Pregnancy Testing Market - Segmented By Product, Test Type, And Geography - Growth, Trends, And Forecast (2018 - 2023)

Pregnancy Testing Market - Segmented By Product, Test Type, And Geography - Growth, Trends, And Forecast (2018 - 2023)

ID: 201 | Pages: 175 | April 2018 | Region: Global


Pregnancy Testing Market was valued USD 1.29 Billion in 2018 and estimated to reach USD 1.65 Billion by 2023 growing at a CAGR of 5.10%. Pregnancy tests are tests used to detect the presence of reproductive hormones such as Follicle Stimulating Hormone or Luteinising Hormone. Fertility rapid test kits help to find the exact day of ovulation or confirm the presence of menopause in women where as they are used to detect the sperm count.

Pregnancy and fertility devices market is mainly driven by factors such as rising demand for fast and self-contained tests, growing prevalence of infertility and gynaecological disorders, accessibility of decentralised diagnostic tests over time-consuming laboratory tests. Escalating first-time pregnancy age, technological advancements and striking product features are some of the factors driving the growth of Pregnancy and fertility devices market. However low adaptation rate and high price of test kits are the key factors restraining the growth of the market

The Global Market for Pregnancy testing is segmented into product type and test type. On the basis of product the pregnancy testing market is segmented into Pregnancy Test Kits and Fertility Test kits. Pregnancy test kits are further sub segmented into Strips/Dip Sticks & Cards, Mid-Stream, Cassette and Digital Devices. Fertility test kits are further sub segmented into Line Indicator Devices and Digital Devices. On the basis of test type the market is segmented into FSH Urine Test, Luteinizing Hormone (LH) Urine Test, Human Chorionic Gonadotropin (hCG) Hormone Blood Test and Human Chorionic Gonadotropin (hCG) Hormone Urine Test.

On a geographical level global market for pregnancy testing is analysed under five major regions namely North America, Europe, Asia-Pacific, Latin America and Middle-East and Africa. North America dominates the pregnancy testing market owing to advanced techniques in pregnancy testing. Asia-Pacific is the fastest growing region due to its huge population base and greater opportunity for market penetration

Some of the major companies dominating the pregnancy testing market are Alere Inc., Quidel Corporation, Prestige Brands Holdings, Church & Dwight Co., Inc., bioMérieux SA, Geratherm Medical AG, Germaine Laboratories, Abbott Laboratories, Kent Pharmaceuticals, Rite-Aid, Procter & Gamble Co., DCC Plc., and Swiss Precision Diagnostics GmbH

1. Introduction                                                                                 

                1.1 Market Definition                                                                    

                1.2 Study Deliverables                                                                  

                1.3 Base Currency, Base Year and Forecast Periods                                                                          

                1.4 General Study Assumptions                                                                

2. Research Methodology                                                                                           

                2.1 Introduction                                                                               

                2.2 Research Phases                                                                      

                                2.2.1 Secondary Research                                                           

                                2.2.2 Primary Research                                                 

                                2.2.3 Econometric Modelling                                                      

                                2.2.4 Expert Validation                                                  

                2.3 Analysis Design                                                                         

                2.4 Study Timeline                                                                          

3. Overview                                                                                       

                3.1 Executive Summary                                                                

                3.2 Key Inferences                                                                         

                3.3 New Developments                                                                               

4. Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)                                                                                    

