Middle East and Africa Food Colors Market By Application (Processed Food, Beverages, Oils & Fats, Bakery & Confectionery Products, Meat, Dairy Products, Seafood and Poultry), By Type (Synthetic, Natural and Nature-Identical), By Form (Powder, Liquid, Others), and By Country (KSA, UAE, Israel, rest of GCC countries, South Africa, Ethiopia, Kenya, Egypt, Sudan and Rest of MEA) – Size, Share, Trends, Growth, Forecast (2024 to 2029)

Updated On: January, 2024
ID: 1422
Pages: 135

Middle East and Africa Food Colors Market Growth and Forecast (2023 - 2028):

The Middle East and Africa Food Colors Market was worth US$ xx million in 2022, and it is estimated that it will reach US$ xx million by 2028 with an annual development rate of xx% between 2023 and 2028.

Market Overview:

Food coloring, also known as a food additive, is used to add color to food or beverages in the form of pigments or pigments. Food coloring dates back to ancient Egyptian civilization, where natural plant extracts were added to foods to enhance their appearance. Food color is also used to add vitamins and flavors to various dishes. They are used to make food look more colorful and attractive. Various types of food coloring are used, including pharmaceuticals, processed food industries, and cosmetics. Food colors refer to chemicals made to improve the appearance of food by giving it artificial shine and color. The bright colors of sports drinks, sweets and candies are due to the use of artificial food coloring. They are even used for the coloring of various brands of smoked salmon, salad dressings and pickles, as well as some medications. Food coloring is a pigment or substance that adds color to food and drinks after mixing. These colors are supplied through synthetic or natural sources.

Middle East and Africa Food Colors Market Growth:

The growing world population is expected to increase the demand for food and beverage products, which is expected to contribute to the growth of the Middle East and Africa market for food colors in the coming years.


The growing world population is expected to increase demand for food and beverages, likely to further increase demand for the product during the forecast period. As consumer awareness of exotic and traditional flavored products increases, the growing demand for fast food is expected to drive further market growth in the coming years. In light of increasing domestic consumption, the fast-growing BRICS food and beverage industry is expected to be a major market driver during the outlook period. Consumer concerns about the use of natural carmine derived from cartilage insects are encouraging manufacturers to find alternatives. The growth of the Middle East and Africa market for food colors is driven by an increase in demand for natural colors in a variety of end-use industries including meat and poultry, food and beverage, dairy, bakery and confectionery, and seafood. The Middle East and Africa market demand for food colors is expected to increase as demand for prepared foods increases as consumer exposure to exotic food preparations increases and enthusiasm for traditional flavors increases. Increased health risks arising from the use of synthetic pigments and food safety concerns due to chemical contamination of foods are driving the demand for natural food colors in the Middle East and Africa market. Also, increasing disposable income and propensity to spend on premium products are expected to further boost the Middle East and Africa market for food colors. Today, more food manufacturers are investing in clean labels, which will modify existing products and introduce new products with clean labels. With increased health awareness, demand for clean, natural labeled food and beverage products is increasing around the world.


Consumers face many challenges regarding cost, process, application, and quality of natural ingredients. The main obstacle to the food coloring market in the Middle East and Africa is the health problems associated with the consumption of certain synthetic pigments. The natural ingredient extraction process is complex and time-consuming, natural ingredients are consumed to some extent, and the yield of high purity products is low. This factor is expected to hamper the growth of the Middle East and Africa food color market in the coming years. Another factor may be the stability of natural colors that change with changes in atmospheric or processing conditions, such as pH, temperature, and light. Some natural colors begin to fade over time. Some natural colors can stain the final product during processing.

Impact of COVID 19 on the Middle East and Africa Food Colors Market:

Global concerns about the coronavirus pandemic have had a negative impact on the functioning of the food and beverage industry. The world is paralyzed with the arrival of COVID-19. Declining consumer demand for lifestyle and wellness products due to social restrictions and foreclosure policies is negatively impacting demand patterns in the food color market. However, the restrictions on the resumption of economic activity in the consumer goods market and the ease of public discourse suggest that a recovery in market demand for food colors is imminent.

Middle East and Africa Food Colors Market Segmentation Analysis:

By application, the Middle East and Africa food colors market is segmented into the food and beverage segment. In 2019, processed foods accounted for the largest share, followed by bakery and confectionery products. Processed foods such as potato chips, sausage breads, canned vegetables, salty snacks, and other prepared foods accounted for the majority of the food color market.

In terms of form, the liquid sector took the largest share in 2019. Liquid colorants are the most common form applied to almost all food products. Its applications include glazing and mass.

By type, natural-identical made up the highest percentage in 2019, followed by caramel. In the food industry, syrups, jams / preserves, candies are mainly used by food and beverage manufacturers due to their wide range of applications, such as cake frosting, hard candies, caramel products. bakery, ice cream, yoghurt, jelly desserts. and fruits.

Regional Analysis:

Geographically the Middle East and Africa Food Colors Market is segmented into KSA, UAE, Israel, rest of GCC countries, South Africa, Ethiopia, Kenya, Egypt, Sudan and Rest of MEA. High dependence on imports from the Middle East and unfavorable weather conditions for the construction of manufacturing facilities in sub-Saharan Africa have resulted in relatively higher prices for natural food colors compared to other regions. High prices for natural food colors in Middle Eastern and African countries have limited market expansion in the area.

Key Players in the Market:

Major key players in the MEA Food Colors Market are

  • Naturex S.A
  • Sensient Technology Corporation
  • D.D. Williamson & Co. Inc
  • MC Corporation
  • Chr. Hansen S / A
  • Fiorio Colori
  • Kalsec Inc
  • Archer Daniels Midland Company
  • Koninklijke DSM N.V
  • Döhler Group


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