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Pulished Date December, 2019
ID: 8973
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Europe Fitness Trackers Market Research Report – Segmented By Product Type, Wearing Type, Application, End-users, Sales Channel, Country (UK, France, Spain, Germany, Italy, Russia, Sweden, Denmark, Switzerland, Netherlands, Turkey, Czech Republic and Rest of Europe) - Industry Size, Share, Trends, Growth and Global Forecast | 2019 - 2025

Pulished: December, 2019
ID: 8973
Pages: 100

The European Fitness Trackers Market is projected to grow at a CAGR of 21.2% from 2019 to 2024.

Rising awareness over the usage of smartphones and laptops in every corner of the region is a key driving factor for the market to grow. Growing tendency to introduce new devices in favor of the end-users is propelling the demand for the fitness trackers market in Europe. People’s concern towards health is increasing day by day where they are focusing on to keep an eye on fitness-related activities is accelerating the growth rate of the market. Growing support from the government through investments in electrical and electronics industries is promoting the demand for the fitness trackers market in Europe. People opt for android and iOS mode of compatible devices such as smartwatches and others which are accurate and convenient is elevating the demand of the market. 

However, fluctuations in the prices of the devices are impeding the demand of the fitness trackers market in Europe. Stringent rules and regulations by the government are also one of the factors hindering the demand of the market. Lack of complete knowledge over the availability of different features in a device is restraining the growth rate of the market. The challenging factor for the market players is increasing data theft issues while connecting with other devices like smartphones and laptops. 

Growing capital income in many countries is lucratively to boost up growth opportunities for the market. Launch of innovative devices with the help of advanced technologies is expanding the demand of the market. Also, these devices are highly recommended for the elderly people to monitor heart rate by physicians is likely to bolster the demand of the market. Escalating expenditure on healthcare along with increasing disposable income is expanding the shares of the fitness trackers market in Europe. Increasing support from the IT sector by launching applications for easy accessibility is magnifying the demand of the market. 

This research report has been segmented & sub-segmented into the following categories:

  • By Product Type: Activity Monitors, Smart Watches and Smart Clothing
  • By Wearing Type: Handwear, Legwear and Headwear
  • By Application: Heart rate tracking, Sleep measurement, Glucose measurement and Sports, Running, Cycling Tracking
  • By End-users: Sports, Hospitals and diagnosis center and Others
  • By Age Group: Adult's Fitness Tracker and Children’s Fitness Tracker
  • By Sales Channel: Online and Offline
  • By Country: UK, France, Spain, Germany, Italy, Russia, Sweden, Denmark, Switzerland, Netherlands, Turkey, Czech Republic and Rest of Europe

Regional Analysis:

The UK is leading with the highest shares of the market with the rising awareness over the availability of various devices. Besides, the increasing economy in many areas is lavishing the growth rate of the fitness trackers market in this country. Germany is following the UK in holding the largest shares of the market by owing to improve the productivity of the devices with advanced features. The entry of e-commerce in every sector is also an advantage for the market to grow. Increasing interest in sports activities is extensively leveraging the demand for the fitness tracker market. The rise in the scale of healthcare a diagnostic center and increasing demand for wearable fitness trackers like smart clothing and smartwatches are scribed to bolster the growth of this market in Germany. France and the rest of Europe are deemed to have a tremendous growth rate in foreseen years.

Most prominent companies in the Europe Fitness Trackers Market profiled in this report are Fitbit, Inc., Apple Inc., Adidas AG, Xiaomi Inc., Samsung Electronics Co. Ltd., Nike Inc., Moov Inc., Lumo Bodytech Inc. and Jawbone.

