y-o-Y Growth Rate Analysis             

                                6.2.5 Market Attractiveness Index          

7. Geographical Landscape                                         

                7.1 Global Identity Governance and Administration Market, by Region                  

                7.2 North America - Market Analysis (2018 - 2024)                            

                                7.2.1 By Country              

                                                7.2.1.1 USA

                                                7.2.1.2 Canada

                                7.2.2 By Product Type   

                                7.2.3 By Distribution Channel     

                7.3 Europe                         

                                7.3.1 By Country              

                                                7.3.1.1 UK

                                                7.3.1.2 France

                                                7.3.1.3 Germany

                                                7.3.1.4 Spain

                                                7.3.1.5 Italy

                                                7.3.1.6 Rest of Europe

                                7.3.2 By Product Type   

                                7.3.3 By Distribution Channel     

                7.4 Asia Pacific                  

                                7.4.1 By Country              

                                                7.4.1.1 China

                                                7.4.1.2 India

                                                7.4.1.3 Japan

                                                7.4.1.4 South Korea

                                                7.4.1.5 South East Asia

                                                7.4.1.6 Australia & NZ

                                                7.4.1.7 Rest of Asia-Pacific

                                7.4.2 By Product Type   

                                7.4.3 By Distribution Channel     

                7.5 Latin America                             

                                7.5.1 By Country              

                                                7.5.1.1 Brazil

                                                7.5.1.2 Argentina

                                                7.5.1.3 Mexico

                                                7.5.1.4 Rest of Latin America

                                7.5.2 By Product Type   

                                7.5.3 By Distribution Channel     

                7.6 Middle East and Africa                           

                                7.6.1 By Country              

                                                7.6.1.1 Middle East

                                                7.6.1.2 Africa

                                7.6.2 By Product Type   

                                7.6.3 By Distribution Channel     

8. Key Player Analysis                                    

                8.1 Cargill Inc.                    

                                8.1.1 Business Description           

                                8.1.2 Products/Service  

                                8.1.3 Financials 

                                8.1.4 SWOT Analysis       

                                8.1.5 Recent Developments       

                                8.1.6 Analyst Overview 

                8.2 Ultima Health Products, Inc                 

                8.3 BA Sports Nutrition LLC                         

                8.4 The Coca-Cola Company                       

                8.5 Vega                              

                8.6 LyteLine, LLC                              

                8.7 Prestige Brands Holdings, Inc                              

                8.8 PepsiCo, Inc               

                8.9 Fonterra Co-operative Group Limited                             

                8.10 Abbott Laboratories                             

9. Market Outlook & Investment Opportunities                                

Appendix                                           

                List of Tables                     

                List of Figures                   

  • Global and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
  • Segment-level analysis in terms of Type, Distributional Channels along with market size forecasts and estimations to detect key areas of industry growth in detail
  • Identification of key drivers, restraints, opportunities and challenges (DROC) in the market and their impact on shifting market dynamics
  • Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
  • Study the micro environment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analyzing the level of competition and business strategy development
  • A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment
  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies
  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis and main conclusions
  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market
  1. Global Electrolyte Mixes Market By Region, From 2021-2026 ( USD Billion )
  2. Global Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  3. Global Tablets & Capsules Market By Region, From 2021-2026 ( USD Billion )
  4. Global Electrolyte Powders Market By Region, From 2021-2026 ( USD Billion )
  5. Global RTD Beverages Market By Region, From 2021-2026 ( USD Billion )
  6. Global Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  7. Global Store-Based Market By Region, From 2021-2026 ( USD Billion )
  8. Global Non-Store-Based Market By Region, From 2021-2026 ( USD Billion )
  9. North America Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  10. North America Tablets & Capsules Market By Region, From 2021-2026 ( USD Billion )
  11. North America Electrolyte Powders Market By Region, From 2021-2026 ( USD Billion )
  12. North America RTD Beverages Market By Region, From 2021-2026 ( USD Billion )
  13. North America Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  14. North America Store-Based Market By Region, From 2021-2026 ( USD Billion )
  15. North America Non-Store-Based Market By Region, From 2021-2026 ( USD Billion )
  16. United States Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  17. United States Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  18. Canada Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  19. Canada Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  20. Europe Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  21. Europe Tablets & Capsules Market By Region, From 2021-2026 ( USD Billion )
  22. Europe Electrolyte Powders Market By Region, From 2021-2026 ( USD Billion )
  23. Europe RTD Beverages Market By Region, From 2021-2026 ( USD Billion )
  24. Europe Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  25. Europe Store-Based Market By Region, From 2021-2026 ( USD Billion )
  26. Europe Non-Store-Based Market By Region, From 2021-2026 ( USD Billion )
  27. U.K. Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  28. U.K. Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  29. Germany Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  30. Germany Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  31. France Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  32. France Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  33. Italy Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  34. Italy Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  35. Spain Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  36. Spain Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  37. Asia Pacific Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  38. Asia Pacific Tablets & Capsules Market By Region, From 2021-2026 ( USD Billion )
  39. Asia Pacific Electrolyte Powders Market By Region, From 2021-2026 ( USD Billion )
  40. Asia Pacific RTD Beverages Market By Region, From 2021-2026 ( USD Billion )
  41. Asia Pacific Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  42. Asia Pacific Store-Based Market By Region, From 2021-2026 ( USD Billion )
  43. Asia Pacific Non-Store-Based Market By Region, From 2021-2026 ( USD Billion )
  44. Japan Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  45. Japan Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  46. China Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  47. China Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  48. India Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  49. India Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  50. Australia Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  51. Australia Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  52. South Korea Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  53. South Korea Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  54. Latin America Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  55. Latin America Tablets & Capsules Market By Region, From 2021-2026 ( USD Billion )
  56. Latin America Electrolyte Powders Market By Region, From 2021-2026 ( USD Billion )
  57. Latin America RTD Beverages Market By Region, From 2021-2026 ( USD Billion )
  58. Latin America Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  59. Latin America Store-Based Market By Region, From 2021-2026 ( USD Billion )
  60. Latin America Non-Store-Based Market By Region, From 2021-2026 ( USD Billion )
  61. Brazil Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  62. Brazil Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  63. Argentina Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  64. Argentina Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  65. Mexico Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  66. Mexico Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  67. Rest of Latin America Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  68. Rest of Latin America Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  69. Middle East and Africa Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  70. Middle East and Africa Tablets & Capsules Market By Region, From 2021-2026 ( USD Billion )
  71. Middle East and Africa Electrolyte Powders Market By Region, From 2021-2026 ( USD Billion )
  72. Middle East and Africa RTD Beverages Market By Region, From 2021-2026 ( USD Billion )
  73. Middle East and Africa Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  74. Middle East and Africa Store-Based Market By Region, From 2021-2026 ( USD Billion )
  75. Middle East and Africa Non-Store-Based Market By Region, From 2021-2026 ( USD Billion )
  76. Middle East Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  77. Middle East Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )
  78. Africa Electrolyte Mixes Market By Product Type, From 2021-2026 ( USD Billion )
  79. Africa Electrolyte Mixes Market By Distribution Channel, From 2021-2026 ( USD Billion )

Please wait. . . . Your request is being processed

LICENCE TYPE

$ 1234 4255

Clients
clients
clients
clients
clients
clients
clients
Click for Request Sample