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Pulished Date April, 2021
ID: 11441
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Non-Ionic Surfactants Market – Segmented By Type (Anionic, Cationic, Non-Ionic, Zwitterionic and Others), By Substrate (Synthetic and Bio-Based), By Application (Personal Care, Detergents, Textile, Crop Protection, Food & Beverage, Elastomers & Plastics and Cosmetic Products) & By Region | 2021 to 2026

Pulished: April, 2021
ID: 11441
Pages: 175

Non-Ionic Surfactants Market Size, Share & Forecast (2021 - 2026)

The global Non-Ionic Surfactants Market was estimated to be over USD 38 billion in 2021, and the market is expected to register a CAGR of over 5.3% in terms of revenue during the forecast period 2021 - 2026. 

Nonionic surfactants carry no electric charge and are often used in conjunction with anionic surfactants. These are known not to interact with calcium and magnesium ions in hard water. Nonionic surfactants are more surfactants and better emulsifiers than anionic surfactants at similar concentrations. In addition, they exhibit less solubility in hot water than anionic surfactants and produce less foam. They are also more effective at removing oily and organic soils than anionic surfactants. Surfactants are mainly used to lower the surface tension between any two liquids or a solid and a liquid in the form of emulsifiers, detergents, wetting agents, dispersants, or foaming agents. The continued development of the sectors is expected to benefit the industry over the next seven years. 

The non-ionic surfactant belongs to the class of surfactant reactants, in which the head of the surfactant macromolecule is negatively charged. These surfactants are the most common type of surfactant found in low humidity carpet cleaners, including encapsulants and traditional shampoos, as they produce a lot of lather when shaken. In terms of volume, the three most widely used anionic surfactants are alpha-olefin sulfonates, linear alkylbenzene sulfonates, and alcohol ether sulfates. Improved demand for anionic surfactants in cosmetic products, like skin and hair care products in personal care implementation, because of their superior characteristics, like foaming, cleansing, thickening, solubilization, emulsion, antimicrobial effects, enhancement of penetration, and other special effects. It should stimulate market demand. The current market demand for environmentally friendly alternatives has led to an increased demand for anionic surfactants of biological origin.

Recent Developments 

  • In October 2019, BASF SE decided to double the capacity of alkyl polyglucoside (APG), a surfactant used in the personal care segment, in Jinshan, China. In October 2019, BASF SE decided to double the capacity of alkyl polyglucoside (APG), a surfactant used in the personal care segment, in Jinshan, China.

  • In December 2019, Unilever, in partnership with Evonik, introduced a biosurfactant, Rhamnolipid. Rhamnolipid is 100% renewable and biodegradable by nature. It is also ultra-gentle on the skin, which sets it apart from other surfactants. This surfactant was, for the first time, used by Unilever in its brand of dishwashers Quix in Chile.

  • In March 2020, Stepan Company acquired the NatSurFact business from Logos Technologies LLC, a range of biosurfactants based on rhamnolipids derived from renewable sources. 

  • In October 2019, Solvay launched two new products in its Rhodapex BR APE Free range of surfactants (without nonylphenol ethoxylate). The launch of the new product has helped the company meet the growing demand for water-based emulsion and polymerization paints, adhesives, and textiles in Brazil and other countries in South America.

Non-Ionic Surfactants Market Drivers

Factors such as the boom in the home care sector, rapid urbanization, improved consumer confidence index, acceleration of e-commerce channels, and rising household consumer spending are expected to boost non-ionic surfactants market growth. The global market is primarily driven by the growth of major end-use industries such as food and beverage, paints and coatings, and oil and gas. The high demand for these surfactants is attributed to their lower foam profile and their high emulsifying potential. These attributes are also estimated to fuel the growth rate of the market. Widespread use of paints and coatings in major end-use industries, such as construction, automotive, shipbuilding, marine, and aerospace, is expected to drive demand for the non-ionic surfactants market. Another important driver of the global non-ionic surfactants market is its use in personal care products such as shampoos and perfumes. It is used as an emulsifier in shampoos and as a solubilizer in perfumes. Market growth is driven by population growth and increasing urbanization in the Asia Pacific.

Non-Ionic Surfactants Market Restraints

Strict regulations against the use of synthetic surfactants are limiting the growth of the overall surfactant market, with synthetic surfactants accounting for the largest share. Material price volatility and environmental concerns related to surfactants restrict the non-ionic surfactants market growth during the forecast period.

Opportunities in the Non-Ionic Surfactants Market

The growing preference for bio-based surfactants is expected to create lucrative opportunities for players in this market. The rapid growth of the personal care industry and the use of surfactants in Neonatal Respiratory Distress Syndrome are expected to provide many opportunities for development in the years to come.

Challenges in the Non-Ionic Surfactants Market

The growth of the industry would be challenged by strict regulations, volatile commodity prices, and intense competition.

Non-Ionic Surfactants Market Segmentation as per the research report until 2026.

