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Pulished Date April, 2021
ID: 9808
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India Connected Car Market segmentation By Platform (Android Auto, Carplay, Mirrorlink, Others), By Connectivity Form Factor (Embedded, Tethered, Integrated), By Application (Telematics, Ride Sharing/Hailing, Others), By Hardware (Smart Antenna, Display, Electronic Control Unit, Sensors), By Connectivity Technology (Cellular, Dedicated Short Range Communication) - Regional Industry Analysis, Market Size, Share, Growth, Trends and Forecast 2021-2026

Pulished: April, 2021
ID: 9808
Pages: 175

Market Overview:  

The India connected car market was valued to be USD 9.8 billion in 2021 and is projected to succeed in USD 32.5 billion by 2026, at a CAGR of 22.2% during the foreseen period.

Offering internet accessibility in cars is imminent as costumers want an array of real-time services, like on-demand infotainment and traffic navigation alongside safety and security measures. With the advancement in machine-to-machine communication, it's now possible to leverage telematics for dealing a heap of knowledge to assess risk and advantages for both costumers and OEMs.

The demand for wireless technologies, like Wi-Fi, Bluetooth, LTE, 3G, and HSPA+, is growing within the automotive industry. Wireless connectivity is clearly surpassing the wired connectivity because the new applications associated with connected cars are that specialize in supporting cellular communications and mobile devices.

Recent Developments:

The $20.7 billion Mahindra Group and US car major Ford Motor Company on Wednesday signed two definitive agreements on gearing and connected car solutions, to make secure their ongoing strategic alliance discussion in India that began in late 2017. 

Electric vehicles, petrol engines and connected vehicles are going to be among the key technology focus areas for Mahindra & Mahindra within the wake of adjusting business landscape, the corporate has said. 

Tata Elxsi, the planning and technology services firm, a Tata group company has introduced the partnership with Tata Motors, to build a unified, connected vehicle platform which will power the Nexon EV range of electric cars. 

Motors and Microsoft India has announced a strategic agreement to redefine connected and personalized driving experiences for Indian consumers. Tata Motors will leverage Microsoft's connected vehicle technologies that compile AI (AI), advanced machine learning, and therefore the Internet of Things (IoT) capabilities on the regional hyper-scale Azure cloud, to traverse the digital and physical worlds and make a highly personalized, smart and safer driving experience across the digital life of a vehicle owner. 

Drivers and Restraints of India Connected Car Market:


The key factor driving the expansion of the Indian connected car market is the increase in the number of related features in economy vehicles by OEMs. Additionally, a rise in vehicle legislation and industry compliances regarding convenience features, like navigation, remote diagnostics, and multimedia streaming through different platforms like Android Auto, CarPlay, and MirrorLink are driving India market. The new safety norms are cheering automakers to equip the vehicles with safety & security connected features, which successively is hiking the demand for connected cars in this nation.


On the opposite hand, the absence of robust network infrastructure in India poses a challenge to the expansion of the connected car business.

Market Segmentation:

By Application:

  • Telematics
  • Ride-Sharing/Hailing
  • Others (OTA Updates, Safety & Security, Autonomous Driving)

By Platform:

  • Android Auto
  • Carplay
  • Mirrorlink
  • Others

The key factor driving the expansion of the market is the increase in the number of connected features in economy vehicles by OEMs. The rise in adoption of more convenience features, like navigation, remote diagnostics, and multimedia streaming are promoting the use of various platforms like Android Auto, CarPlay, and MirrorLink, thereby, promoting the development in the India connected car market.

By Connectivity Form Factor:

  • Embedded
  • Tethered
  • Integrated

The embedded form is predicted to be the most essential and fastest-growing form factor for connected cars in India during the foreseen period. One among the key drivers burgeoning the embedded segment is the surge in demand for infotainment and navigation services in vehicles in India. The Indian government has also started implementing several mandates for connected services.

By Hardware:

  • Smart Antenna
  • Display
  • Electronic Control Unit (ECU)
  • Sensors

The ECU and sensors are likely to register the highest growth rate and revenue in the local market in the coming years.

