Whiskey Market By Product (Malt Whisky, Wheat Whisky, Rye Whisky, Corn Whisky, Blended Whisky, Others), By Premium (Premium, High End Premium, Super Premium) And By Region - Global Industry Analysis, Size, Share, Growth, Trends, And Forecasts (2016–2021)

Whiskey Market By Product (Malt Whisky, Wheat Whisky, Rye Whisky, Corn Whisky, Blended Whisky, Others), By Premium (Premium, High End Premium, Super Premium) And By Region - Global Industry Analysis, Size, Share, Growth, Trends, And Forecasts (2016–2021)

ID: 4642 | Pages: 170 | November 2017 | Region: Global


The Global Whiskey Market was worth USD 5.56 billion in 2016 and estimated to be growing at a CAGR of 5.1%, to reach USD 7.13 billion by 2021. The market is showcasing evident potential in the mentioned forecasting period. The market continues to gain momentum with the rapid development in the industry.

Whiskey comes under the category of affordable luxury items, resulting in many whiskey producing companies to launch more premium and super premium whiskies in the market. As an innovation, the brewing sector is launching an organic whiskey which does not have any artificial colours. 

The global whiskey market is majorly driven by the recent change in lifestyles, increasing habit of consuming liquor, growing disposable income, and rising affordability of whiskey. However, some of the restraints hamper the growth of the industry, like heavy taxes, strict regulations by the governments, and health hazards associated with whiskey consumption. 

The Global Whiskey Market is segmented on the basis of Product into Malt Whisky, Wheat Whisky, Rye Whisky, Corn Whisky, Blended Whisky, and Others. Based in Premium, the market is segmented into Premium, High End Premium, and Super Premium.

On the basis of geography, the global market is analysed under various regions namely North America, Europe, Asia-Pacific, Middle-east and Africa and Latin America. The Global Whiskey Market was dominated by Europe, with the largest market share globally.  The Asia Pacific is predicted to show the highest CAGR during the forecasting period and is the second largest market globally.

Some of the major companies dominating the market, by their products are Accolade Wines, Allied Blenders & Distillers, Asahi Breweries, Bacardi Ltd., Beam Suntory, Diageo, John Distilleries, Pernod Ricard, and Smirnoff.

1. Introduction                                 

                1.1 Market Definition                    

                1.2 Study Deliverables                  

                1.3 Base Currency, Base Year and Forecast Periods                          

                1.4 General Study Assumptions                

2. Research Methodology                                           

                2.1 Introduction                               

                2.2 Research Phases                      

                                2.2.1 Secondary Research           

                                2.2.2 Primary Research 

                                2.2.3 Econometric Modelling      

                                2.2.4 Expert Validation  

                2.3 Analysis Design                         

                2.4 Study Timeline                          

3. Overview                                       

                3.1 Executive Summary                

                3.2 Key Inferences                         

                3.3 Epidemology                              

4. Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)                                    