Non-Ionic Surfactants Market - By Type

  • Anionic surfactants

  • Cationic surfactants

  • Non-ionic surfactants

  • Zwitterionic surfactant

The nonionic sector is classified into alkylphenol ethoxylates, fatty Al ethoxylates, and others. The anionic industry is classified into sulfosuccinates, linear ether sulfates FAI, alkylbenzene, sulfates FAI, and others.

Non-Ionic Surfactants Market - By Substrate

  • Synthetic
  • Bio-based

The synthetic surfactants sector is assumed to be the quickest developing sector because of its large-scale use in different commercial and industrial products such as shampoos, detergents, cleaners, soaps, and others. However, the bio-based surfactant industry is in demand due to the growing trend of customers towards products made from natural raw materials.

Non-Ionic Surfactants Market - By Application

  • Personal Care
  • Detergents
  • Textile
  • Crop Protection
  • Food & Beverage
  • Elastomers & Plastics
  • Cosmetic Products

Home care and the personal segment are expected to experience strong growth compared to other segments. Home care dominated the application market in 2020 and accounted for over 50% of the overall product demand.

Non-Ionic Surfactants Market - By Region

  •  North America 

  •  Europe 

  •  Asia Pacific 

  •  Latin America 

  •  Middle East & Africa

The market in Asia-Pacific is considered for the largest market share in 2020 on the background of the high demand for non-ionic surfactants in the major end-use industries like paints & coatings, agrochemicals, personal care & cosmetics, household cleaners, and textiles. The growth of these industries in the region, mainly due to rising disposable income and a high standard of living, is expected to drive market demand over the forecast years. The presence of large agricultural countries such as India, Malaysia, Thailand, and others is boosting the demand for the product in the agrochemical industry.

The occurrence of a large industrial base in North America and Europe is driving the demand for the non-ionic surfactants market. The high standard of living, together with the high per capita disposable income of consumers in the region, are the main growth factors of the main end-use industries in which the product is widely used. North America is anticipated to account for the vast share of the global surfactants market throughout the forecast period in terms of value. However, APAC is expected to dominate the market in terms of volume. The use of bio-based surfactants in North America and the need to import materials from countries like Thailand and Malaysia results in elevated prices for surfactants compared to APAC. This leads to the largest North American market share in terms of value compared to APAC.

Impact of Covid-19 on non-ionic surfactants Market:

The market was affected by COVID-19 in 2020. Several countries have been forced to close due to the pandemic scenario, which has led people to minimize the use of personal vehicles, which has had a negative impact on the demand for lubricants and fuels, and hence the demand for additives and surfactants for fuels is decreasing. However, the awareness of personal hygiene and a clean environment has increased under the present situation, which has boosted the demand for personal and household cleaning products, thereby boosting the growth of the surfactants market.