By Connectivity Technology:

  • Cellular
  •  Dedicated Short Range Communication (DSRC)

India Connected Car Market Region wise analysis:

The India connected vehicle market is predicted to point out double-digit rate of growth in the foreseen years. Consumers in this nation are increasingly emphasizing on in-car technology instead of on the worth or engine performance when it involves buying of a car, and 40% are willing to vary brands for better connectivity. 

Key Players of Market:

Major key players in the India connected car market include Honda Motor Company, Toyota Motor Corporation, Hyundai Motors, General Motors (U.S.), Ford Motor Company (U.S.), Audi (Germany), BMW (Germany), Mahindra and Mahindra (India), Tata Motors (India), and Maruti Suzuki India (India).

1. Introduction                            

          1.1 Market Definition                  

          1.2 Scope of the report               

          1.3 Study Assumptions               

          1.4 Base Currency, Base Year and Forecast Periods              

2. Research Methodology                      

          2.1 Analysis Design          

          2.2 Research Phases                   

                    2.2.1 Secondary Research 

                    2.2.2 Primary Research     

                    2.2.3 Data Modelling        

                    2.2.4 Expert Validation     

          2.3 Study Timeline            

3. Report Overview                     

          3.1 Executive Summary               

          3.2 Key Inferencees          

4. Market Dynamics                    

          4.1 Impact Analysis           

                    4.1.1 Drivers

                    4.1.2 Restaints       

                    4.1.3 Opportunities 

          4.2 Regulatory Environment                  

          4.3 Technology Timeline & Recent Trends                  

5. Competitor Benchmarking Analysis                        

          5.1 Key Player Benchmarking                 

                    5.1.1 Market share analysis         

                    5.1.2 Products/Service      

                    5.1.3 Regional Presence    

          5.2 Mergers & Acquistion Landscape               

          5.3 Joint Ventures & Collaborations                 

6. Market Segmentation                        

          6.1 Connected Car Market, By Platform            

                    6.1.1 Android Auto 

                    6.1.2 Carplay

                    6.1.3 Mirrorlink      

                    6.1.4 Market Size Estimations & Forecasts (2019-2024)        

                    6.1.5 Y-o-Y Growth Rate Analysis         

                    6.1.6 Market Attractiveness Index         

          6.2 Connected Car Market, By Connectivity Form Factor                 

                    6.2.1 Embedded     

                    6.2.2 Tethered        

                    6.2.3 Integrated      

                    6.2.4 Market Size Estimations & Forecasts (2019-2024)        

                    6.2.5 Y-o-Y Growth Rate Analysis         

                    6.2.6 Market Attractiveness Index         

          6.3 Connected Car Market, By Application                  

                    6.3.1 Telematics     

                    6.3.2 Ride Sharing/Hailing 

                    6.3.3 Market Size Estimations & Forecasts (2019-2024)        

                    6.3.4 Y-o-Y Growth Rate Analysis         

                    6.3.5 Market Attractiveness Index         

          6.4 Connected Car Market, By Hardware          

                    6.4.1 Smart Antenna         

                    6.4.2 Display

                    6.4.3 Electronic Control Unit       

                    6.4.4 Sensors         

                    6.4.5 Market Size Estimations & Forecasts (2019-2024)        

                    6.4.6 Y-o-Y Growth Rate Analysis         

                    6.4.7 Market Attractiveness Index         

          6.5 Connected Car Market, By Connectivity Technology                  

                    6.5.1 Cellular          

                    6.5.2 Dedicated Short Range Communication   

                    6.5.3 Market Size Estimations & Forecasts (2019-2024)        

                    6.5.4 Y-o-Y Growth Rate Analysis         

                    6.5.5 Market Attractiveness Index         

7. Geographical Landscape                    

          7.1 Global Identity Governance and Administration Market, by Region                   

          7.2 North America - Market Analysis (2018 - 2024)             

                    7.2.1 By Country     



                    7.2.2 By Platform    

                    7.2.3 By Connectivity Form Factor         

                    7.2.4 By Application

                    7.2.5 By Hardware  

                    7.2.6 By Connectivity Technology

          7.3 Europe             

                    7.3.1 By Country     






