North America Probiotic Dietary Supplement Market was worth USD 1.56 billion in 2022, and is expected to grow at a CAGR of 6.5%, to reach USD 2.13 billion by 2028.
Probiotics are microorganisms which provide certain health benefits upon consumption. The health benefits include anti-inflammation, improved immunity in adults etc. Some of the microorganisms function by balancing the number of organisms in intestines. Probiotic dietary supplements consist of several probiotic strains to prevent or treat diseases.
Antibiotics are increasingly used recently. The problem with antibiotics is that they kill both disease causing bacteria as well as the bacteria which are beneficial to humans. Intake of probiotics through supplements helps to replenish the lost bacteria. Probiotic dietary supplements are also used by athletes for enhanced nutritional supply and infants to meet their dietary requirements.
Excessive use of antibiotics in everyday life has resulted in the increase in demand for probiotic supplements. Increasing digestive disorders in infants and adults, high emphasis on research and development to produce innovative products and advanced delivery systems like capsules are expected to drive the market. However, lack of awareness among people in many countries and high prices of products are hindering the market growth.
The Probiotic Dietary Supplement Market is categorized based on the type and region. Based on type, the market is categorized into Food supplements, Sports Supplements, Infant formula, Nutritional Supplements, Specialty Nutrients and others. Specialty nutrients are expected to be the largest market segment due to the high availability of these products and enhanced immune system due to their consumption. Infant Formula is the fastest growing segment as these products are very much suited to the dietary and nutritional needs of an infant and also because it is available in powder and liquid forms according to customer needs.
Based on geography, the North America market is categorized into U.S and Canada. U.S is expected to lead the market due to the presence of extensive distribution networks and high R&D activities resulting in innovative products.
Key Players in the Market:
Major key players in the North America Probiotic Dietary Supplement Market are
NutraScience Labs, Probium LLC, Deerland Enzymes, Chr. Hansen Holding A/S, ProbioFerm, BioCare Copenhagen, Custom Probiotics, Inc., Contract NUTRA, Mercola Probiotics and Bifodan.
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