Non-ionic surfactants Market Key Players

  1. SABIC (Saudi Arabia)

  2. Akzo Nobel N.V. (Netherlands)

  3. Arkema (France)

  4. BASF SE (Germany)

  5. Clariant (Switzerland)

  6. Dow (US)

  7. Elementis plc (UK)

  8. Evonik Industries AG (Germany)

  9. Huntsman International LLC (US)

  10. Kao Corporation (Japan)

  11. Stepan Company (US). 

1. Introduction                                

               1.1 Market Definition                    

               1.2 Scope of the report                

               1.3 Study Assumptions                  

               1.4 Base Currency, Base Year and Forecast Periods                         

2. Research Methodology                                          

               2.1 Analysis Design                        

               2.2 Research Phases                      

                              2.2.1 Secondary Research           

                              2.2.2 Primary Research 

                              2.2.3 Data Modelling      

                              2.2.4 Expert Validation  

               2.3 Study Timeline                         

3. Report Overview                                       

               3.1 Executive Summary                

               3.2 Key Inferencees                       

4. Market Dynamics                                     

               4.1 Impact Analysis                        

                              4.1.1 Drivers      

                              4.1.2 Restaints  

                              4.1.3 Opportunities         

               4.2 Regulatory Environment                      

               4.3 Technology Timeline & Recent Trends                           

5. Competitor Benchmarking Analysis                                   

               5.1 Key Player Benchmarking                     

                              5.1.1 Market share analysis        

                              5.1.2 Products/Service   

                              5.1.3 Regional Presence

               5.2 Mergers & Acquistion Landscape                     

               5.3 Joint Ventures & Collaborations                       

6. Market Segmentation                                            

               6.1 Non-ionic Surfactants Market, By Type                          

                              6.1.1 Anionic surfactants             

                              6.1.2 Cationic surfactants            

                              6.1.3 Non-ionic surfactants         

                              6.1.4 Zwitterionic surfactant       

                              6.1.5 Market Size Estimations & Forecasts (2021-2026)   

                              6.1.6 Y-o-Y Growth Rate Analysis              

                              6.1.7 Market Attractiveness Index           

               6.2 Non-ionic Surfactants Market, By Substrate                 

                              6.2.1 Synthetic  

                              6.2.2 Bio-based

                              6.2.3 Market Size Estimations & Forecasts (2021-2026)   

                              6.2.4 Y-o-Y Growth Rate Analysis              

                              6.2.5 Market Attractiveness Index           

               6.3 Non-ionic Surfactants Market, By Application                             

                              6.3.1 Personal Care        

                              6.3.2 Detergents             

                              6.3.3 Textile      

                              6.3.4 Crop Protection     

                              6.3.5 Food & Beverage  

                              6.3.6 Elastomers & Plastics         

                              6.3.7 Cosmetic Products               

                              6.3.8 Market Size Estimations & Forecasts (2021-2026)   

                              6.3.9 Y-o-Y Growth Rate Analysis              

                              6.3.10 Market Attractiveness Index         

7. Geographical Landscape                                        

               7.1 Global Identity Governance and Administration Market, by Region                   

               7.2 North America - Market Analysis (2018 - 2024)                          

                              7.2.1 By Country              



                              7.2.2 By Type    

                              7.2.3 By Substrate           

                              7.2.4 By Application        

               7.3 Europe                        

                              7.3.1 By Country              






                                    Rest of Europe

                              7.3.2 By Type    

                              7.3.3 By Substrate           

                              7.3.4 By Application        

               7.4 Asia Pacific                 

                              7.4.1 By Country              




                                    South Korea

                                    South East Asia

                                    Australia & NZ

                                    Rest of Asia-Pacific

                              7.4.2 By Type    

                              7.4.3 By Substrate           

                              7.4.4 By Application        

               7.5 Latin America                           

                              7.5.1 By Country              




                                    Rest of Latin America

                              7.5.2 By Type    

                              7.5.3 By Substrate           

                              7.5.4 By Application        

               7.6 Middle East and Africa                         

                              7.6.1 By Country              

                                    Middle East


                              7.6.2 By Type    

                              7.6.3 By Substrate           

                              7.6.4 By Application        

8. Key Player Analysis                                   

               8.1 SABIC (Saudi Arabia)               

                              8.1.1 Business Description           

                              8.1.2 Products/Service   

                              8.1.3 Financials 

                              8.1.4 SWOT Analysis       

                              8.1.5 Recent Developments        

                              8.1.6 Analyst Overview  

               8.2 Akzo Nobel N.V. (Netherlands)                          

               8.3 Arkema (France)                      

               8.4 BASF SE (Germany)                 

               8.5 Clariant (Switzerland)                            

               8.6 Dow (US)                    

               8.7 Elementis plc (UK)                   

               8.8 Evonik Industries AG (Germany)                        

               8.9 Huntsman International LLC (US)                      

               8.10 Kao Corporation (Japan)                    

               8.11 Stepan Company (US).                       

9. Market Outlook & Investment Opportunities                                 


               List of Tables                    

               List of Figures                   

  • Global, regional and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped

  • The segment-level analysis in terms of By Diagnostic Wearable Devices, and Therapeutic Wearable Devices along with market size forecasts and estimations to detect key areas of industry growth in detail

  • Identification of key drivers, restraints, opportunities, and challenges (DROC) in the market and their impact on shifting market dynamics

  • Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis

  • Study the micro environment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analysing the level of competition and business strategy development

  • A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment

  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies

  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis and main conclusions

  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market

  1. Global Non-Ionic Surfactants Market By Region, From 2021-2026 ( USD Billion )

  2. Global Non-Ionic Surfactants Market By Type, From 2021-2026 ( USD Billion )

  3. Global Anionic surfactants Market By Region, From 2021-2026 ( USD Billion )

  4. Global Cationic surfactants Market By Region, From 2021-2026 ( USD Billion )

  5. Global Non-ionic surfactants Market By Region, From 2021-2026 ( USD Billion )

  6. Global Zwitterionic surfactant Market By Region, From 2021-2026 ( USD Billion )

  7. Global Non-Ionic Surfactants Market By Substrate, From 2021-2026 ( USD Billion )

  8. Global Synthetic Market By Region, From 2021-2026 ( USD Billion )

  9. Global Bio-based Market By Region, From 2021-2026 ( USD Billion )

  10. Global Non-Ionic Surfactants Market By Application, From 2021-2026 ( USD Billion )

  11. Global Personal Care Market By Region, From 2021-2026 ( USD Billion )

  12. Global Detergents Market By Region, From 2021-2026 ( USD Billion )

  13. Global Textile Market By Region, From 2021-2026 ( USD Billion )

  14. Global Crop Protection Market By Region, From 2021-2026 ( USD Billion )

  15. Global Food & Beverage Market By Region, From 2021-2026 ( USD Billion )

  16. Global Elastomers & Plastics Market By Region, From 2021-2026 ( USD Billion )

  17. Global Cosmetic Products Market By Region, From 2021-2026 ( USD Billion )

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