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Pulished Date April, 2021
ID: 4246
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Europe Alcoholic Beverages Market Segmentation By Type (Beer, Wine, and Spirit), By Packaging (Glass Bottles, Tin and Plastic Bottles), By Sales Channel (Specialty Stores, Online Retailers, Hotels/Bars/Restaurants, and Convenience Stores) - By Country (UK, France, Spain, Germany, Italy, Russia, Sweden, Denmark, Switzerland, Netherlands, Turkey, Czech Republic and Rest of Europe) – Size, Share, Trends, Growth, Forecast (2021-2026)

Pulished: April, 2021
ID: 4246
Pages: 145

Europe Alcoholic Beverages Market Growth and Forecast (2021-2026):

The Europe Alcoholic Beverages Market was worth US$ XX million in 2021, and it is estimated to grow at US$ XX million by the end of 2026 at an increasing CAGR of XX% during 2021-2026.

Europe Alcoholic Beverages Market Scenario:

Alcoholic beverages are drinks that include ethanol or ethyl alcohol as a component. Fermentation of various ingredients, such as fruit, grain, plant sap, milk, honey, and tubers, produces alcoholic beverages. Fruits, grains, and other sugar sources are fermented in alcoholic beverages. For example, beer is made up of rice, hops, malt, and corn and is one of the most well-known alcoholic beverages. Fermentation produces wine, alcohol, and beer, a natural byproduct of the breakdown of sugar yeast in the raw materials used. Alcohol can be prepared from a variety of sugar and yeast sources. To produce an excellent alcohol concentration, the fermentation broth is further distilled to minimize the water content. Furthermore, excessive alcohol use raises the risk of hypertension, stroke, and heart disease. On the other hand, alcohol reduces anxiety and improves sociability by acting as a small inhibitor.

Recent Developments in Europe Alcoholic Beverages Industry:

  • Beam Suntory, a Japanese alcoholic beverage firm, announced on Wednesday that it expects to reach $1 billion in annual revenue in India by 2030.

Europe Alcoholic Beverages Market Drivers:

As the world's urban population grew, so did the consumption of alcoholic beverages. In addition, consumers spend more money on outdoor activities for amusement at nightclubs, resorts, and pubs. During 2021-2026, the Alcoholic Beverages market is projected to benefit from changing lifestyles and the availability of premium liquor goods. The worldwide alcoholic drinks industry is growing due to rising disposable income and increased consumption of alcoholic beverages. In addition, thanks to the enhanced distribution network used by alcohol makers and the enormous purchasing power of developing countries such as Brazil, the industry's growth is rising. The concept of alcohol consumption, which has permeated the culture of people in emerging countries, is one of the critical drivers of change in this market. In the early stages, growth in the global alcoholic beverage market is predicted to be moderate. Still, it is likely to go up, particularly as the customer base for alcohol consumption among the youth generation grows during the forecast period. Consumer consumption patterns began to be shaped by health and health awareness. Alternative meals, such as non-alcoholic and energy drinks, are posing a massive threat to the sector. An increasing number of young adults globally, increased disposable income, and increased consumer demand for premium/ultra-premium products are driving the global Alcoholic Beverages market forward.

The market for alcoholic beverages is rapidly growing due to increased consumption of alcoholic beverages during meetings and social gatherings, the increased preference for scented alcoholic drinks, and higher premium consumption. Furthermore, new advancements in honey products appear to be an alternative for creating innovative alcoholic beverages for consumers, fuel future growth in the Alcoholic Beverages market. Increased spending and outdoor party celebrations and rising urban populations in emerging nations such as China and India will drive the global alcoholic beverages market forward throughout the forecast period. The rise of the liquor market is primarily attributable to population growth, increased disposable income, and the introduction of new alcoholic products by producers. Making these drinks in appealing packages in various packages and sizes will significantly boost alcoholic beverage demand in the coming years. In addition, health-conscious consumers will be attracted to the development of alternative products, such as the launch of honey-based beverages.


The worldwide Alcoholic Beverages market is predicted to develop slowly shortly due to rising health concerns, the high cost of premium/ultra-premium products, and the rise of the non-alcoholic beverages market. Fruit juices and soft drinks are two alternatives to alcoholic beverages. However, they compete with low-alcohol drinks like beer, so indirectly displacing the market for alcoholic beverages. The cost of converting to these alternatives, on the other hand, is minimal, posing a more significant challenge to the alcoholic beverage sector.

Europe Alcoholic Beverages Market Segmentation Analysis:

By Type:

  • Beer
  • Wine
  • Spirit

Beer type attributes the largest Europe alcoholic beverages market share and further propels the market growth during the foreseen period. Healthy persons who drink alcoholic beverages, especially beer, appear to have a lower chance of getting heart disease. Compared to nondrinkers, moderate alcohol consumption (one to two drinks per day) reduces the risk of coronary heart disease, atherosclerosis, and heart attack by 30 to 50 percent.

