Cider Market size was valued at USD 4.33 billion in 2018 and is expected to reach USD 16.22 billion in 2025, with a compound annual rate of 6.1% from 2019 to 2025. The global cider market is currently minimal compared to other markets like the beer market. The dry cider segment of the Cider market is gaining ground in the United States cider market and is expected to grow in the future.
Cider is a fermented drink with an alcohol percentage that varies from 1-2% to 8.5% ABV. It is made from apple juice using the generally bitter and tannin-rich type of apple. The cider has been around for many years, dominated by the Greeks and Romans, and has evolved over time in its flavor and the fermentation process. It is also called apple wine because both are produced from fruit juice. It also looks like beer, because a dry-type cider contains six to seven percent alcohol. In the United States, fermented cider is called hard cider, while unfermented fresh fruit juice is called sweet cider. However, in the rest of the world, cider is fermented apple juice. Depending on the alcohol content, it can be a sweet cider (1-2%) or a hard cider (6-7%).
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REPORT METRIC |
DETAILS |
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Cider Market Size Available |
2019 – 2025 |
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Base Year |
2019 |
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Forecast Period |
2020 - 2025 |
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CAGR |
6.1% |
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Segments Covered |
By Type, and By Distributional Channels |
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Various Analyses Covered |
Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities |
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Regions Covered |
North America, Europe, APAC, Latin America, Middle East & Africa |
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Market Leaders Profiled |
Aston Manor Brewery, C&C Group Plc, Carlberg A/S, Distell Group, Halewood International Holdings Plc, Heineken UK Ltd., SABMiller Plc, Carlton & United Breweries Limited, and The Boston Beer Company Inc |
The global cider market is currently minimal compared to other markets like the beer market. However, the dry cider segment of the Cider market is gaining ground in the US cider market and is expected to grow in the future. Cider and beer are carbonated and golden overall, and the cider can reach 5% ABV with a sweet, fruity flavor that offers an excellent alternative to other alcoholic beverages. Currently, Asia-Pacific and Latin America present enormous market opportunities due to the increased interest in cider, as well as the increase in the number of small breweries.
The increased demand for premium spirits due to the increase in per capita income, as well as alcohol consumption as a status symbol, are among the main drivers of growth in the global Cidar Market. Consumers increasingly prefer heritage, quality, and innovation in alcoholic beverages. One of the key trends in the market is the adoption of high-end products, especially in generation Y, due to the higher standard of living. Health-conscious millennials are more prone to fruit-based drinks. The reduced consumption of beer in developed countries such as the United States and the United Kingdom has contributed to the growth of improved craft ciders. For example, in 2017, HP Bulmer Limited released two products from Kier's Apple Clier and Sarah's Red Apple.
The product is offered as a gender-balanced category where male drinkers represent 51%, while women represent 49%. This proportion represents 40% of people between 20 and 30 years old. The younger generation tends to drink less alcohol and prefer healthier options in various categories, making cider one of their favorite drinks. Dried cider is low in sugar and carbohydrates and is considered more robust than traditional beers. However, the cultural differences in the market may hinder its consumption globally as apple concentrated drink acting as an alcohol substitute might be questionable amongst many consumers.
Based on Type:
Based on Distribution Channels:
On the basis of the geographical classification, the global Cider market is segmented into different regions: North America (the US and Canada), Europe (U.K., France, Germany and Rest of Europe), Asia Pacific (Japan, China, India and Rest of APAC), Latin America (Brazil, Mexico and Rest of Latin America), and Middle-East & Africa (GCC and Rest of MEA).
Among the regions, Europe is likely to maintain dominance throughout the 2020-2025 forecast period, both in value and volume. Several factors should drive the growth of the cider market in European countries. One of the crucial factors in the organic growth of cider in Europe is the increasing tendency of consumers to consume low alcohol drinks. Apart from that, cider production is exceptionally high in the European region. The leading cider manufacturers are mainly concentrated in the European area. Thus, the countries of South America depend on European countries. In the European region, the UK and Germany collectively represented a significant market share in 2019, and the trend is likely to continue over the forecast period.
North America accounted for almost 30% of the global market share in 2018 and is supposed to witness moderate growth during the outlook period. In North America, the United States is anticipated to maintain dominance throughout the 2020-2025 forecast period.
However, the Asia-Pacific region is foreseen to expand at the highest growth rate in the forecast period. The development of the cider market in the Asia-Pacific region is attributed to several factors. Rising the millennial population and increasing disposable income per capita should drive growth in the Asia-Pacific cider market during the projection period. Other regions like Latin America and the Middle East and Africa also account for a moderate share of the global business, which is predicted to expand in the coming years.
