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North America Probiotics Market by Application (Food & Beverages, Dairy Products, Non-dairy Beverages, Infant Formula, Cereals, Dietary Supplements, Feed), Ingredient (Bacteria, Yeast), Form (Dry, Liquid), End-User (Human and Animal), and By Country (US, Canada and Rest of North America) - Growth, Size, Share, Trends, and Forecasts (2023 to 2028)

Published: March, 2023
ID: 714
Pages: 145
Formats: report pdf report excel report power bi report ppt

North America Probiotics Market Growth and Forecast (2023 - 2028):

The North America probiotic items market size is anticipated to reach USD 14.28 billion by 2028, developing at a CAGR of 6.3% during the estimated time frame (2023 - 2028). Probiotics are becoming an integral part of the food and beverage sector in the form of supplements or main components. The inclusion of probiotics in everyday foods like fruit juices, yogurt, cultured dairy beverages and others is promoting this market boom.

Counteraction and cure of disorders, for example, lactose intolerance and inflammatory gut malady are a portion of the advantages offered by probiotics. The rising wellbeing cognizance levels and more extensive access to probiotic dietary enhancements are hardly any elements driving the market of the probiotic item in the region. The previous decade has seen the launch of more than 500 food and drinks probiotic things, which have earned uncommon acknowledgment.

A portion of the elements that lead to stomach related disorders, swelling, and decrease in protection from contaminations incorporate poor and unfavourable eating routine, age, and feelings of anxiety. Studies have uncovered that items upgraded with probiotics have been fruitful in directing these conditions to an enormous degree.

Market Trends:

Developing Demand for Functional Beverages

The market for functional beverages is expanding quickly, as purchasers are giving more consideration to wellbeing and prosperity. In North American, drinks are never again seen exclusively as a quick beverage. In any case, they have become increasingly helpful supplements and food supplement items. The area is unequivocally affected by shopper centre around gut wellbeing expanding the probiotic drinks market. Useful beverage organizations are showcasing different probiotic drinks by underscoring their great medical advantages, more noteworthy openness, and the accessibility of numerous flavours. The buyer sections driving the development of the market incorporate maturing customers searching for essentialness, twenty to thirty-year-olds who are happy to attempt new items with wellbeing benefits, and occupied purchasers looking for 'quick health.'

Recent Developments in North America Probiotics Industry:

  • A 50:50 Joint experience between Yakult Honsha and Danone discharged the most recent variation on its mark probiotic drink, called Yakult Light.
  • DuPont contributed USD 10 million to reinforce and encourage its current noteworthy situation as a pioneer in the probiotics business, taking into consideration the expanded pace of new item advancement and fundamentally improved conveyance times on pilot material for clinical preliminaries and client assessments.

North America Probiotics Market Segmentation Analysis:

By application, this market includes food & beverage, dairy products, non-dairy drinks, infant formula, cereals, dietary supplements, and feed. The food & beverage segment is leading the regional market, owing to the health benefits associated with functional food ingredients. The dietary supplements segment is supposed to multiply during the forecast period. The further classification includes function type and end-use. Functional foods and drinks are registering the largest portion in the target market and dietary supplements are likely to with a notable CAGR of about 8% in the coming years. Function type often comprises the prevention of disorders and therapy.

Based on the ingredient, the North America probiotics market is segmented into Bacteria and Yeast. The yeast segment is the major contributor to the regional market that is estimated to continue its reign in the coming years.

Based on form, the regional market is segmented into Liquid and Dry. The increasing end-user applications of liquid probiotics like yogurt have increased its revenue portion in the overall business compared to the dry probiotics.

Based on End User, the market is segmented into Human and Animal. Human probiotics are having more demand in nations like the USA and are likely to register the highest growth rate in the foreseen period.

Regional Analysis:

Geographically the North America Probiotics Market is segmented into US, Canada, Mexico and Rest of North America. The United States is the largest market for probiotics, followed by Canada. The primary reason contributing to the growth of the market in the United States is the increasing population and the growing economies. The region is likely to account for the highest CAGR of 7.04% during the forecast period.

The higher enthusiasm of moderately aged grown-ups in keeping up stomach related wellbeing is one of the significant drivers that is upgrading the development of the probiotics market in the United States. In the United States, wellbeing professionals and gastroenterologists have been prescribing probiotics to improve stomach related wellbeing, which has supported the development of the probiotic supplement section in the nation. The utilization of probiotic supplements for vaginal wellbeing has expanded fundamentally in the previous hardly any years. A portion of the well-known brands right now are Renew Life's definitive vegetation vaginal help, Garden of Life's crude probiotic vaginal consideration and Jarrow's fem acidophilus and church. Probiotic food items, for example, yoghurt and normally healthy sharp milk items, as Kefir and Kombucha, have likewise recorded robust development in the nation.

Competitive Landscape:

North America Probiotics market dominance is due to the presence of giants such as Nestle, Danone, and Yakult. The market in this area is highly fragmented with numerous players and experiences a notable presence of small businesses in the industry. Other prominent players in the local market are Lifeway Foods Inc., Kirkman Group, Inc., and BioGaia, among others.

Key Players in the Market:

Major Key Players in the North America Probiotics Market are

  • Yakult Honsha Co. Ltd
  • Nestle S.A.
  • GroupeDanone
  • PepsiCo Inc. (Kevita)
  • Lifeway Foods Inc.
  • Actimel
  • Activia
  • Bright Dairy
  • BioGaia
  • CHR Hansen


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