The frozen fruits market size in Europe was valued at USD 8.65 billion in 2023. The European market is expected to grow at a CAGR of 4.49% from 2024 to 2029 and be worth USD 11.26 billion by 2029 from USD 9.04 billion in 2024.
Fruit that has been frozen is a convenient and healthful snack. Frozen fruits keep their flavor, nutritional content, and texture for a long time. They are well-liked by customers and are widely available at reasonable prices on the market. Fruit that has been chilled and maintained below freezing for storage and transportation until ready to consume is referred to as frozen fruit. They can also be purchased pre-packaged or frozen at home. In addition, supermarkets and hypermarkets sell a variety of frozen fruits. Ready-to-eat foods, fruit juices, smoothies, and salads are among the many types of frozen fruits available, and other fruits are among the most well-known items in the world. Freezing is one of the most often used ways of food preservation. Food texture, taste, and nutritional content can all be preserved with this method.
The freezing process inhibits chemical interactions, slows cellular metabolic activities, and has the advantage of preventing microbe development due to the low temperatures. The freezing method is used to preserve various fruits and vegetables for long periods of time, resulting in a long shelf life. This includes lowering the temperature of the product down below -18°C. Because the fruit cools below freezing temperature to eliminate energy, the physical state of the meal changes. Extreme cold slows chemical reactions, which slows microbiological development and lowers product quality.
Frozen fruits are gaining popularity among consumers due to the numerous benefits they provide over fresh food. It has also rejuvenated the sector as people become more aware of the nutritional worth of frozen fruits and vegetables and adopt healthier eating habits. Furthermore, as technological advancements and improvements in the refrigeration chain in emerging countries have expanded, a systematic supply of frozen fruit netting has been formed. Urbanization, quickly changing consumer lifestyles, more disposable money, and active marketing by manufacturers are all favorable aspects for the Europe frozen fruit business. Demand increased as a result of changing consumer habits and a more hectic lifestyle. The rising demand for new flavors and ingredients in products also aided industrial growth.
Frozen fruit is preferred in countries where fresh fruit is scarce because the freezing technique preserves food and avoids the use of undesired additives in frozen food packs such as strawberries and spinach. Another factor driving growth in the Europe frozen fruits market during the forecast period is the rising demand for frozen fruits in various areas of the world due to the large population and busy lifestyles worldwide. Another reason projected to fuel the growth of the Europe frozen fruits market is an increase in people's preferences for frozen fruit due to several benefits such as faster cooking times, convenience, no need to peel, wash, or cut, and so on. Furthermore, as the popularity of a range of easy-to-cook foods grows around the world, frozen fruit demand is predicted to rise, boosting Europe's frozen fruit market growth during the forecast period.
Furthermore, the expansion of cold chain logistics is predicted to be a key element in the Europe frozen fruit market's growth. Furthermore, as the working population grows, women are predicted to increase their consumption of frozen fruits, thus countering the global frozen fruit market's expansion during the forecast period. In addition, active marketing by manufacturers throughout the world is increasing the number of technologies utilized for frozen fruit, and the increased prevalence of frozen fruit on e-commerce portals is another element driving the world market's rise in the coming years. Nonetheless, rising demand in areas with a scarcity of fresh fruit is one of the primary causes that could lead to profitable prospects in the near future.
The simple availability of frozen fruit substitutes on the market is a significant impediment to Europe frozen fruit market expansion. Another factor hampering the growth of the frozen fruit market throughout the projection period is the difficulty with high-moisture fruits, which can turn into food or pulp when thawed.
Impact of COVID-19 on the Europe frozen fruits market:
The European food and beverage business has seen an unexpected slump due to this pandemic in several major countries. After restaurants and food centers closed, and the supply of food goods and labor was disrupted owing to the pandemic, the food and beverage industry in Europe had one of the steepest declines in inactivity. The decline in demand for food goods in the region has directly impacted frozen fruit sales in Europe.
This research report on the Europe frozen fruit market has been segmented and sub-segmented based on the following categories.
Europe Frozen Fruits Market - By Product Type:
Based on product type, the frozen fruits industry was led by tropical fruits. Many frozen tropical fruits are popular across the European region, including mango, papaya, apple, litchi, banana, dragon fruit, plum, guava, and passion fruit. In addition to freezing, manufacturers can wash, peel, grade, cut, blanch, deactivate enzyme activity, and other processes on these fruits, depending on the final product shape desired. Fruit cocktails, smoothies, ice cream, sweets, preserves, pastries, yogurts, and drinks all contain frozen tropical fruits. Frozen mangoes, frozen avocados, and guavas are a few tropical fruits commonly utilized in ethnic cuisine preparation. This segment's market is predicted to grow as more tropical fruits are used in various goods.
Europe Frozen Fruits Market - By Technique:
Based on technique, the freeze-drying category held a higher part of the Europe frozen fruits market. Freeze-drying is the technique of freezing fruit and then vacuuming it. Because of the low pressure, ice crystals develop exponentially, converting solid ice to water vapor. This technology extracts water even faster than traditional drying methods. Low-sugar, delicate fruits like raspberries and strawberries are optimal for this form of food preservation. Fruits that have been frozen-dried have a long shelf life and can be stored for many years if properly preserved.
Europe Frozen Fruits Market - By Application:
Based on application, the frozen fruits market was led by the confectionary and pastry category. Frozen fruits are becoming more popular in bakery and confectionery products, as well as dairy products like yogurt and ice cream. Furthermore, due to consumers' growing preference for healthy beverages, the demand for frozen fruits from the fruit-based beverages market has increased significantly. Moreover, the increasing awareness of organic foods is also fueling the expansion of the frozen fruit business in Europe.
Europe Frozen Fruits Market – By Country:
The frozen fruit market in Europe has been significantly influenced by changing lifestyle habits in the food and beverage industry. The frozen fruit business in Europe has grown as a result of expanding population and disposable income, as well as hectic lives. Furthermore, in industrialized nations such as Germany, France, Italy, the United Kingdom, and Russia, the expanding trend of food-on-the-go is one of the most important factors for consumers when purchasing food goods. Therefore, it became a key driver of the frozen fruit market.
KEY MARKET PARTICIPANTS:
Companies playing a key role in the Europe frozen fruit market include Pinnacle Foods Inc., Welch Foods, Ardo NV, SunOpta Inc., Kendall Frozen Fruits Inc., Uran Food Group Limited, Kerry Group Plc, Nestlé, ConAgra Foods Inc. and General Mills.
RECENT HAPPENINGS IN THIS MARKET:
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