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Global Endpoint Security Market Size
The global endpoint security market was valued at USD 17.43 billion in 2024. The global market is expected to reach 18.75 billion in 2025 and USD 33.70 billion by 2033, growing at a CAGR of 7.6% during the forecast period.

Endpoint security products protect endpoints and enterprise devices against viruses, malware, Trojans, and advanced threats such as advanced persistent threats. Email and web security is also included in terminal security solutions. Due to the proliferation of terminal attacks and the lack of security in enterprises, the demand for a more robust terminal security system is expected to increase in the coming years. Improved connectivity and increased Internet penetration are driving an increased need for client terminal security and will continue to increase at a substantial rate. Web and email security are potential areas of malware penetration for industrial and home users. In many cases, endpoint security solutions are used for this protection against e-mail and web point attacks, but in the case of large organizations, additional and independent web and e-mail protection solutions are implemented to complement their general protection systems.
MARKET DRIVERS
The number of computers, laptops, smartphones, tablets, and point-of-sale terminals has grown considerably with the increase in population and the digitization of industrial processes. This increase in different smart devices is generating multiple endpoints in networks around the world.
Consequently, there is an increasing need for security, due to the increase in the number of terminals. Endpoint security systems help organizations improve the visibility of endpoints and detect hidden endpoint operating processes. With the increasing number of mobile phones and other touch devices such as tablets and sockets, terminal security companies are designing software with greater management flexibility, offering users various protection options.
The increasing number of business endpoints and mobile devices accessing critical business data has created a high demand for endpoint security solutions in the market, which is expected to stimulate the market. The suitability of software-based security solutions as a service (SaaS) in commercial and individual uses is a determining factor for the use of software-based solutions. These solutions are perfect for most companies due to their ease of installation and low cost. This market is fragmented and highly competitive, as there are suppliers of all sizes and offers.
The endpoint security market is foreseen to record robust growth due to the need for enterprises of all sizes to secure themselves from a growing range of malware threats. Malware penetration is considered as a serious threat for companies. Antivirus, heuristic scanning, and other methods are included in endpoint security solutions to offer protection against the risk of malware infections.
Cyber-attacks are becoming more determined, sophisticated and costly. The healthcare industry must accept its exposure to cyber risks. The healthcare industry is entering the new phase with the advent of IT infrastructure and cybersecurity. The main driver for promoting endpoint security solutions is the lack of existing products to restrict the number of threats, like file-less malware, advanced attacks, and evasive threats. The lack of visibility closely follows the lack of defense against threats at endpoints.
The increasing number of connected devices used by employees in the health sector leads to a greater exchange of information. However, it also puts the endpoint at greater risk than ever. For example, according to an ETNO report, in the EU region alone, the number of devices connected to the IoT in healthcare for the 2019 financial year amounted to 2.79 million. In addition, terminal security also offers traditional features such as antivirus software. However, for the safety of medical terminals, companies may need special protections for their medical devices.
REPORT COVERAGE
| REPORT METRIC | DETAILS |
| Market Size Available | 2024 to 2033 |
| Base Year | 2024 |
| Forecast Period | 2025 to 2033 |
| CAGR | 7.6% |
| Segments Covered | By Solution, Deployment, Organization Size, End User Industry and Region |
|
Various Analyses Covered | Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities |
| Regions Covered | North America, Europe, APAC, Latin America, Middle East & Africa |
|
Market Leaders Profiled | Microsoft (United States), CrowdStrike (United States), Symantec (United States), TrendMicro (Japan), Sophos (United Kingdom), McAfee (United States)), Kaspersky (Russia ), Carbon Black (United States), SentinelOne (United States), ESET (Slovakia), Cylance (United States), Bitdefender (Romania), Cisco (United States), FireEye (United States), Panda Security (Spain), F-Secure (Finland), Palo Alto Networks (United States), Check Point Software (Israel), Fortinet (United States), Malwarebytes (United States), Endgame (United States) and Comodo (United States) and Others. |
REGIONAL ANALYSIS
North America has the largest market share in this market and is expected to grow at a slow rate. Due to increased connectivity and industrialization, Asia-Pacific is growing at the fastest rate.
North America is expected to continue its notable share in the global market, while Asia Pacific (APAC) is predicted to progress with the most substantial CAGR during the assessment period. APAC's high growth rate can be attributed to organizations in the region taking advantage of opportunities to go beyond ensuring their regulations and compliance and applying technology to reduce threats to enterprise terminals. Besides, the area has the considerable adoption rate for connected devices, which are vulnerable to prominent attacks.
KEY MARKET PLAYERS
The main providers of the global endpoint security market include Microsoft (United States), CrowdStrike (United States), Symantec (United States), TrendMicro (Japan), Sophos (United Kingdom), McAfee (United States)), Kaspersky (Russia ), Carbon Black (United States), SentinelOne (United States), ESET (Slovakia), Cylance (United States), Bitdefender (Romania), Cisco (United States), FireEye (United States), Panda Security (Spain), F-Secure (Finland), Palo Alto Networks (United States), Check Point Software (Israel), Fortinet (United States), Malwarebytes (United States), Endgame (United States), Comodo (United States), and others.
RECENT MARKET HAPPENINGS
- In February 2020, Broadcom implemented and released the world's first Wi-Fi 6E chip for mobile devices. Wi-Fi 6E extends the present standard to support the 6 GHz band that will soon be operational with broad bandwidths of 160 MHz.
- In February 2020, CrowdStrike launched its terminal recovery services. The new offering combines the power of the CrowdStrike Falcon platform, threat intelligence and real-time response to accelerate recovery from computer intrusions. Endpoint recovery services were introduced to fundamentally change the traditional approach to how businesses recover from a known security incident.
- In August 2019, Broadcom, a global provider of semiconductor and infrastructure software solutions technology, acquired Symantec's enterprise security activities. Integrating Symantec's enterprise security portfolio with Broadcom's existing solutions portfolio would significantly increase the software footprint of Broadcom's infrastructure.
- In November 2018, Symantec acquired Javelin Networks, which offers advanced software technology to defend companies against attacks based on Active Directory.
- In October 2018, Trend Micro launched XGen Endpoint Security, which is a mix of intergenerational threat defense systems that intelligently applies the right solution, resulting in more effective and efficient threat protection.
MARKET SEGMENTATION
This research report on the global endpoint security market has been segmented and sub-segmented based on the solution, deployment, organization size, end user industry, and region.
By Solution
- Antivirus
- Antispyware/Antimalware
- Firewall
- Terminal Control
- Intrusion Prevention
- Control of Terminal Applications
- Others
By Deployment
- Cloud
- On-Premise
By Organization Size
- SMEs
- Large
By End-User Industry
- Government and Defense
- Banking, Financial and Insurance Services (BFSI)
- IT and Telecommunications
- Healthcare
- Retail
- Transportation
- Energy and Utilities
- Manufacturing
- Education
- Others
By Region
- North America
- Latin America
- Middle East & Africa
- Europe
- Asia Pacific