The Covid-19 pandemic has had a great impact on all the end-user verticals, including food & beverages. In addition to the problems that will affect all businesses, food manufacturers and their suppliers will need to consider other factors. Although restaurants and bars may be closed, people still eat and high-quality food still needs to be produced, shipped, and delivered to the customer. Food safety remains the number one concern for all manufacturers, but it should now include measures to stop the coronavirus. There is currently no evidence that the virus has been transmitted through food or food packaging, but there is some evidence that it may remain viable on some surfaces for a longer period of time. Normal food handling procedures should be sufficient to combat COVID-19, provided social distancing and other measures are followed. Moreover, the health benefits associated with Apple Cider is likely to increase the sales in this business in the coming years.
Heineken International had the largest share of the Cider Market in terms of sales and revenue in 2019.
Some of the Major Players listed in the market report are, Aston Manor Brewery, C&C Group Plc, Carlberg A/S, Distell Group, Halewood International Holdings Plc, Heineken UK Ltd., SABMiller Plc, Carlton & United Breweries Limited, and The Boston Beer Company Inc.
1. Introduction
1.1 Market Definition
1.2 Study Deliverables
1.3 Base Currency, Base Year and Forecast Periods
1.4 General Study Assumptions
2. Research Methodology
2.1 Introduction
2.2 Research Phases
2.2.1 Secondary Research
2.2.2 Primary Research
2.2.3 Econometric Modelling
2.2.4 Expert Validation
2.3 Analysis Design
2.4 Study Timeline
3. Overview
3.1 Executive Summary
3.2 Key Inferences
3.3 Epidemology
4. Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)
4.1 Market Drivers
4.2 Market Restraints
4.3 Key Challenges
4.4 Current Opportunities in the Market
5. Market Segmentation
5.1 Distribution Channels
5.1.1 Introduction
5.1.2 Hypermarkets
5.1.3 Supermarkets
5.1.4 Departmental Stores
5.1.5 Convenience Stores
5.1.6 Online Stores
5.1.7 Y-o-Y Growth Analysis, By Distribution Channels
5.1.8 Market Attractiveness Analysis, By Distribution Channels
5.1.9 Market Share Analysis, By Distribution Channels
5.2 Type
5.2.1 Introduction
5.2.2 Still Cider
5.2.3 Sparkling Cider
5.2.4 Draft Cider
5.2.5 Apple Wine
5.2.6 Others
5.2.7 Y-o-Y Growth Analysis, By Type
5.2.8 Market Attractiveness Analysis, By Type
5.2.9 Market Share Analysis, By Type
6. Geographical Analysis
6.1 Introduction
6.1.1 Regional Trends
6.1.2 Impact Analysis
6.1.3 Y-o-Y Growth Analysis
6.1.3.1 By Geographical Area
6.1.3.2 By Distribution Channels
6.1.3.3 By Type
6.1.4 Market Attractiveness Analysis
6.1.4.1 By Geographical Area
6.1.4.2 By Distribution Channels
6.1.4.3 By Type
6.1.5 Market Share Analysis
6.1.5.1 By Geographical Area
6.1.5.2 By Distribution Channels
6.1.5.3 By Type
6.2 North America
6.1.1 Introduction
6.1.2 United States
6.1.3 Canada
6.3 Europe
6.2.1 Introduction
6.2.2 U.K
6.2.3 Spain
6.2.4 Germany
6.2.5 Italy
6.2.6 France
6.4 Asia-Pacific
6.3.1 Introduction
6.3.2 China
6.3.3 India
6.3.4 Japan
6.3.5 Australia
6.3.6 South Korea
6.5 Latin America
6.4.1 Introduction
6.4.2 Brazil
6.4.3 Argentina
6.4.4 Mexico
6.4.5 Rest of Latin America
6.6 Middle East & Africa
6.5.1 Introduction
6.5.2 Middle-East
6.5.3 Africa
7. Strategic Analysis
7.1 PESTLE analysis
7.1.1 Political
7.1.2 Economic
7.1.3 Social
7.1.4 Technological
7.1.5 Legal
7.1.6 Environmental
7.2 Porter’s Five analysis
7.2.1 Bargaining Power of Suppliers
7.2.2 Bargaining Power of Consumers
7.2.3 Threat of New Entrants
7.2.4 Threat of Substitute Products and Services
7.2.5 Competitive Rivalry within the Industry
8. Market Leaders' Analysis
8.1 Aston Manor
8.1.1 Overview
8.1.2 Product Analysis
8.1.3 Financial analysis
8.1.4 Recent Developments
8.1.5 SWOT analysis
8.1.6 Analyst View
8.2 C&C Group
8.3 Carlberg
8.4 Distell Group
8.5 Halewood International Holdings
8.6 Heineken
8.7 SABMiller
8.8 Carlton
8.9 United Breweries Limited
8.10 The Boston Beer Company
9. Competitive Landscape
9.1 Market share analysis
9.2 Merger and Acquisition Analysis
9.3 Agreements, collaborations and Joint Ventures
9.4 New Product Launches
10. Market Outlook and Investment Opportunities
Appendix
a) List of Tables
b) List of Figures
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