                4.1 Market Drivers                                                                          

                4.2 Market Restraints                                                                    

                4.3 Key Challenges                                                                         

                4.4 Current Opportunities in the Market                                                                              

5. Market Segmentation                                                                                              

                5.1 By Product                                                                  

                                5.1.1 Pregnancy Test Kits                                                             

                                                5.1.1.1 Strips/Dip Sticks & Cards                                

                                                5.1.1.2 Mid-Stream                                        

                                                5.1.1.3 Cassette                                               

                                                5.1.1.4 Digital Devices                                    

                                5.1.2 Ovulation/Fertility Test Kits                                                             

                                                5.1.2.1 Line Indicator Devices                                     

                                                5.1.2.2 Digital Devices                                    

                5.2 By Test Type                                                                              

                                5.2.1 FSH Urine Test                                                       

                                5.2.2 Luteinizing Hormone (LH) Urine Test                                                           

                                5.2.3 Human Chorionic Gonadotropin (hCG) Hormone Blood Test                                                            

                                5.2.4 Human Chorionic Gonadotropin (hCG) Hormone Urine Test                                                             

6. Geographical Analysis                                                                                              

                6.1 North America                                                                          

                                6.1.1 Introduction                                                           

                                6.1.2 United States                                                         

                                6.1.3 Canada                                                     

                6.2 Europe                                                                         

                                6.2.1 Introduction                                                           

                                6.2.2 U.K                                                             

                                6.2.3 Spain                                                         

                                6.2.4 Germany                                                 

                                6.2.5 Italy                                                            

                                6.2.6 France                                                       

                6.3 Asia-Pacific                                                                 

                                6.3.1 Introduction                                                           

                                6.3.2 China                                                         

                                6.3.3 India                                                          

                                6.3.4 Japan                                                         

                                6.3.5 South Korea                                                           

                6.4 Latin America                                                                             

                                6.4.1 Introduction                                                           

                                6.4.2 Brazil                                                          

                                6.4.3 Mexico                                                     

                                6.4.4 Rest of Latin America                                                          

                6.5 Middle East & Africa                                                                               

                                6.5.1 Introduction                                                           

                                6.5.2 Middle-East                                                            

                                6.5.3 Africa                                                         

7. Strategic Analysis                                                                                       

                7.1 PESTLE analysis                                                                         

                                7.1.1 Political                                                     

                                7.1.2 Economic                                                 

                                7.1.3 Social                                                         

                                7.1.4 Technological                                                         

                                7.1.5 Legal                                                          

                                7.1.6 Environmental                                                       

                7.2 Porter’s Five analysis                                                                              

                                7.2.1 Bargaining Power of Suppliers                                                        

                                7.2.2 Bargaining Power of Consumers                                                    

                                7.2.3 Threat of New Entrants                                                     

                                7.2.4 Threat of Substitute Products and Services                                                              

                                7.2.5 Competitive Rivalry within the Industry                                                     

8. Market Leaders' Analysis                                                                                        

                8.1 Alere Inc                                                                      

                                8.1.1 Overview                                                 

                                8.1.2 Product Analysis                                                   

                                8.1.3 Strategic Evaluation and Operations                                                            