By Packaging:

  • Glass Bottles
  • Tin
  • Plastic Bottles

Based on packaging, glass bottles tend to hold the most significant market share in the next six years. Because glass is impermeable to oxygen and carbon dioxide, spirits can be stored in glass bottles for long periods. Due to the de alkalization process that a glass bottle goes through, it has stronger resistance to leaching than plastic. PET bottles are difficult to dispose of in terms of the environment.

By Sales Channel:

  • Specialty Stores
  • Online Retailers
  • Hotels/Bars/Restaurants
  • Convenience Stores

With increased urbanization in numerous emerging economies, specialty stores are growing in practically all major cities. Furthermore, the segment's growth is fueled by the availability of low-cost items and a wide selection of alcoholic beverages at supermarkets. Furthermore, the high visibility and appealing assortment of alcoholic drinks, increases in consumer disposable income, and shifts in tastes toward luxury items contribute to expanding this sales channel segment.

Regional Analysis:

The Europe Alcoholic Beverages Market Report includes the segmentation of countries:

  • United Kingdom
  • Spain
  • Germany
  • Italy
  • France

The long and hot summer, on the one hand, and many new product launches in trendy categories, on the other, are driving the alcoholic beverage industry in Germany. The growing demand for natural wines and the increased use of natural botanicals as gin components are two examples of how the healthy lifestyle megatrend has presented itself. Supermarkets and internet retailing are favored because of the expanded product variety, which includes a more extensive selection of premium and craft alcoholic beverages, and the perceived quality of supermarkets, which has persuaded an increasing number of consumers to visit this channel.

Impact of COVID-19 on Europe Alcoholic Beverages Market:

People's daily life has changed as a result of the COVID19 pandemic, particularly their drinking habits. The government's frequently strict tactics to prevent the virus's spread have primarily succeeded in keeping people at home. However, people's drinking habits have altered dramatically due to the COVID19 pandemic, with consumption shifting from pubs and restaurants to homes. Alcohol is an element of many people's social lives, which have been greatly disturbed by COVID19. The majority of respondents did not change their drinking habits, but a more significant proportion drank more among those who did. Women, parents of young children, persons with higher wealth, and those with anxiety and depressive symptoms reported the most significant increases in alcohol use during the COVID19 lockdowns.

Key Players in the Market:

Major Key Players in the Europe Alcoholic Beverages Market are

  • Bacardi Limited
  • Beam Suntory Inc
  • China Resources Beer Company Limited
  • Anheuser-Busch InBev SA/NV
  • Constellation Brands Inc
  • Heineken Holding NV
  • Asahi Breweries Ltd
  • Accolade Wines Ltd
  • Diageo Plc
  • Carlsberg A/S