  1. INTRODUCTION
    1. Market Definition
    2. Study Deliverables
    3. Base Currency, Base Year and Forecast Periods
    4. General Study Assumptions
  2. RESEARCH METHODOLOGY
    1. Introduction
    2. Research Phases
      1. Secondary Research
      2. Primary Research
      3. Econometric Modelling
      4. Expert Validation
    3. Analysis Design
    4. Study Timeline
  3. OVERVIEW
    1. Executive Summary
    2. Key Inferences
  4. DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES ANALYSIS
    1. Market Drivers
    2. Market Restraints
    3. Key Challenges
    4. Current Opportunities in the Market
  5. MARKET SEGMENTATION
    1. By Product Type
      1. Activity Monitors
      2. Smart Watches
      3. Smart Clothing
      4. Y-o-Y Growth Analysis, By Product Type
      5. Market Attractiveness Analysis, By Product Type
      6. Market Share Analysis, By Product Type
    2. By Wearing Type
      1. Handwear
      2. Legwear
      3. Headwear
      4. Others (Torsowear, clothwear etc.)
      5. Y-o-Y Growth Analysis, By Wearing Type
      6. Market Attractiveness Analysis, By Wearing Type
      7. Market Share Analysis, By Wearing Type
    3. By Application
      1. Heart Rate Tracking
      2. Sleep Measurement Tracking
      3. Glucose Measurement Tracking
      4. Sports, Running, Cycling Tracking
      5. Y-o-Y Growth Analysis, By Application
      6. Market Attractiveness Analysis, By Application
      7. Market Share Analysis, By Application
    4. By End-users
      1. Sports
      2. Hospitals and diagnosis center
      3. Others
      4. Y-o-Y Growth Analysis, By End-User
      5. Market Attractiveness Analysis, By End-User
      6. Market Share Analysis, By End-User
    5. By Age Group
      1. Adult's Fitness Tracker
      2. Children’s Fitness Tracker
      3. Y-o-Y Growth Analysis, By Age Group
      4. Market Attractiveness Analysis, By Age Group
      5. Market Share Analysis, By Age Group
    6. By Sales Channel
      1. Online
      2. Offline
      3. Y-o-Y Growth Analysis, By Sales Channel
      4. Market Attractiveness Analysis, By Sales Channel
      5. Market Share Analysis, By Sales Channel
  6. GEOGRAPHICAL ANALYSIS
    1. Introduction
      1. Regional Trends
      2. Impact Analysis
      3. Y-o-Y Growth Analysis
      4. Market Attractiveness Analysis
      5. Market Share Analysis
    2. Asia-Pacific
      1. Introduction
      2. China
      3. India
      4. Japan
      5. South Korea
      6. Australia and NZ
      7. Rest of APAC
  7. STRATEGIC ANALYSIS
    1. PESTLE analysis
      1. Political
      2. Economic
      3. Social
      4. Technological
      5. Legal
      6. Environmental
    2. Porter’s Five analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Consumers
      3. Threat of New Entrants
      4. Threat of Substitute Products and Services
      5. Competitive Rivalry within the Industry
  8. MARKET LEADERS' ANALYSIS
    1. Fitbit, Inc.
      1. Overview
      2. Products
      3. Financials (subjected to availability based on company type)
      4. Recent Developments
      5. SWOT analysis
      6. Analyst View
    2. Apple Inc.
    3. Adidas AG
    4. Xiaomi Inc
    5. Samsung Electronics Co. Ltd
    6. Nike Inc
    7. Moov Inc
    8. Lumo Bodytech Inc.
    9. Jawbone
  9. COMPETITIVE LANDSCAPE
    1. Market share analysis
    2. Merger and Acquisition Analysis
    3. Agreements, collaborations and Joint Ventures
    4. New Product Launches
  10. MARKET OUTLOOK AND INVESTMENT OPPORTUNITIES
  11. APPENDIX
    1. List of Tables
    2. List of Figures
  • Regional and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
  • Segment-level analysis in terms of technology, component, and type along with market size forecasts and estimations to detect key areas of industry growth in detail
  • Identification of key drivers, restraints, opportunities, and challenges (DROC) in the market and their impact on shifting market dynamics
  • Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
  • Study the micro environment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analysing the level of competition and business strategy development
  • A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment
  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies
  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis and main conclusions
  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market

Europe Fitness Trackers Market

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