                                8.1.4 Financial analysis                                                  

                                8.1.5 Legal issues                                                             

                                8.1.6 Recent Developments                                                       

                                8.1.7 SWOT analysis                                                       

                                8.1.8 Analyst View                                                          

                8.2 Quidel Corporation                                                                 

                8.3 Prestige Brands Holdings                                                                      

                8.4 Church & Dwight Co                                                                

                8.5 bioMérieux SA                                                                          

                8.6 Geratherm Medical AG                                                                         

                8.7 Germaine Laboratories                                                                         

                8.8 Abbott Laboratories                                                                               

                8.9 Kent Pharmaceuticals                                                                            

                8.10 Rite-Aid                                                                     

                8.11 Procter & Gamble Co.                                                                          

                8.12 DCC Plc.                                                                     

                8.13 Swiss Precision Diagnostics GmbH                                                                  

9. Competitive Landscape                                                                                           

                9.1 Market share analysis                                                                            

                9.2 Merger and Acquisition Analysis                                                                       

                9.3 Agreements, collaborations and Joint Ventures                                                                         

                9.4 New Product Launches                                                                         

10. Expert Opinions                                                                                        

                10.1 Market Outlook                                                                     

                10.2 Investment Opportunities                                                                 

Appendix                                                                                           

                a) List of Tables                                                                

                b) List of Figures                                                                              

  • Global, regional, and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
  • Segment-level analysis in terms of technology, component, and type along with market size forecasts and estimations to detect key areas of industry growth in detail
  • Identification of key drivers, restraints, opportunities, and challenges (DROC) in the market and their impact on shifting market dynamics
  • Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
  • Study the micro environment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analysing the level of competition and business strategy development
  • A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment
  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies
  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis and main conclusions
  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market
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  1. Global Pregnancy Testing Market By Region, From 2018-2023 (USD Billion)
  2. Global Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  3. Global Strips/Dip Sticks & Cards Market By Region, From 2018-2023 (USD Billion)
  4. Global Mid-Stream Market By Region, From 2018-2023 (USD Billion)
  5. Global Cassette Market By Region, From 2018-2023 (USD Billion)
  6. Global Digital Devices Market By Region, From 2018-2023 (USD Billion)
  7. Global Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  8. Global Line Indicator Devices Market By Region, From 2018-2023 (USD Billion)
  9. Global Digital Devices Market By Region, From 2018-2023 (USD Billion)
  10. Global Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  11. Global FSH Urine Test Market By Region, From 2018-2023 (USD Billion)
  12. Global Luteinizing Hormone (LH) Urine Test Market By Region, From 2018-2023 (USD Billion)
  13. Global Human Chorionic Gonadotropin (HCG) Hormone Blood Test Market By Region, From 2018-2023 (USD Billion)
  14. Global Human Chorionic Gonadotropin (HCG) Hormone Urine Test Market By Region, From 2018-2023 (USD Billion)
  15. North America Pregnancy Testing Market By Region, From 2018-2023 (USD Billion)
  16. North America Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  17. North America Strips/Dip Sticks & Cards Market By Region, From 2018-2023 (USD Billion)
  18. North America Mid-Stream Market By Region, From 2018-2023 (USD Billion)
  19. North America Cassette Market By Region, From 2018-2023 (USD Billion)
  20. North America Digital Devices Market By Region, From 2018-2023 (USD Billion)
  21. North America Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  22. North America Line Indicator Devices Market By Region, From 2018-2023 (USD Billion)
  23. North America Digital Devices Market By Region, From 2018-2023 (USD Billion)
  24. North America Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  25. North America FSH Urine Test Market By Region, From 2018-2023 (USD Billion)
  26. North America Luteinizing Hormone (LH) Urine Test Market By Region, From 2018-2023 (USD Billion)
  27. North America Human Chorionic Gonadotropin (HCG) Hormone Blood Test Market By Region, From 2018-2023 (USD Billion)
  28. North America Human Chorionic Gonadotropin (HCG) Hormone Urine Test Market By Region, From 2018-2023 (USD Billion)
  29. United States Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  30. United States Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  31. United States Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  32. Canada Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  33. Canada Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  34. Canada Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  35. Europe Pregnancy Testing Market By Region, From 2018-2023 (USD Billion)
  36. Europe Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  37. Europe Strips/Dip Sticks & Cards Market By Region, From 2018-2023 (USD Billion)
  38. Europe Mid-Stream Market By Region, From 2018-2023 (USD Billion)
  39. Europe Cassette Market By Region, From 2018-2023 (USD Billion)
  40. Europe Digital Devices Market By Region, From 2018-2023 (USD Billion)
  41. Europe Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  42. Europe Line Indicator Devices Market By Region, From 2018-2023 (USD Billion)
