The global Frozen Potatoes Market size was touted to be USD 54.955 billion in 2020, and it is predicted to reach a valuation of USD 74.403 billion by the end of 2025 at a growth rate of 3.8 % over the conjecture period. According to new research, frozen vegetables have relatively more nutrients than fresh vegetables, boosting this market growth.
Potatoes are the main staple food, followed by wheat, rice and corn, ranking fourth in world production. They are consumed as fresh or processed in both households and restaurants. Frozen potatoes are one of the main types of processed potatoes, and they are very convenient and flexible in terms of preparation time, with long storage time and a naturally preserved form, containing various nutrients and vitamins. Frozen potatoes and various products are obtained by processing fresh potatoes using a variety of advanced machines and very low temperatures. These are available in a variety of shapes on the market, such as potato chips, french fries, shapes, mashed potatoes, sweet potatoes, cooking, twice baked, covered/stuffed, and other frozen potato products. These products are consumed at QSR (Quick Service Restaurant) or customers at home through retail stores.
REPORT COVERAGE:
REPORT METRIC |
DETAILS |
Market Size Available |
2019 – 2025 |
Base Year |
2019 |
Forecast Period |
2020 - 2025 |
CAGR |
3.8% |
Segments Covered |
By Product, End User and Region |
Various Analyses Covered |
Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities |
Regions Covered |
North America, Europe, APAC, Latin America, Middle East & Africa |
Market Leaders Profiled |
McCain Foods, Lamb-Weston, J.R. Simplot Company, Aviko, Bart's Potato Company, Agrarfrost GmbH & Co. KG, Agristo NV, Himalya International Ltd, TaiMei Potato Industry Limited and Others. |
The large increase in consumption of prepared and ready-to-eat foods was largely reflected in the global demand for frozen potatoes.
The demand for frozen potatoes is growing rapidly worldwide. The increase in the number of fast-food restaurants, the increased demand for processed foods, urbanization and the increase in exports and imports of frozen potatoes are a few crucial factors driving the growth of this market. Going forward, the rapid increase in the female workforce is expected to drive demand for ready-made foods like potato chips and hash browns and is expected to boost the global frozen potato market in the anticipated time. Demand for frozen potatoes worldwide is increasing rapidly due to increased fast-food restaurants, increased global food processing capacity, increased imports, increased urbanization, and reduction in tariffs from the WTO to import and export these products. The Asia Pacific is foreseen to develop as a promising market for frozen potatoes because of the expansion of QSRs. The increase in the female workforce increases the demand for prepared foods, which significantly increases the consumption of convenience products, such as frozen potato chips and dehydrated potato products. The increase in the number of fast-service restaurants is a major factor that is expected to increase sales in the global market over the next decade. In addition, increasing food spending, increasing the food and beverage sector, increasing the number of commercial restaurants, increasing demand for multi-food foods, and increasing demand in the food processing industry are some of the other factors supposed to drive growth in terms of revenue in the coming years.
The main advantage of frozen potatoes is that they take less time to cook and are easier to prepare. In addition, the introduction of new product variants with different flavors has greatly boosted the consumer base for frozen potato products and has accelerated market growth. The notable growth of fast-service restaurants and the increase in the disposable income of consumers are some of the factors that contribute to the growth of the frozen potato market. In addition, advances in refrigeration technology have accelerated the growth of the frozen potato market. Due to the busy lifestyle, expanding income levels and high purchasing power of consumers in the region, the transition to food products that are easy to cook is intensifying, keeping the market growing. Many people, including potato chips, nuggets, kibble, and grated potato chips, are on the rise due to lifestyle changes and consumer adoption of the Western diet culture. This is a major trend currently underway in many developed and developing countries around the world. Furthermore, the acceptance of western culture and the growing demand for fresh food in developing countries of Asia Pacific and LAMEA are considered a common reason for the growth of prepared foods, which offer a wide range of opportunities for market expansion of frozen potatoes.
High-cost requirements for storage and transportation and product recall are some of the key factors that can significantly inhibit growth in the target market. Furthermore, a greater interest in health and greater consumption of other healthy foods such as fruits and vegetables in developing and developed countries can reduce the demand for frozen potato products. Furthermore, the constant low-temperature requirements for keeping potato products frozen and the high costs associated with this will limit the growth of the global frozen potato market.
