Generative Design Market Size, Share, Trends, COVID-19 Impact & Growth Forecast Report – Segmented By Application (Product Design & Development and Cost Optimization), Component (Software and Services), End-User (Automotive, Aerospace & Defense, Industrial Manufacturing), and Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) - Industry Analysis (2024 to 2029)

Updated On: January, 2024
ID: 9845
Pages: 150

Global Generative Design Market Size (2024 to 2029)

The global generative design market is predicted to reach USD 290 million in 2024 and USD 730 million by 2029, growing at a CAGR of 20.4% during the forecast period.

Current Scenario of the Global Generative Design Market

Generative design envisions developing evolutionary approaches based on technologies like artificial intelligence (AI) and cloud computing. Key players in the generative design market support key improvements to artificial intelligence software and cloud technology. Using generative design with these tools, engineers can enter basic parameters such as weight, height, material options, and strength. This generative design process allows engineers to offer various design options to customers. Generative design is a capability of CAD applications that independently generates a series of design alternatives subject to several restrictions. Deployments like On-Premise and Cloud are counted in scope. The report examines the vertical sectors of end users such as automotive, aerospace and defense, architecture construction, and manufacturing machinery. Other types of end-user markets include consumer and construction products.


The growing trend in light vehicle products has created demand for generative design technology.

The Volkswagen Group presented an old VW Microbus, updated with various reconceptualized components produced by generative design technology. VW is promoting this vehicle to highlight technologies that it believes would be important for the future of car design and manufacturing, particularly in producing electric vehicles. Autodesk has partnered with the VW, California Center for Innovation and Engineering (IECC) on this project to maximize their strength and minimize their weight. Generative design has been implemented to produce lighter parts by reducing the use of mass and materials while maintaining high-performance standards and engineering limits.

In addition, in January 2020, electric vehicle company Arcimoto Inc. announced that it was working with XponentialWorks and ParaMatters to design and manufacture lightweight component additives for their fun commercial vehicle (FUV). By implementing ParaMatters artificial intelligence-based generative design software, several elements are being redesigned to generate alternative parts with the same performance characteristics but are lighter in weight. In April 2019, AUDI AG, a German automaker, implemented polymer-based 3D printing technology for its production line at the Bollinger Hofe plant in Germany. These adoption cases are high due to the improved capabilities of manufacturers and less dependency on the supply chain of critical components, which can lead to failure. According to Sculpteo, a 3D printing company, the highest priorities for Europeans using 3D printing are to stimulate product development and offer personalized products and limited editions.

Weight reduction has become a critical concern for the efficiency of electric vehicles because the less a car weighs, the less energy is needed to power the road. More efficient power consumption equates to a more excellent range per charge, one of the most crucial consumer considerations when evaluating electric vehicles. Factors such as the growing need for advanced design software to stimulate product innovation, the growing demand for environmentally friendly architecture, and increased production efficiency are expected to stimulate the global generative design market during the forecast period.

Due to the growing demand for advanced manufacturing with complex designs and the need to downsize while improving the automotive industry's performance, automakers must increase their R&D investments and adopt a generative design. Leading companies like Airbus and others are including generative design, which is anticipated to shape the future of the engineering industry. It allows engineers to hand over the reins to their CAD software to naturally find the best solutions for a given set of constraints.


The main objective of the generative design solution is to provide companies with the best form or topology of the product according to their contributions.

Some shapes created by generative design solutions may be appealing but practically complex to reproduce. This is due to the limitation of manufacturing capacity with companies. The shape may seem optimal, but sometimes, it may be impossible to build it due to the limitations of the manufacturing process. Even if companies manufacture the product despite the restriction, it can create a gap between the design and the product produced. Therefore, this can cause the product to fail during use. Therefore, this may hinder market growth during the forecast period.

Impact of COVID-19 on the Global Generative Design Market

The significant COVID-19 pandemic has boosted the usage of 3D printing in the region. With the surge in the call for 3D printing, particularly in the healthcare industry for making ventilators, the demand for generative design has risen that is supposed to overgrow in the outlook period.




Market Size Available

2023 to 2029

Base Year


Forecast Period

2024 to 2029



Segments Covered

Component, Application, End User, and Region

Various Analyses Covered

Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities

Regions Covered

North America, Europe, APAC, Latin America, Middle East & Africa

Market Leaders Profiled

Autodesk (United States), Altair (United States), ANSYS (United States), MSC Software (United States), Dassault Systèmes (France), ESI Group (France), Bentley Systems (United States), Desktop Metal (United States), nTopology (United States), and Paramatters (United States).



North America dominated the market due to the technology adoption during the forecast period. European region is experiencing growth in electric vehicle sales, a crucial consumer for generative design solutions. Electric vehicle sales are increasing in Europe, and diesel vehicle sales continue downward. There has been a surge in the sales of electric vehicles across the European Union in the review period. The increase in BEV registrations was most notable in Scandinavian countries such as Denmark, which experienced a quadrupling of BEV sales, and Sweden and Finland, which tripled, followed by Poland, Belgium, and Greece. Additional modifications to electric vehicles, like increasing battery life and reducing vehicle weight, would require generative design software.


The major companies operating the global generative design market include Autodesk (United States), Altair (United States), ANSYS (United States), MSC Software (United States), Dassault Systèmes (France), ESI Group (France), Bentley Systems (United States), Desktop Metal (United States), nTopology (United States), and Paramatters (United States).


  • In November 2019, MSC Software Corporation (MSC), a leading provider of computer-aided simulation, announced the launch of its MSC Apex Generative Design. This new optimization solution enhances quality with Unmatched Automation design processes and an integrated manufacturing vision.

  • In May 2020, Australian intelligence platform Archistar, which combines architectural design with artificial intelligence to inform real estate decision-making, closed a USD 6 million Series A funding round led by AirTree to accelerate growth. And expand its product and engineering team.

  • In January 2019, Autodesk partnered with HP and GE to implement generative design software tools compatible with 3D printers. This would help Autodesk to increase rapid prototyping of 3D parts.


This research report on the global generative design market has been segmented and sub-segmented based on the component, application, end-user, and region.

By Component:

  • Software

  • Services

By Application:

  • Product Design and Development

  • Cost Optimization

By End User:

  • Automotive

  • Aerospace & Defense

  • Industrial Manufacturing

By Region:

  • North America

    • The United States

    • Canada

    • Rest of North America

  • Europe

    • The United Kingdom

    • Spain

    • Germany

    • Italy

    • France

    • Rest of Europe

  • The Asia Pacific

    • India

    • Japan

    • China

    • Australia

    • Singapore

    • Malaysia

    • South Korea

    • New Zealand

    • Southeast Asia

  • Latin America

    • Brazil

    • Argentina

    • Mexico

    • Rest of LATAM

  • The Middle East and Africa

    • Saudi Arabia

    • UAE

    • Lebanon

    • Jordan

    • Cyprus

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