Middle East and Africa Wellness Supplements Market was worth USD 16.61 billion in 2021 and estimated to be growing at a CAGR of 6.24%, to reach USD 22.49 billion by 2026.
Wellness supplements include such ingredients as vitamins, minerals, herbs, amino acids, and enzymes. Wellness supplements are marketed in forms such as tablets, capsules, soft gels, gel caps, powders, and liquids. Benefits of dietary supplements include providing the body with vital substances and complementing the diet of humans with extra nutrients.
Unlike drugs, supplements are not permitted to be marketed for the purpose of treating, diagnosing, preventing, or curing diseases. Inspite of their health benefits, they also pose a significant threat to your heath if consumed in excessive quantities. In addition to the consumed dietary supplements, wellness supplements also consist of specialty products for lactose intolerance, diabetic population and so on.
The rise of the wellness supplements market in the Middle-East & Africa region is driven by the increasing health consciousness among the people. Consumers are realizing the benefits of preventive healthcare and are adopting healthier lifestyles. Supplements provide the extra boost that a balanced diet requires. This along with the rising aging population is driving the market forward. Intolerance to Lactose and Diabetes are two common problems that are also driving the market of wellness products. As for the constraints of the market, the high prices of the products are the major one. The stringent regulations regarding the manufacture and use of supplements also do not help in this respect.
The Middle-East & Africa Wellness Supplements market is broadly classified based on products into Dietary Supplements such as Vitamin, Mineral, Protein and Herbal, Fortified Food & Beverages such as Omega Fatty Acid, Probiotic Food, Branded Iodinated Salt, Branded Wheat Flour, Energy Drinks, Sports Drinks and Fortified Juices, Food Intolerance Products such as Gluten-free, Lactose-free and Diabetic food and Dermo-Cosmetic Skin Essentials such as Anti-Aging, Anti-Cellulite and Anti-Acne Supplements.
Geographically the Middle East and Africa Wellness Supplements Market is segmented into KSA, UAE, Israel, rest of GCC countries, South Africa, Ethiopia, Kenya, Egypt, Sudan and Rest of MEA. The region is one that offers a lot of scope for development. As of now it is the smallest market globally but the developing economies of South Africa, UAE and Saudi Arabia offer promise for growth.
Key Players in the Market:
Major Key Players in the MEA Wellness Supplements Market are
1.1 Market Definition
1.2 Study Deliverables
1.3 Base Currency, Base Year and Forecast Periods
1.4 General Study Assumptions
2.2 Research Phases
2.2.1 Secondary Research
2.2.2 Primary Research
2.2.3 Econometric Modelling
2.2.4 Expert Validation
2.3 Analysis Design
2.4 Study Timeline
3.1 Executive Summary
3.2 Key Inferences
4.1 Market Drivers
4.2 Market Restraints
4.3 Key Challenges
4.4 Current Opportunities in the Market
5.1.2 Dietary Supplements
5.1.3 Fortified Food & Beverages
5.1.4 Food Intolerance Products
5.1.5 Dermo-Cosmetic Skin Essentials
5.1.6 Y-o-Y Growth Analysis, By Product
5.1.7 Market Attractiveness Analysis, By Product
5.1.8 Market Share Analysis, By Product
6.1.1 Regional Trends
6.1.2 Impact Analysis
6.1.3 Y-o-Y Growth Analysis
22.214.171.124 By Geographical Area
126.96.36.199 By Product
6.1.4 Market Attractiveness Analysis
188.8.131.52 By Geographical Area
184.108.40.206 By Product
6.1.5 Market Share Analysis
220.127.116.11 By Geographical Area
18.104.22.168 By Product
7.1 PESTLE analysis
7.2 Porter’s Five Analysis
7.2.1 Bargaining Power of Suppliers
7.2.2 Bargaining Power of Consumers
7.2.3 Threat of New Entrants
7.2.4 Threat of Substitute Products and Services
7.2.5 Competitive Rivalry within the Industry
8.1.2 Product Analysis
8.1.3 Financial analysis
8.1.4 Recent Developments
8.1.5 SWOT analysis
8.1.6 Analyst View
8.2 Abbott Laboratories
8.4 Otsuka Holdings
8.6 Archer Daniels Midland Company
8.7 Glanbia Inc.
8.8 NBTY Inc.
8.9 GNC Holdings
8.10 Nu Skin Enterprises
9.1 Market share analysis
9.2 Merger and Acquisition Analysis
9.3 Agreements, collaborations and Joint Ventures
9.4 New Product Launches
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