The smoothies market size in Europe was worth USD 4.45 billion in 2023. Between 2024 to 2029, the European smoothies market is predicted to grow at a CAGR of 9.25% and the regional market size will be worth USD 7.56 billion by 2029 from USD 4.86 billion in 2024.
Smoothie is a thick, non-alcoholic beverage made from raw vegetables or fruits along with some other ingredients. Other smoothie ingredients include water, ice, sweeteners, chocolate, nuts, dairy products such as milk and yogurt and other nutritional supplements. Smoothies, which include a large serving of fruits and vegetables, are recommended for a healthy diet. However, the use of too many sweeteners, protein powders, and ice creams is not healthy. Smoothies consist of high dietary fiber content, making them healthier than fruit juices. Green smoothies made from healthy vegetables are gaining prominence, especially in health-conscious people. Smoothies with increased carbohydrate content by using sugar additives can replace a meal.
An increasing number of health-conscious people, changing lifestyles and food habits and health benefits associated with smoothies are some of the major factors driving the smoothies market. Increasing popularity for meal replacement food and beverages, growing prominence for juice and smoothie bars and increasing demand for non-carbonated soft drinks are also expected to propel the smoothies market.
High prices of smoothies and packaging problems, as they are made from raw ingredients, are the major factors restraining the growth of the European smoothies market.
This research report on the European smoothies market has been segmented and sub-segmented into the following categories:
Europe Smoothies Market – By Product:
Fruit-based smoothies hold the largest market share and are also expected to be the fastest-growing segment. This is attributed to the growing demand for healthy beverages. Inorganic smoothies are expected to be the largest segment as most of the fruits and vegetables produced from farms are inorganic. Organic smoothies are expected to be the fastest-growing segment as the demand for organic fruits and vegetables increases.
Europe Smoothies Market – By Distribution Channel:
Smoothie bars and convenience stores are the major revenue generators for the European smoothies market.
Europe Smoothies Market – By Country:
KEY MARKET PLAYERS:
Companies such as Smoothie King, Maui Wowi Hawaiian Coffees & Smoothies, Suja Juice, Innocent Drinks, Bolthouse Farms, Jamba Juice Company, Ella’s Kitchen Ltd, Barfresh Food Group, Inc. and Tropical Smoothie Café are playing a dominating role in the Europe smoothies market.
The United Kingdom, Germany, France, and Spain are accounting for the major share of the European market due to their large populations and urbanization.
The Europe smoothies market is predicted to grow at a CAGR of 6.8% from 2023 to 2028.
The European smoothies market is predicted to be worth USD 3.78 billion in 2023.
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