                     Rest of Europe

                    7.3.2 By Platform    

                    7.3.3 By Connectivity Form Factor         

                    7.3.4 By Application

                    7.3.5 By Hardware  

                    7.3.6 By Connectivity Technology

          7.4 Asia Pacific                 

                    7.4.1 By Country     




                     South Korea

                     South East Asia

                     Australia & NZ

                     Rest of Asia-Pacific

                    7.4.2 By Platform    

                    7.4.3 By Connectivity Form Factor         

                    7.4.4 By Application

                    7.4.5 By Hardware  

                    7.4.6 By Connectivity Technology

          7.5 Latin America             

                    7.5.1 By Country     




                     Rest of Latin America

                    7.5.2 By Platform    

                    7.5.3 By Connectivity Form Factor         

                    7.5.4 By Application

                    7.5.5 By Hardware  

                    7.5.6 By Connectivity Technology

          7.6 Middle East and Africa          

                    7.6.1 By Country     

                     Middle East


                    7.6.2 By Platform    

                    7.6.3 By Connectivity Form Factor         

                    7.6.4 By Application

                    7.6.5 By Hardware  

                    7.6.6 By Connectivity Technology

8. Key Player Analysis                           

          8.1 Mahindra and Mahindra                  

                    8.1.1 Business Description

                    8.1.2 Products/Service      

                    8.1.3 Financials      

                    8.1.4 SWOT Analysis         

                    8.1.5 Recent Developments         

                    8.1.6 Analyst Overview      

          8.2 Tata Motors                

          8.3 Maruti Suzuki             

          8.4 Honda Motor Company                   

          8.5 Toyota Motor Corporation               

          8.6 Hyundai Motors          

          8.7 General Motors           

          8.8 Ford Motor Company            

          8.9 AUDI                

          8.10 BMW               

9. Market Outlook & Investment Opportunities                     


          List of Tables          

          List of Figures                  

  • Global, Regional and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
  • The segment-level analysis in terms of by type, by application, by  region, along with market size forecasts and estimations to detect key areas of industry growth in detail
  • Identification of key drivers, restraints, opportunities, and challenges (DROC) in the market and their impact on shifting market dynamics
  • Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographics, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
  • Study the microenvironment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analyzing the level of competition and business strategy development
  • A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment
  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies
  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis, and main conclusions
  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market
  1. Global Connected Car Market By Region, From 2021-2026 ( USD Billion )
  2. Global Connected Car Market By Platform, From 2021-2026 ( USD Billion )
  3. Global Android Auto Market By Region, From 2021-2026 ( USD Billion )
  4. Global Carplay Market By Region, From 2021-2026 ( USD Billion )
  5. Global Mirrorlink Market By Region, From 2021-2026 ( USD Billion )
  6. Global Connected Car Market By Connectivity Form Factor, From 2021-2026 ( USD Billion )
  7. Global Embedded Market By Region, From 2021-2026 ( USD Billion )
  8. Global Tethered Market By Region, From 2021-2026 ( USD Billion )
  9. Global Integrated Market By Region, From 2021-2026 ( USD Billion )
  10. Global Connected Car Market By Application, From 2021-2026 ( USD Billion )
  11. Global Telematics Market By Region, From 2021-2026 ( USD Billion )
  12. Global Ride Sharing/Hailing Market By Region, From 2021-2026 ( USD Billion )
  13. Global Connected Car Market By Hardware, From 2021-2026 ( USD Billion )
  14. Global Smart Antenna Market By Region, From 2021-2026 ( USD Billion )
  15. Global Display Market By Region, From 2021-2026 ( USD Billion )
  16. Global Electronic Control Unit Market By Region, From 2021-2026 ( USD Billion )
  17. Global Sensors Market By Region, From 2021-2026 ( USD Billion )
  18. Global Connected Car Market By Connectivity Technology, From 2021-2026 ( USD Billion )
  19. Global Cellular Market By Region, From 2021-2026 ( USD Billion )
  20. Global Dedicated Short Range Communication Market By Region, From 2021-2026 ( USD Billion )

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