North America Nutraceuticals Market

North America Nutraceuticals Market Size

The nutraceuticals market size in North America was calculated to be USD 151.22 billion in 2024 and is anticipated to be worth USD 303.81 billion by 2033 from USD 163.41 billion In 2025, growing at a CAGR of 8.06% during the forecast period. North America held the largest share of the global market in 2023, with the U.S. playing a major role in the North American region. Globally, North America generated the highest revenue in the nutraceuticals market in 2023. The market growth in this region is attributed to the growing consumer awareness regarding their health and food habits. Dietary supplements and functional food are an emerging segment in the nutraceuticals market in this region. This market is anticipated to witness a high growth rate in the herbal, vitamins, and minerals segment of the dietary supplement market. 

The word nutraceutical is made with the combination of “nutrient” (nourishing food component) and “pharmaceutical” (medical drug); it includes products obtained from food sources with added health benefits along with the basic food values. Disease prevention and a boost in physical performance are the benefits of dietary supplements. Nutraceuticals have numerous values, such as their safety and potential nutritional and therapeutic value. People can improve their health through supplemented food or by the consumption of food that is fortified. It also deals with gut complications such as Crohn’s disease, ulcerative colitis, gluten therapy-resistant celiac, and irritable bowel syndrome that results from imbalance and overgrowth of intestinal microbial flora. 

The demand for nutraceutical products is increasing because regular food lacks nutritional intake, underscoring the need for nutraceutical products. The key reasons driving the market have been the increase in lifestyle diseases worldwide and inadequate nutrition.

Lack of awareness in developing countries about these nutraceutical ingredients is restricting the growth of the market in those regions.

This research report on the North American nutraceuticals market has been segmented and sub-segmented based on the following categories.

North America Nutraceuticals Market By Type

• Prebiotics
• Probiotics
• Proteins & Amino Acids
• Fibers & Specialty Carbohydrates
• Vitamins
• Phytochemicals & Plant Extracts
• Minerals
• Carotenoids
• Omega-3 Fatty Acids
• Others

North America Nutraceuticals Market By Application

• Animal Nutrition
• Functional Food
• Dietary Supplements
• Functional Food Beverages
• Personal Care

The dietary supplements segment leads the application market, while photochemical & plant extracts are the fastest-growing division.

North America Nutraceuticals Market By Country

• The U.S.
• Canada
• Mexico
• Rest of North America

KEY MARKET PLAYERS

Companies that play a major role in the North American nutraceuticals market include E. I. du Pont de Nemours and Company, General Mills, Inc., Cargill, Royal DSM N.V., Groupe Danone S.A., BASF SE, and Archer Daniels Midland Company.