The healthcare virtual assistants market in Europe is predicted to progress at a CAGR of 30.43% from 2022 to 2027, and the market size is expected to grow from USD 281.2 million in 2022 to USD 1061 million by 2027.
The growing mobile phone usage and internet penetration drive the European healthcare virtual assistants market. In addition, the awareness among people regarding taking healthcare support online is growing in the European region, resulting in market growth. An estimated 78% of the population in Europe is using smartphones. Recently, Europe had a 5G internet connection, due to which the European population has accessibility to fast internet. Furthermore, owing to the growing awareness regarding healthcare, there is a trend for gathering information from virtual healthcare assistance, providing insights into a patient’s health with a simple touch. These virtual assistants enable remote communication between the healthcare provider and the patient. Due to the fast response from the different types of virtual-based software and devices, users are showing more interest in interacting with the virtual health assistant leading to market growth in Europe. In addition, the growing patient count suffering from chronic diseases is expected to favor the market growth in Europe during the forecast period.
In addition, the growing adoption of advanced technologies such as artificial intelligence in the healthcare system is another factor promoting the European healthcare virtual assistants market growth. An AI-related healthcare virtual assistant helps in giving a personalized experience to the user/patients. For example, a virtual healthcare assistant helps identify diseases based on the symptoms and suggests stats on the status of the patient’s health. They also use advanced technologies, such as machine learning, the internet of things, big data, and others, to curate accurate results.
Furthermore, the growing number of product launches and mobile applications are expected to drive the market forward. Due to the growing demand for these virtual assistants in healthcare, key players and manufacturers are focusing on developing the systems by adding different features, such as voice typing and explaining health problems through images.
However, data privacy is one of the significant concerns hampering European market growth. Personal or health-related data stored in the hospital database gathered by virtual assistance can be misused by third parties. In addition, the high cost of virtual assistance and related software hinders market growth. The lack of skilled professionals and lack of internet connectivity in rural areas are the other factors that impede market growth.
This research report on the Europe healthcare virtual assistants market has been segmented and sub-segmented into the following categories.
By Product:
By User Interface:
By End User:
By Country:
The European region accounted for the second-largest global market share in 2021. During the forecast period, the European healthcare virtual assistants market is anticipated to showcase promising growth owing to the increasing healthcare spending and growing aging population suffering from various diseases. Therefore, the European region is focused on developing novel virtual assistance in the healthcare sector, which helps to interact with Europeans in their known languages.
The UK dominated the market in 2021 and is likely to register a healthy CAGR during the forecast period. Factors such as the presence of several healthcare organizations and the increasing adoption of virtual assistants by them are majorly propelling the UK market growth. In recent years, all healthcare providers and workers have been busy trying to save patients’ lives due to the COVID-19 pandemic leading to a workforce shortage and difficulty communicating with patients. As a result, to provide timely responses to patients' questions, hospitals adopted virtual assistants like web-based systems and mobile-based chatbots, etc. These chatbots help quickly answer every question related to the treatment details and provide quality data without any unwanted detail to the patients or users. This virtual assistance is also used to schedule appointments and rely on information about the treatment cost without waiting in queues at the hospital. Additionally, to provide support to the patient 24/7, advanced healthcare virtual assistance is expected to be coming into play during the forecast period.
Germany is another promising regional market in Europe to watch out for. The growing number of virtual assistant jobs in Germany favors the German market growth. In addition, owing to the increasing demand for virtual healthcare assistance all over the region, people are showing interest in taking courses in virtual assistance in healthcare.
KEY MARKET PLAYERS:
Verint Systems Inc, eGain Corporation, HealthTap Inc., Amazon, Nuance Communications Inc., Infermedica, and Kognito Solutions LLC are some of the noteworthy companies in the European healthcare virtual assistants market.
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