Pet food is the feed given to the pet animals, which include animal or plant material. The vitamins and minerals found in every bag of pet food work together to keep the animal’s immune system and metabolism functioning normally. Without adequate nutrition, the animal would not be able to maintain muscle tone, build and repair muscles, teeth, and bone, perform normal daily activities with ease or fight-off infection.
Growing demand for readymade animal feed products with various environmental and economic benefits such as low water requirements and low maintenance cost is driving the demand for pet food in Europe. Stringent regulations supporting the use of high quality and nutritious food for pets and high costs of feed products and raw materials are said to constrain the pet food market growth.
Europe's market for Pet food is segmented into ingredients, animal type, and geography. Each of these segments is further sub-segmented into, Ingredient: Animal Derivatives, Fish derivatives, Fruits & Vegetables, Cereals & Cereal by-products, Fats & Oils, Vitamins & Minerals, Additives; Animal: Dog, Cat, Bird, Other animals.
Geographically Europe market for is Pet Food is segmented into
Europe is the second largest market for pet food in the world with a market share of 27%. UK is the largest market for Pet food industry in this region followed by France. Germany is the fastest growing market for pet food within this region.
Major Key Players:
The Europe pet food industry is highly concentrated with ten major players together accounting for more than 50% of the market share and remaining market share distributed among the large number of small manufactures. Mars, Inc., Del Monte Foods, Hills Pet Nutrition, INC, Unicharm Corporation, Nippon Formula Feed Manufacturing Company LTD, Pet Center, Incorporated (PCI), Nestle Purina Pet Care, Nisshin Saifun Group INC. Natural Dog Food Company, Halo, Purely for Pets, Marukan CO. LTD., Nutrena, and Spectrum Brands, INC. are the major companies in the market.
1. Introduction
1.1 Market Definition
1.2 Study Deliverables
1.3 Base Currency, Base Year and Forecast Periods
1.4 General Study Assumptions
2. Research Methodology
2.1 Introduction
2.2 Research Phases
2.2.1 Secondary Research
2.2.2 Primary Research
2.2.3 Econometric Modelling
2.2.4 Expert Validation
2.3 Analysis Design
2.4 Study Timeline
3. Overview
3.1 Executive Summary
3.2 Key Inferences
3.3 New Developments
4. Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)
4.1 Market Drivers
4.2 Market Restraints
4.3 Key Challenges
4.4 Current Opportunities in the Market
5. Market Segmentation
5.1 By ingredient type
5.1.1 Animal Derivatives
5.1.2 Fish derivatives
5.1.3 Fruits & Vegetables
5.1.4 Cereals & Cereal by-products
5.1.5 Fats & Oils
5.1.6 Vitamins & Minerals
5.1.6 Additives
5.2 By animal type
5.2.1 Dog
5.2.2 Cat
5.2.3 Bird
5.2.4 Other animals
6. Geographical Analysis
6.1 Introduction
6.2 U.K
6.3 Spain
6.4 Germany
6.5 Italy
6.6 France
6.7 Russia
7. Strategic Analysis
7.1 PESTLE analysis
7.1.1 Political
7.1.2 Economic
7.1.3 Social
7.1.4 Technological
7.1.5 Legal
7.1.6 Environmental
7.2 Porter’s Five analysis
7.2.1 Bargaining Power of Suppliers
7.2.2 Bargaining Power of Consumers
7.2.3 Threat of New Entrants
7.2.4 Threat of Substitute Products and Services
7.2.5 Competitive Rivalry within the Industry
8. Market Leaders' Analysis
8.1 Mars Inc.
8.1.1 Overview
8.1.2 Product Analysis
8.1.3 Strategic Evaluation and Operations
8.1.4 Financial analysis
8.1.5 Legal issues
8.1.6 Recent Developments
8.1.7 SWOT analysis
8.1.8 Analyst View
8.2 Del Monte Foods
8.3 Hills Pet Nutrition INC
8.4 Unicharm Corporation
8.5 Nippon Formula Feed Manufacturing Company LTD
8.6 Pet Center Incorporated (PCI)
8.7 Nestle Purina Pet Care
8.8 Nisshin Saifun Group INC
8.9 Natural Dog Food Company
8.10 Purely for Pets
8.11 Marukan CO. LTD
8.12 Spectrum Brands INC
9. Competitive Landscape
9.1 Market share analysis
9.2 Merger and Acquisition Analysis
9.3 Agreements, collaborations and Joint Ventures
9.4 New Product Launches
10. Expert Opinions
10.1 Market Outlook
10.2 Investment Opportunities
Appendix
a) List of Tables
b) List of Figures