                4.1 Market Drivers                          

                4.2 Market Restraints                    

                4.3 Key Challenges                         

                4.4 Current Opportunities in the Market                              

5. Market Segmentation                                              

                5.1 Product                        

                                5.1.1 Introduction           

                                5.1.2 Malt Whisky           

                                5.1.3 Wheat Whisky       

                                5.1.4 Rye Whisky             

                                5.1.5 Corn Whisky           

                                5.1.6 Blended Whisky    

                                5.1.7 Others      

                                5.1.8  Y-o-Y Growth Analysis, By Product              

                                5.1.9 Market Attractiveness Analysis, By Product             

                                5.1.10  Market Share Analysis, By Product            

                5.2 Type                              

                                5.2.1 Introduction           

                                5.2.2 Premium whiskey

                                5.2.3 High End Premium whiskey             

                                5.2.4 Super Premium whiskey   

                                5.2.5 Y-o-Y Growth Analysis, By Type     

                                5.2.6 Market Attractiveness Analysis, By Type   

                                5.2.7 Market Share Analysis, By Type     

6. Geographical Analysis                                              

                6.1 Introduction                               

                                6.1.1 Regional Trends    

                                6.1.2 Impact Analysis     

                                6.1.3 Y-o-Y Growth Analysis        

                                                6.1.3.1 By Geographical Area

                                                6.1.3.2 By Product

                                                6.1.3.3 By Type

                                6.1.4  Market Attractiveness Analysis     

                                                6.1.4.1 By Geographical Area

                                                6.1.4.2 By Product

                                                6.1.4.3 By Type

                                6.1.5  Market Share Analysis      

                                                6.1.5.1 By Geographical Area

                                                6.1.5.2 By Product

                                                6.1.5.3 By Type

                6.2 North America                          

                                6.1.1 Introduction           

                                6.1.2 United States         

                                6.1.3 Canada     

                6.3 Europe                         

                                6.2.1 Introduction           

                                6.2.2 U.K             

                                6.2.3 Spain         

                                6.2.4 Germany 

                                6.2.5 Italy            

                                6.2.6 France       

                6.4 Asia-Pacific                 

                                6.3.1 Introduction           

                                6.3.2 China         

                                6.3.3 India          

                                6.3.4 Japan         

                                6.3.5 Australia   

                                6.3.6 South Korea           

                6.5 Latin America                             

                                6.4.1 Introduction           

                                6.4.2 Brazil          

                                6.4.3 Argentina

                                6.4.4 Mexico     

                                6.4.5 Rest of Latin America          

                6.6 Middle East & Africa                               

                                6.5.1 Introduction           

                                6.5.2 Middle-East            

                                6.5.3 Africa         

7. Strategic Analysis                                       

                7.1 PESTLE analysis                         

                                7.1.1 Political     

                                7.1.2 Economic 

                                7.1.3 Social         

                                7.1.4 Technological         

                                7.1.5 Legal          

                                7.1.6 Environmental       

                7.2 Porter’s Five analysis                              

                                7.2.1 Bargaining Power of Suppliers        

                                7.2.2 Bargaining Power of Consumers    

                                7.2.3 Threat of New Entrants     

                                7.2.4 Threat of Substitute Products and Services              

                                7.2.5 Competitive Rivalry within the Industry     

8. Market Leaders' Analysis                                        

                8.1 Accolade Wines                        

                                8.1.1 Overview 

                                8.1.2 Product Analysis   

                                8.1.3 Financial analysis  

                                8.1.4 Recent Developments       

                                8.1.5 SWOT analysis       

                                8.1.6 Analyst View          

                8.2 Allied Blenders & Distillers                   

                8.3 Asahi Breweries                       

                8.4 Bacardi Ltd.                 

                8.5 Beam Suntory                           

                8.6 Diageo                          

                8.7 John Distilleries                         

9. Competitive Landscape                                           

                9.1 Market share analysis                            

                9.2 Merger and Acquisition Analysis                       

                9.3 Agreements, collaborations and Joint Ventures                         

                9.4 New Product Launches                         

10. Market Outlook and Investment Opportunities                                         

Appendix                                           

                a) List of Tables                

                b) List of Figures                              

  • Global, regional and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
  • Segment-level analysis in terms by type, packaging and meat type along with market size forecasts and estimations to detect key areas of industry growth in detail
  • Identification of key drivers, restraints, opportunities and challenges (DROC) in the market and their impact on shifting market dynamics
  • Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economic and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
  • Study the micro environment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analyzing the level of competition and business strategy development
  • A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment
  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies
  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis and main conclusions
  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market
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  1. Global Whiskey Market By Region, From 2016-2021 ( USD Million )
  2. Global Whiskey Market By Product, From 2016-2021 ( USD Million )
