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Cauliflower And Broccoli Market By Volume (imports, Exports), By Distribution Channel (specialty Stores, Supermarkets, Hypermarkets) And By Region - Global Industry Analysis, Size, Share, Growth, Trends, And Forecasts 2022 to 2027

Published: March, 2023
ID: 6854
Pages: 175
Formats: report pdf report excel report power bi report ppt

Cauliflower and Broccoli Market Value and Growth Analysis 2022 - 2027:

Cauliflower and Broccoli Market was calculated at USD 23.1 billion in 2021. The worldwide market is estimated to experience reasonable growth to record a CAGR of 4.19% throughout the foreseen period 2022 - 2027.

Broccoli is an edible green plant in the cabbage family with a large flower head that is eaten as a vegetable. Broccoli is often boiled or steamed but can be eaten raw. Cauliflower is one of the many vegetables of the Brassica oleracea species of the genus Brassica, which belongs to the Brassicaceae family. Usually only the head is eaten, the edible white meat sometimes referred to as "curd." Cauliflower and broccoli belong to the cabbage family. Globally, China and India are the largest producers of broccoli and cauliflower. Cauliflower and broccoli are competitors in the cabbage segment, but today they are also regularly sold together. The Dutch and British are big consumers of cauliflower.

Recent Developments in the Cauliflower and Broccoli Industry:

A new multi-state project will bring together researchers from the University of Georgia and partner universities to address alternaria leaf blight and head rot in broccoli, a plant disease that thrives in warm temperatures and humidity. The National Institute of Food and Agriculture of the United States Department of Agriculture awarded a Special Crops Research Initiative (SCRI) grant of $ 2.7 million to the UGA College of Agricultural and Environmental Sciences to study biology, Population structure and resistance to fungicides of Alternaria pathogens.

Cauliflower and Broccoli Market Drivers and Restraints:

An increasing trend in consumers being health-conscious, a rising market for organic cauliflowers and broccoli, as well as a growing customer desire for healthy foods and products, are some of the drivers propelling the market forward throughout the study period. Cauliflower & Broccoli demand is projected to rise in the future years as people become more aware of its health benefits. Both these vegetables being a great source for a multitude of essential vitamins and minerals make it all the more attractive for consumers who are health conscious. Also, both these vegetables are satiating while being low in calories, which gives them another reason to be the top pick in vegetables for health-conscious consumers. New products like cauliflower rice or broccoli rice which are a healthier alternative to regular rice are emerging in the market. People choose these products over rice as they are higher in vitamins and minerals, lowers in carbs and overall lower in calories.

Cauliflower & Broccoli Market Restraints:

Unexpected weather and climatic changes are predicted to impede market growth over the forecast period, as are obstacles such as unfavorable weather conditions in producing countries and a shortage of storage facilities. Cauliflowers and broccoli are both perishable products that require a cool storage facility. If not properly stored, cauliflowers and broccoli may rot. Also since broccoli needs specific temperatures and conditions to grow properly and pest free, the cost of production becomes high which makes it a tough choice for the consumers to buy as it may not fit in the budget of the consumers in developing economies around the world.

Opportunities in the Global Cauliflower & Broccoli Market:

The growing adoption of a healthier and sustainable lifestyle can fuel the growth of cauliflowers and broccoli. Also, more and more people are adopting a farming method known as “Hydroponics”, which makes it easier and more cost-effective to grow these vegetables all the while maximizing yield and quality. Hence if the trend of farming using hydroponics picks up then broccoli can become a staple food in countries with emerging economies.

Challenges in the Global Cauliflower & Broccoli Market: 

Storage & pests are major issues faced by farmers who grow cauliflowers and broccoli, to stay fresh both of them require to be cool, also, as these are perishable products, they need to move fast else they’ll lose their freshness and will not remain fit for consumption

Cauliflower and Broccoli Market Segmentation:

The cauliflower and broccoli market is segmented based on


distribution channels

Based on volume

the market is segmented into

  • imports

  • exports

Based on the distribution channels,

the market is segmented into

  • convenience stores

  • supermarkets

  • hypermarkets

  • online stores

Impact of COVID-19 on Cauliflower and Broccoli Market

COVID-19 will continue to influence the sales in the food industry and its supply chains. Meeting short-term demands shouldn't be a major challenge for most food companies, but industry experts and analysts have expressed a lack of clarity about the scope and extent of germs' impact. As a result of this uncertainty, the F&B sector experienced product supply delays. Food manufacturers serving other countries have started working with local suppliers to promote products and overcome potential ingredient shortages. The F&B culture that had thrived in recent decades will have to see new challenges with the coronavirus recession, such as recovering from losses and a preference for ordering food online.

Cauliflower and Broccoli Market Regional Analysis:

The global market for Cauliflower and Broccoli has been categorized by geography in the regions of

  • North America

  • Asia Pacific

  • Europe

  • Latin America

  • Middle East and Africa.

China produces more than half of the world's total volume of broccoli and cauliflower. The most widely grown broccoli varieties in China are Excellent, Future, and Divine Green. 90% of the production is consumed fresh, while the remaining 10% is processed. There are few cauliflowers and broccoli available in the US state of Tennessee. This has been the case for a long time. During the last four to six weeks, the supply has decreased due to the impact of rainfall and inclement weather. Compared to the same period last year, the volume was reduced by 75%. If it continues to rain, the cultivation of production will become more difficult and prices will also change. Three weeks ago, prices for cauliflower and broccoli were very high, reaching unusual levels. There was very little supply in the market due to the heavy rains this year, which caused losses, diseases and crop problems. The situation has been improving for several weeks, especially for broccoli. The supply is sufficient and the demand is not so high, so prices have dropped significantly. At the end of Easter, the demand for cauliflower was good and prices increased, especially in the Naples and Metaponto areas. Prices in Latina and Salerno have remained stable. By week 15, the harvest had already finished in the different production areas.

Broccoli is an important crop in Spain. So far it has been a very good season. According to one exporter, the prices were extremely high. Spain exports broccoli to northern European nations for about a month. Currently, the cauliflower market is developing slowly. The supply of cauliflower is not that great, but the demand is not that great either. Prices vary between 5 and 7 euros. Most of the supply comes from France and Spain, supplemented by a limited volume of Dutch winter cauliflower. The French season is coming to an end. For a long time, good prices were paid for French cauliflower due to the low volumes available, but this was followed by a large supply, causing a sea change.

In Malaysia, broccoli is obtained from Australia, which is of excellent quality. Broccoli is an important vegetable for Malaysian dishes and therefore, demand is increasing. There is also a lot of interest in organic broccoli.

Cauliflower and Broccoli Market Key Players:

  1. Charles Hard Seed Company

  2. Willowbrook Foods

  3. Groupe Vegco

  4. Jung Seed

  5. Premium Fresh

  6. Suttind Seeds


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