By region, the market is classified as North America, Asia Pacific, Europe, Latin America, the Middle East and Africa (LAMEA). Asia Pacific and North America are the prominent areas boosting the growth of the frozen potato market. As consumption rates increase, North America and Europe have been the main regions of the frozen potato market and will continue for years to come. The North American market is expected to generate high returns in terms of global market value, followed by the European market. This is mainly due to the high per capita consumption of frozen potato products in countries like Canada and the United States. Demand for frozen potatoes from restaurants and other fast food vendors and outlets is also expected to increase as consumers in the countries of this region, especially young people in society, have an increasing preference for fast food and other convenient foods, driving growth of the frozen potato market in North America. Markets in the Asia-Pacific region are expected to grow at the fastest annual rate in the future due to the entry of retail fast food conglomerates into countries such as India, China and Japan, as rapid urbanization changes patterns and food consumption preferences.
Key Players in the Market:
Major Key Players in the Global Frozen Potatoes Market are
1. Introduction
1.1 Market Definition
1.2 Study Deliverables
1.3 Base Currency, Base Year and Forecast Periods
1.4 General Study Assumptions
2. Research Methodology
2.1 Introduction
2.2 Research Phases
2.2.1 Secondary Research
2.2.2 Primary Research
2.2.3 Econometric Modelling
2.2.4 Expert Validation
2.3 Analysis Design
2.4 Study Timeline
3. Overview
3.1 Executive Summary
3.2 Key Inferences
3.3 Epidemology
4. Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)
4.1 Market Drivers
4.2 Market Restraints
4.3 Key Challenges
4.4 Current Opportunities in the Market
5. Market Segmentation
5.1 Product
5.1.1 Introduction
5.1.2 French fries
5.1.3 Hash brown
5.1.4 Shapes
5.1.5 Mashed
5.1.6 Sweet potatoes
5.1.7 Battered/cooked
5.1.8 Twice baked
5.1.9 Topped/stuffed
5.1.10 Others
5.1.11 Y-o-Y Growth Analysis, By Product
5.1.12 Market Attractiveness Analysis, By Product
5.1.13 Market Share Analysis, By Product
5.2 End user
5.2.1 Introduction
5.2.2 Residential
5.2.3 Commercial
5.2.4 Y-o-Y Growth Analysis, By end user
5.2.5 Market Attractiveness Analysis, By end user
5.2.6 Market Share Analysis, By end user
6. Geographical Analysis
6.1 Introduction
6.1.1 Regional Trends
6.1.2 Impact Analysis
6.1.3 Y-o-Y Growth Analysis
6.1.3.1 By Geographical Area
6.1.3.2 By Product
6.1.3.3 By end user
6.1.4 Market Attractiveness Analysis
6.1.4.1 By Geographical Area
6.1.4.2 By Product
6.1.4.3 By end user
6.1.5 Market Share Analysis
6.1.5.1 By Geographical Area
6.1.5.2 By Product
6.1.5.3 By end user
6.2 North America
6.1.1 Introduction
6.1.2 United States
6.1.3 Canada
6.3 Europe
6.2.1 Introduction
6.2.2 U.K
6.2.3 Spain
6.2.4 Germany
6.2.5 Italy
6.2.6 France
6.4 Asia-Pacific
6.3.1 Introduction
6.3.2 China
6.3.3 India
6.3.4 Japan
6.3.5 Australia
6.3.6 South Korea
6.5 Latin America
6.4.1 Introduction
6.4.2 Brazil
6.4.3 Argentina
6.4.4 Mexico
6.4.5 Rest of Latin America
6.6 Middle East & Africa
6.5.1 Introduction
6.5.2 Middle-East
6.5.3 Africa
7. Strategic Analysis
7.1 PESTLE analysis
7.1.1 Political
7.1.2 Economic
7.1.3 Social
7.1.4 Technological
7.1.5 Legal
7.1.6 Environmental
7.2 Porter’s Five analysis
7.2.1 Bargaining Power of Suppliers
7.2.2 Bargaining Power of Consumers
7.2.3 Threat of New Entrants
7.2.4 Threat of Substitute Products and Services
7.2.5 Competitive Rivalry within the Industry
8. Market Leaders' Analysis
8.1 McCain Foods
8.1.1 Overview
8.1.2 Product Analysis
8.1.3 Financial analysis
8.1.4 Recent Developments
8.1.5 SWOT analysis
8.1.6 Analyst View
8.2 Lamb-Weston
8.3 J.R. Simplot Company
8.4 Aviko
8.5 Bart's Potato Company
8.6 Agrarfrost GmbH & Co. KG
8.7 Agristo NV
8.8 Himalya International Ltd.
8.9 TaiMei Potato Industry Limited
9. Competitive Landscape
9.1 Market share analysis
9.2 Merger and Acquisition Analysis
9.3 Agreements, collaborations and Joint Ventures
9.4 New Product Launches
10. Market Outlook and Investment Opportunities
Appendix
a) List of Tables
b) List of Figures
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