  43. Europe Digital Devices Market By Region, From 2018-2023 (USD Billion)
  44. Europe Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  45. Europe FSH Urine Test Market By Region, From 2018-2023 (USD Billion)
  46. Europe Luteinizing Hormone (LH) Urine Test Market By Region, From 2018-2023 (USD Billion)
  47. Europe Human Chorionic Gonadotropin (HCG) Hormone Blood Test Market By Region, From 2018-2023 (USD Billion)
  48. Europe Human Chorionic Gonadotropin (HCG) Hormone Urine Test Market By Region, From 2018-2023 (USD Billion)
  49. U.K. Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  50. U.K. Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  51. U.K. Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  52. Germany Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  53. Germany Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  54. Germany Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  55. France Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  56. France Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  57. France Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  58. Italy Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  59. Italy Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  60. Italy Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  61. Spain Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  62. Spain Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  63. Spain Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  64. Asia-Pacific Pregnancy Testing Market By Region, From 2018-2023 (USD Billion)
  65. Asia-Pacific Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  66. Asia-Pacific Strips/Dip Sticks & Cards Market By Region, From 2018-2023 (USD Billion)
  67. Asia-Pacific Mid-Stream Market By Region, From 2018-2023 (USD Billion)
  68. Asia-Pacific Cassette Market By Region, From 2018-2023 (USD Billion)
  69. Asia-Pacific Digital Devices Market By Region, From 2018-2023 (USD Billion)
  70. Asia-Pacific Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  71. Asia-Pacific Line Indicator Devices Market By Region, From 2018-2023 (USD Billion)
  72. Asia-Pacific Digital Devices Market By Region, From 2018-2023 (USD Billion)
  73. Asia-Pacific Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  74. Asia-Pacific FSH Urine Test Market By Region, From 2018-2023 (USD Billion)
  75. Asia-Pacific Luteinizing Hormone (LH) Urine Test Market By Region, From 2018-2023 (USD Billion)
  76. Asia-Pacific Human Chorionic Gonadotropin (HCG) Hormone Blood Test Market By Region, From 2018-2023 (USD Billion)
  77. Asia-Pacific Human Chorionic Gonadotropin (HCG) Hormone Urine Test Market By Region, From 2018-2023 (USD Billion)
  78. China Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  79. China Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  80. China Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  81. India Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  82. India Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  83. India Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  84. Japan Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  85. Japan Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  86. Japan Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  87. Rest Of Asia-Pacific Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  88. Rest Of Asia-Pacific Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  89. Rest Of Asia-Pacific Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  90. Latin America Pregnancy Testing Market By Region, From 2018-2023 (USD Billion)
  91. Latin America Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  92. Latin America Strips/Dip Sticks & Cards Market By Region, From 2018-2023 (USD Billion)
  93. Latin America Mid-Stream Market By Region, From 2018-2023 (USD Billion)
  94. Latin America Cassette Market By Region, From 2018-2023 (USD Billion)
  95. Latin America Digital Devices Market By Region, From 2018-2023 (USD Billion)
  96. Latin America Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  97. Latin America Line Indicator Devices Market By Region, From 2018-2023 (USD Billion)
  98. Latin America Digital Devices Market By Region, From 2018-2023 (USD Billion)
  99. Latin America Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  100. Latin America FSH Urine Test Market By Region, From 2018-2023 (USD Billion)
  101. Latin America Luteinizing Hormone (LH) Urine Test Market By Region, From 2018-2023 (USD Billion)
  102. Latin America Human Chorionic Gonadotropin (HCG) Hormone Blood Test Market By Region, From 2018-2023 (USD Billion)
  103. Latin America Human Chorionic Gonadotropin (HCG) Hormone Urine Test Market By Region, From 2018-2023 (USD Billion)
  104. Brazil Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  105. Brazil Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  106. Brazil Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  107. Mexico Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  108. Mexico Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  109. Mexico Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  110. Rest of Latin America Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  111. Rest of Latin America Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  112. Rest of Latin America Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  113. Middle East & Africa Pregnancy Testing Market By Region, From 2018-2023 (USD Billion)
  114. Middle East & Africa Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  115. Middle East & Africa Strips/Dip Sticks & Cards Market By Region, From 2018-2023 (USD Billion)
  116. Middle East & Africa Mid-Stream Market By Region, From 2018-2023 (USD Billion)
  117. Middle East & Africa Cassette Market By Region, From 2018-2023 (USD Billion)
  118. Middle East & Africa Digital Devices Market By Region, From 2018-2023 (USD Billion)
  119. Middle East & Africa Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  120. Middle East & Africa Line Indicator Devices Market By Region, From 2018-2023 (USD Billion)
  121. Middle East & Africa Digital Devices Market By Region, From 2018-2023 (USD Billion)
  122. Middle East & Africa Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  123. Middle East & Africa FSH Urine Test Market By Region, From 2018-2023 (USD Billion)
  124. Middle East & Africa Luteinizing Hormone (LH) Urine Test Market By Region, From 2018-2023 (USD Billion)
  125. Middle East & Africa Human Chorionic Gonadotropin (HCG) Hormone Blood Test Market By Region, From 2018-2023 (USD Billion)
  126. Middle East & Africa Human Chorionic Gonadotropin (HCG) Hormone Urine Test Market By Region, From 2018-2023 (USD Billion)
  127. Middle East Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  128. Middle East Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  129. Middle East Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
  130. Africa Pregnancy Testing Market By Pregnancy Test Kits, From 2018-2023 (USD Billion)
  131. Africa Pregnancy Testing Market By Ovulation/Fertility Test Kits, From 2018-2023 (USD Billion)
  132. Africa Pregnancy Testing Market By Test Type, From 2018-2023 (USD Billion)
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