  3. Global Malt Whisky Market By Region, From 2016-2021 ( USD Million )
  4. Global Wheat Whisky Market By Region, From 2016-2021 ( USD Million )
  5. Global Rye Whisky Market By Region, From 2016-2021 ( USD Million )
  6. Global Corn Whisky Market By Region, From 2016-2021 ( USD Million )
  7. Global Blended Whisky Market By Region, From 2016-2021 ( USD Million )
  8. Global Others Market By Region, From 2016-2021 ( USD Million )
  9. Global Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  10. Global Premium Whiskey Market By Region, From 2016-2021 ( USD Million )
  11. Global High End Primium Whiskey Market By Region, From 2016-2021 ( USD Million )
  12. Global Super Premium Whiskey Market By Region, From 2016-2021 ( USD Million )
  13. North America Whiskey Market By Product, From 2016-2021 ( USD Million )
  14. North America Malt Whisky Market By Region, From 2016-2021 ( USD Million )
  15. North America Wheat Whisky Market By Region, From 2016-2021 ( USD Million )
  16. North America Rye Whisky Market By Region, From 2016-2021 ( USD Million )
  17. North America Corn Whisky Market By Region, From 2016-2021 ( USD Million )
  18. North America Blended Whisky Market By Region, From 2016-2021 ( USD Million )
  19. North America Others Market By Region, From 2016-2021 ( USD Million )
  20. North America Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  21. North America Premium Whiskey Market By Region, From 2016-2021 ( USD Million )
  22. North America High End Primium Whiskey Market By Region, From 2016-2021 ( USD Million )
  23. North America Super Premium Whiskey Market By Region, From 2016-2021 ( USD Million )
  24. United States Whiskey Market By Product, From 2016-2021 ( USD Million )
  25. United States Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  26. Canada Whiskey Market By Product, From 2016-2021 ( USD Million )
  27. Canada Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  28. Europe Whiskey Market By Product, From 2016-2021 ( USD Million )
  29. Europe Malt Whisky Market By Region, From 2016-2021 ( USD Million )
  30. Europe Wheat Whisky Market By Region, From 2016-2021 ( USD Million )
  31. Europe Rye Whisky Market By Region, From 2016-2021 ( USD Million )
  32. Europe Corn Whisky Market By Region, From 2016-2021 ( USD Million )
  33. Europe Blended Whisky Market By Region, From 2016-2021 ( USD Million )
  34. Europe Others Market By Region, From 2016-2021 ( USD Million )
  35. Europe Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  36. Europe Premium Whiskey Market By Region, From 2016-2021 ( USD Million )
  37. Europe High End Primium Whiskey Market By Region, From 2016-2021 ( USD Million )
  38. Europe Super Premium Whiskey Market By Region, From 2016-2021 ( USD Million )
  39. U.K. Whiskey Market By Product, From 2016-2021 ( USD Million )
  40. U.K. Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  41. Germany Whiskey Market By Product, From 2016-2021 ( USD Million )
  42. Germany Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  43. France Whiskey Market By Product, From 2016-2021 ( USD Million )
  44. France Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  45. Italy Whiskey Market By Product, From 2016-2021 ( USD Million )
  46. Italy Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  47. Spain Whiskey Market By Product, From 2016-2021 ( USD Million )
  48. Spain Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  49. Asia Pacific Whiskey Market By Product, From 2016-2021 ( USD Million )
  50. Asia Pacific Malt Whisky Market By Region, From 2016-2021 ( USD Million )
  51. Asia Pacific Wheat Whisky Market By Region, From 2016-2021 ( USD Million )
  52. Asia Pacific Rye Whisky Market By Region, From 2016-2021 ( USD Million )
  53. Asia Pacific Corn Whisky Market By Region, From 2016-2021 ( USD Million )
  54. Asia Pacific Blended Whisky Market By Region, From 2016-2021 ( USD Million )
  55. Asia Pacific Others Market By Region, From 2016-2021 ( USD Million )
  56. Asia Pacific Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  57. Asia Pacific Premium Whiskey Market By Region, From 2016-2021 ( USD Million )
  58. Asia Pacific High End Primium Whiskey Market By Region, From 2016-2021 ( USD Million )
  59. Asia Pacific Super Premium Whiskey Market By Region, From 2016-2021 ( USD Million )
  60. Japan Whiskey Market By Product, From 2016-2021 ( USD Million )
  61. Japan Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  62. China Whiskey Market By Product, From 2016-2021 ( USD Million )
  63. China Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  64. India Whiskey Market By Product, From 2016-2021 ( USD Million )
  65. India Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  66. Australia Whiskey Market By Product, From 2016-2021 ( USD Million )
  67. Australia Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  68. South Korea Whiskey Market By Product, From 2016-2021 ( USD Million )
  69. South Korea Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  70. Latin America Whiskey Market By Product, From 2016-2021 ( USD Million )
  71. Latin America Malt Whisky Market By Region, From 2016-2021 ( USD Million )
  72. Latin America Wheat Whisky Market By Region, From 2016-2021 ( USD Million )
  73. Latin America Rye Whisky Market By Region, From 2016-2021 ( USD Million )
  74. Latin America Corn Whisky Market By Region, From 2016-2021 ( USD Million )
  75. Latin America Blended Whisky Market By Region, From 2016-2021 ( USD Million )
  76. Latin America Others Market By Region, From 2016-2021 ( USD Million )
  77. Latin America Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  78. Latin America Premium Whiskey Market By Region, From 2016-2021 ( USD Million )
  79. Latin America High End Primium Whiskey Market By Region, From 2016-2021 ( USD Million )
  80. Latin America Super Premium Whiskey Market By Region, From 2016-2021 ( USD Million )
  81. Brazil Whiskey Market By Product, From 2016-2021 ( USD Million )
  82. Brazil Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  83. Argentina Whiskey Market By Product, From 2016-2021 ( USD Million )
  84. Argentina Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  85. Mexico Whiskey Market By Product, From 2016-2021 ( USD Million )
  86. Mexico Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  87. Rest of Latin America Whiskey Market By Product, From 2016-2021 ( USD Million )
  88. Rest of Latin America Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  89. Middle East and Africa Whiskey Market By Product, From 2016-2021 ( USD Million )
  90. Middle East and Africa Malt Whisky Market By Region, From 2016-2021 ( USD Million )
  91. Middle East and Africa Wheat Whisky Market By Region, From 2016-2021 ( USD Million )
  92. Middle East and Africa Rye Whisky Market By Region, From 2016-2021 ( USD Million )
  93. Middle East and Africa Corn Whisky Market By Region, From 2016-2021 ( USD Million )
  94. Middle East and Africa Blended Whisky Market By Region, From 2016-2021 ( USD Million )
  95. Middle East and Africa Others Market By Region, From 2016-2021 ( USD Million )
  96. Middle East and Africa Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  97. Middle East and Africa Premium Whiskey Market By Region, From 2016-2021 ( USD Million )
  98. Middle East and Africa High End Primium Whiskey Market By Region, From 2016-2021 ( USD Million )
  99. Middle East and Africa Super Premium Whiskey Market By Region, From 2016-2021 ( USD Million )
  100. Middle East Whiskey Market By Product, From 2016-2021 ( USD Million )
  101. Middle East Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
  102. Africa Whiskey Market By Product, From 2016-2021 ( USD Million )
  103. Africa Whiskey Market By Tyoe, From 2016-2021 ( USD Million )
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