1. Introduction                          

          1.1 Market Definition                 

          1.2 Scope of the report              

          1.3 Study Assumptions              

          1.4 Base Currency, Base Year and Forecast Periods              

2. Research Methodology                     

          2.1 Analysis Design         

          2.2 Research Phases                  

                   2.2.1 Secondary Research 

                   2.2.2 Primary Research     

                   2.2.3 Data Modelling        

                   2.2.4 Expert Validation     

          2.3 Study Timeline           

3. Report Overview                    

          3.1 Executive Summary              

          3.2 Key Inferencees         

4. Market Dynamics                   

          4.1 Impact Analysis         

                   4.1.1 Drivers

                   4.1.2 Restaints      

                   4.1.3 Opportunities

          4.2 Regulatory Environment                 

          4.3 Technology Timeline & Recent Trends                

5. Competitor Benchmarking Analysis                      

          5.1 Key Player Benchmarking               

                   5.1.1 Market share analysis        

                   5.1.2 Products/Service     

                   5.1.3 Regional Presence   

          5.2 Mergers & Acquistion Landscape              

          5.3 Joint Ventures & Collaborations                

6. Market Segmentation                       

          6.1 Alcoholic Beverages Market, By Type         

                   6.1.1 Beer   

                   6.1.2 Wine   

                   6.1.3 Spirit  

                   6.1.4 Market Size Estimations & Forecasts (2021-2026)      

                   6.1.5 Y-o-Y Growth Rate Analysis        

                   6.1.6 Market Attractiveness Index        

          6.2 Alcoholic Beverages Market, By Packaging           

                   6.2.1 Glass Bottles 

                   6.2.2 Tin     

                   6.2.3 Plastic Bottles

                   6.2.4 Market Size Estimations & Forecasts (2021-2026)      

                   6.2.5 Y-o-Y Growth Rate Analysis        

                   6.2.6 Market Attractiveness Index        

          6.3 Alcoholic Beverages Market, By Sales Channel               

                   6.3.1 Specialty Stores       

                   6.3.2 Online Retailers      

                   6.3.3 Hotels/Bars/Restaurants   

                   6.3.4 Convenience Stores 

                   6.3.5 Market Size Estimations & Forecasts (2021-2026)      

                   6.3.6 Y-o-Y Growth Rate Analysis        

                   6.3.7 Market Attractiveness Index        

7. Geographical Landscape                  

          7.1 Global Alcoholic Beverages Market, by Region               

          7.2 Europe - Market Analysis (2021 - 2026)            

                   7.2.1 By Country    






                    Rest of Europe

                   7.2.2 By Type        

                   7.2.3 By Packaging 

                   7.2.4 By Sales Channel     

8. Key Player Analysis                          

          8.1 Bacardi Limited          

                   8.1.1 Business Description

                   8.1.2 Products/Service     

                   8.1.3 Financials     

                   8.1.4 SWOT Analysis        

                   8.1.5 Recent Developments        

                   8.1.6 Analyst Overview    

          8.2 Beam Suntory Inc                 

          8.3 China Resources Beer Company Limited              

          8.4 Anheuser-Busch InBev SA/NV         

          8.5 Constellation Brands Inc                

          8.6 Heineken Holding NV           

          8.7 Asahi Breweries Ltd              

          8.8 Accolade Wines Ltd              

          8.9 Diageo Plc                 

          8.10 Carlsberg A/S          

9. Market Outlook & Investment Opportunities                   


          List of Tables         

          List of Figures                 

  • Global, regional and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
  • The Segment-level analysis in terms of By Type, Packaging, Sales Channel and along with market size forecasts and estimations to detect key areas of industry growth in detail
  • Identification of key drivers, restraints, opportunities, and challenges (DROC) in the market and their impact on shifting market dynamics
  • Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
  • Study the micro environment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analysing the level of competition and business strategy development
  • A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment
  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies
  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis and main conclusions
  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market



  1. Europe Alcoholic Beverages Market By Type, From 2021-2026 ( USD Billion )
  2. Europe Beer Market By Region, From 2021-2026 ( USD Billion )
  3. Europe Wine Market By Region, From 2021-2026 ( USD Billion )
  4. Europe Spirit Market By Region, From 2021-2026 ( USD Billion )
  5. Europe Alcoholic Beverages Market By Packaging, From 2021-2026 ( USD Billion )
  6. Europe Glass Bottles Market By Region, From 2021-2026 ( USD Billion )
  7. Europe Tin Market By Region, From 2021-2026 ( USD Billion )
  8. Europe Plastic Bottles Market By Region, From 2021-2026 ( USD Billion )
  9. Europe Alcoholic Beverages Market By Sales Channel, From 2021-2026 ( USD Billion )
  10. Europe Specialty Stores Market By Region, From 2021-2026 ( USD Billion )
  11. Europe Online Retailers Market By Region, From 2021-2026 ( USD Billion )
  12. Europe Hotels/Bars/Restaurants Market By Region, From 2021-2026 ( USD Billion )
  13. Europe Convenience Stores Market By Region, From 2021-2026 ( USD Billion )
  14. U.K. Alcoholic Beverages Market By Type, From 2021-2026 ( USD Billion )
  15. U.K. Alcoholic Beverages Market By Packaging, From 2021-2026 ( USD Billion )
  16. U.K. Alcoholic Beverages Market By Sales Channel, From 2021-2026 ( USD Billion )
  17. Germany Alcoholic Beverages Market By Type, From 2021-2026 ( USD Billion )
  18. Germany Alcoholic Beverages Market By Packaging, From 2021-2026 ( USD Billion )
  19. Germany Alcoholic Beverages Market By Sales Channel, From 2021-2026 ( USD Billion )
  20. France Alcoholic Beverages Market By Type, From 2021-2026 ( USD Billion )
  21. France Alcoholic Beverages Market By Packaging, From 2021-2026 ( USD Billion )
  22. France Alcoholic Beverages Market By Sales Channel, From 2021-2026 ( USD Billion )
  23. Italy Alcoholic Beverages Market By Type, From 2021-2026 ( USD Billion )
  24. Italy Alcoholic Beverages Market By Packaging, From 2021-2026 ( USD Billion )
  25. Italy Alcoholic Beverages Market By Sales Channel, From 2021-2026 ( USD Billion )
  26. Spain Alcoholic Beverages Market By Type, From 2021-2026 ( USD Billion )
  27. Spain Alcoholic Beverages Market By Packaging, From 2021-2026 ( USD Billion )
  28. Spain Alcoholic Beverages Market By Sales Channel, From 2021-2026 ( USD Billion )

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